Rebirth in a Perfect Era Chapter 971: Reshape your body
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When Li Mu was thinking about the so-called national business card, Zhao Xianliang said to Li Mu: "The reason why I suggest you increase your overseas exposure is that on the one hand, I really hope that you can increase your popularity and influence overseas. You learn the so-called 'export to domestic sales'. "
Li Mu asked him: "Export to domestic sales? What do you mean?"
Zhao Xianliang said with a smile: "Citizens are more inclined to the products of developed countries, and they are also more concerned about the recognition of overseas media. If your influence is exported overseas first, it can cause a certain impact overseas, then your impact overseas If it is transferred back to China, it will lead to greater popularity in the country. This is export to domestic sales. "
After finishing, Zhao Xianliang added another sentence: "You are now the most suitable for export to domestic sales, and now overseas is paying more and more attention to you, and the national media are also concerned about your trends. Once you can Open the situation in the Haiwa market and bring back good news. By then you will be able to create greater influence in the country. The greater the influence, the higher the attention of the country and the people to you. Correspondingly, if you are in the country The foundation of the block market is becoming stronger and stronger, and the benefits are endless! "
The suggestion of Zhao Xianliang makes Li Mu feel a tad boasting and feel a bit familiar.
Generally speaking, Zhao Xianliang's recommendation is to sell yourself to the greatest extent possible.
If you want to be a business card in the world of national business, you must first promote yourself to the most exposed position. The greater the exposure, the higher the overseas attention. Even if it is not a national business card, it will naturally become a national business card. , Or be mistaken for a national business card.
The reason why Li Mu feels acquaintance is because in the impression, Boss Ma of previous life is a model that spares no effort to promote itself, and there is no one.
Do not make an objective assessment. Boss Ma is definitely one of the domestic business tycoons, with the highest appearance rate in domestic and foreign media.
In the BTA format, except for Boss Ma appearing in major media around the world every day, the other two founders are relatively low-key, and some of them are unbelievable.
After the WeChat small video became popular, there were at least dozens of hundreds of small videos related to Boss Ma in the circle of friends, some of which were his public speeches in some places, or private speeches on certain occasions, and even some of them Clips of meeting in the company, clips of chatting with people at the dinner table, and even clips of his singing.
By contrast, there are basically no similar video materials for the founders of the other two big companies.
The most amazing thing about Li Mu is the video of several Boss Mas with many celebrities. One of them impressed Li Mu. Boss Ma is sitting in a room like a living room with his legs crossed On the main seat, there are more than a dozen entertainment stars in the field of film and television songs. The status is called a noble ......
Compared to him, even Teacher Lei, who often pulls his calves on social media, is extremely low-key. After all, he rarely releases some irrelevant information. Most of the time he is selling his products. This It is understandable.
Sometimes, Li Mu has the illusion that it seems that Boss Ma alone has taken up half the sky of the full China internet boss exposure rate. A corporate boss is so popular, why is this?
It is not until today that Li Mu seems to understand from the point of Zhao Xianliang, so it seems that Boss Ma previous life is so keen to be in the limelight in front of the media, most likely, he also wants to be a national business card!
Boss Ma previous life has basically achieved this through various speeches, various exposures, and various publicity. although has never used the concept of national business cards on him. But now it seems that it almost already means that.
I have to admit that there are indeed many benefits to being a national business card, the most important thing is to shape the gold body!
Once it has become a national business card and has attracted worldwide attention, this person no longer represents himself or his enterprise. He represents the entire China industry or even the entire China business field. Image, the high nature of the image needless to say;
In addition to this, what is more important is the benefits that can be brought after the gold body is formed. Li Mu has shaped the gold body of a philanthropist on 3321. although did not bring any economic benefits, but he personally worked in the government and media. And the people have gained an excellent reputation in front of the people, so that the media has a very good attitude towards themselves, and has never reported any negative news about itself, and the government has always praised its own 3321, and even the school hastened to catch up with 3321 Light, which brings a lot of convenience to Li Mu.
Like Boss Ma, who created a golden body in the business field, the economic benefits contained therein are too great. He portrayed himself as a model of China internet entrepreneurs, and even the entire China entrepreneurs. It will inevitably give the national business card greater support, make him grow faster, and make him more in line with the status of the national business card. After all, he represents the country's image in the business field, which is sloppy.
