Automotive Black Technology Chapter 433: : Preparing for “Top Gear”!
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"Make a car show!"
When the two heard Li Fanyu's proposal, their expressions were obviously different.
"Li, will the car program be too small for the audience? Although I like cars, you have to admit that there are not that many people who really like cars."
This is the concern expressed by Stewart.
Li Fanyu's face darkened, Stewart was right. Although cars have become highly popular in most countries around the world, you have to admit that there are still only a few people who really like cars. The subject of cars is far less topical than politics, life, and sports.
He had a deep understanding of this from a book called "Automotive Black Technology" from Qidian. That said, the book was fairly well written, but because the subject matter was too niche, it wasn’t even recommended on the website. The author of the novel, Er Chou, is even more miserable, living on dirt every day.
"Hey! I've had this idea for a long time! Cars, what a fascinating and passionate topic! We can put the world's famous models on the show, test drive them in all aspects for the audience, and interact with them . There will definitely be a lot of car fans who like this show!"
This was Clarkson’s outspoken approval.
BINGO!
Li Fanyu pointed at Clarkson with both hands and made a very coquettish gesture.
"Yes! It is precisely because there is no car variety show that can truly be called a classic, so the opportunity we face is even more rare! Think about it; all car shows on the market now are The purpose is to promote the brand or model. All kinds of test drives and introductions that look scientific and objective are full of flattery and promotion. The audience is not stupid, and they just treat such programs as advertisements. They don't. I really like this kind of show."
When Stewart heard what he said, he immediately expressed his opinion, "But Li, isn't the main income of automobile variety shows coming from the advertising fees of automobile manufacturers?"
"NONONO, Joe! We are going to make a variety show with personality and height! It's just about cars! You should know what the main benefit of a variety show is, right?"
"Advertisement!"
Li Fanyu covered his face, uncle, can you stop being so sharp and change your habit of telling the truth directly?
I’m talking about various copyrights and sponsorships!
"Let me put it this way, we use people who understand cars as hosts, and use the most unique perspective to show the advantages and disadvantages of the car from a fair and objective perspective."
Hearing Li Fanyu say this, Stewart and Clarkson's eyes lit up, "Just complaining?"
"Complain as you like! As long as it's objective and not stupid!"
"Okay! I like this idea!" The two of them laughed together.
Li Fanyu shook his head helplessly and continued: "We rent various top models from various brands and manufacturers around the world, use the best photography and editing technology, don't care about the cost, and conduct the program according to the standards of Hollywood blockbusters Produced."
Stewart, who was determined to switch careers and become a producer, immediately became interested when he heard that no expense was spared: "How far can this be achieved without regard to cost?"
“Take the vehicle testing session. We use multiple cameras, amazing angles, quick switching and even aerial photography throughout the entire process! Let’s put it this way, since we are going to do it, we will make it the best among similar programs! We strive to make most of the shots They all reach the level of a high-end car advertisement! Every frame with a car can be used as a computer desktop!"
Stewart was stunned, "How much is the production cost?"
"Qiao, there is an old saying in China that says how bold a person is, how productive the land is!"
"Ahem, I know this, this is..."
"I didn't let you complain, then listen to me!"
"Okay, okay, continue..."
"Then there is the content. We have to make the rigid car program interesting! If we want more people to like this program, we have to show people crazy creativity about cars!"
"For example?"
“For example, we can use the model of Hollywood gunfight movies to test the sturdiness of a car. For example, we can throw a car from an airplane and let the car on the ground compare its speed with the free fall!”
"This idea works!"
"Then it's topical! We can set up celebrity interaction sessions, bring in entertainment stars, or sports stars, and let them drive cheap family cars to run results on the track. We can ask professional and famous racing drivers to lead Put on the mask for a test drive, and then let him unveil the veil at the end of each episode or season, shocking all viewers! I can exit the extra chapter at the end of each season, go on self-driving tours around the world, and engage in long-distance rallies. The customs, customs and car culture of each country are shown with movie effects! ”
After saying these ideas, Stewart and Clarkson were already excited.
"God! Li, you are definitely a genius!"
"Did you really think of so many things on the spur of the moment?"
Facing the compliments from the two of them, Li Fanyu blushed, "Ahem...I have to thank Jamie for this..."
Clarkson was stunned, "Why are you thanking me?"
"Well...I came up with these ideas after reading your column before."
"But I didn't write these things in my column,"
Li Fanyu really couldn't explain this... so he interrupted: "Don't worry about these details... Do you think it can be done well by making a car variety show with these elements as the core?"
"Of course!"
"That's for sure!"
Seeing that the two of them agreed unanimously, Li Fanyu slapped his thigh and said, "Then let's do it!"
"Uh..." Stewart hesitated, "Li, according to your creativity, the funding for this show may be a big problem. You see, the cars used for the show can be borrowed, but not You have to rent it, which is an expense. If you want to achieve the best shooting effect, you must have professional-level equipment, which is a big expense, but it is still small, and I can pass the car. I can borrow or rent the equipment through friends. But for recording such a program, we need a studio and a fixed test track, right? This is a lot of money to tell you. It was 10 million US dollars, but last night... ahem... I spent more than half of it on the car."
Poof,
This is nothing serious!
But...you have no money, sir, I have money!
"Qiao, Jamie, don't worry about the funding issue at all, I will take care of it."
"You? My friend, since you can collect those expensive classic cars, I think you must have a rich family. But with all due respect, the cost of making a show is huge. If you don't make it for manufacturers Advertising is the main means of profit, so we need to bear all the production costs before the program is famous. According to the standards you mentioned, one episode lasts forty-five minutes, including pre-production and post-production editing. No matter what, it will cost two to three million US dollars...or even higher."
Hey, that’s interesting.
Li Fanyu couldn't help but smile at Stewart's concerns.
"Joe, you are wrong."
"Huh?"
"You are probably wrong on two points; according to my expectation, there are car reviews, test drives, fun sessions, celebrity interaction sessions, and the final mysterious driver lap time session, plus part of the location sessions. One episode takes about The first point is to make it a full hour, not forty-five minutes. According to my opinion, the production cost of an episode cannot be lower than this amount!"
As he spoke, he extended a slap.
Stewart and Clarkson were stunned, "Oh God! Five million dollars per episode?!"
This is crazy! This production cost is almost as much as that of a low-budget Hollywood movie! After working in television for so long, Stewart has never heard of a variety show that could have such a big investment!
How can this investment be done in variety shows? This is a documentary film!