The various strategies of Boss Ma previous life are almost in full bloom. The reason why it can be so smooth, the identity of the "national business card" must have played a large role.
Li Mu was originally somewhat interested in becoming a "national business card", but when I thought about the frequent exposure of previous life Boss Ma, I was somewhat repulsed.
Li Mu feels that he and Boss Ma are not the same kind of person. First of all, he feels that he is more ethical and sincere than the other party.
He does n’t want to do some unrealistic deliberate packaging and publicity for his own self-interest or fame, nor does he want to throw out any sensational arguments to arouse discussion among the masses, but according to Zhao Xianliang, if you want to become a national business card, the first All you have to do is increase your media exposure worldwide.
Zhao Xianliang saw that the expression of Li Mu's was a little strange, and could n’t help but ask him: “What ’s wrong? Do you have any concerns?”
Li Mu is a bit embarrassed to say: "Uncle Zhao, I think, maybe my character is not suitable for frequent head-to-head appearance and over-packaging myself, and using over-packaging in exchange for more resources and convenience, this kind of thing itself is not long-lasting. . "
Zhao Xianliang smiled slightly and said, "No one makes you over-package yourself. With your current achievements, status in the entire China internet industry, and the evaluation of you by overseas media, I do n’t think you need to over-package at all, just use your Frequent appearance of the true color in the public ’s vision is enough to attract the public ’s attention. Talents with insufficient stories need to be over-packaged. Those with a lot of stories, even if they are just a look, can make people feel touched. ”
As he said, Zhao Xianliang said: "You do n’t think you are an idol in the minds of young people and even middle-aged people, so you have a role model on your shoulders, just like you said Positive Energy, Positive Energy is a good one. Things, but many people cannot synthesize Positive Energy by themselves. In this case, you need to set your example and pass and output your values through major media, at home and abroad. Over time, when your values begin to be more and more When people adopt it, you are not just a national business card, you are also a **** in this industry. "
"God not only enjoys more excellent resources, but also has a powerful role model. If you can become a real national business card in front of overseas markets, the development of internet in China will usher in a new peak. You are not dreaming. Want to revitalize the internet industry? This is a good opportunity.
The words of Zhao Xianliang made Li Mu understand a lot. He thought of Boss Ma and Boss Ma had made such an attempt, which was subconsciously conflicted, but if you think about it carefully, the difference between him and Boss Ma is still quite big.
First of all, I have a super product like YY that is recognized by the elite people around the world, which creates the highest height of China internet;
Secondly, I have never sold fakes, and have not been accused of original sins accused by thousands of people;
Once again, I won't make false propaganda, I will not deliberately advertise myself or brag about myself.
In this case, why should you consider yourself and Boss Ma in the same sequence?
Looking at the loose expression of Li Mu, Zhao Xianliang hastily hits the iron while it is hot: "I think you have to focus most of your focus on Muye Science and Technology, this is the best carrier for you to become a national business card!"
"Yes." Li Mu nodded and said, "In comparison, Muye Science and Technology has the potential to become a truly world-class internet company."
Zhao Xianliang asked him: "Are you dismantling Muye Science and Technology now, is it for the next financing?"
"Only one aspect." Li Mu said: "I recently felt that as an internet company, the charm of the first-year university student part comes from the split and integration of the company. I now split the Muye Science and Technology into several subsidiaries with independent capital. , Resource sharing, and incubation, not only can reduce potential losses in financing, but also incubate other new products and new businesses under each subsidiary. This is to prepare for future listing. "
"Once going to be listed in the future, all capital-independent subsidiaries will have to do capital integration. The process of integrating multiple companies is actually a process of one plus one and more than two. It is first developed and then integrated together. The market value There will be more premium space. "
"After the capital level is integrated and the listing is successful, it will be divided into multiple career groups according to the business, and the group framework will come out, and the corresponding context will come out."
Zhao Xianliang is a bit confused, and he really does not have the internet thinking, and he will not understand the so-called first split and then integrate in Li Mu, so he simply waved his hand and said seriously, "No matter how you do it, you Let Muye Science and Technology become a world-class internet enterprise if you wish. You have to know that your Muye Science and Technology has a great start. There is hardly any industry in China that can obtain such a large amount of heat overseas. This will definitely be an important factor for you to become a national business card. One link! "