Rebirth in a Perfect Era Chapter 1658: Nod when scolded, stand well when beaten

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As the chairman of the board of the world ’s top 500 companies, and as the chairman of the top five private companies of entire US, Roland Mars has always been very proud. In his eyes, even the US president may not be worthy of his apology, let alone a 20 Hairy kid in his early years.

The Mars led by Roland Mars is different from the IT industry, financial industry, energy and military industry. The Silicon Valley group often touched various anti-trust laws and was scorched by the US government every day. In terms of government relations, we always bow to Washington, and the financial industry is the same, not to mention energy and military industry.

However, companies like Mars have really lived a day of fearlessness and fearlessness. The food industry is an industry that will never touch antitrust laws, so they never have to worry about sanctions by the US government, and as long as the products The quality is very good. The FDA in the United States, which is the Food and Drug Administration, will not have trouble with them;

And Mars is almost the private industry of the Mas family. In order to ensure independent management and absolute control of the enterprise, they only sacrificed a small amount of shares to shareholders outside the family, but never considered listing. In this way, The extremely powerful Wall Street has nothing to do with them. There is no way to use capital to fight against Mars. Everyone is not in one dimension;

In addition to Mars's rich product line, strong brand effect, global sales network and amazing profit margins, such an enterprise although is not the most powerful of the top 500, but it has always been the top 500 The most stable.

The internet bubble will crush IT companies, but not Mars ’FMCG market;

The financial crisis will crush financial enterprises and a large number of physical enterprises, but for giants such as Mars in the food industry, the impact will be much smaller than other companies;

If you compare the world ’s top 500 to different countries during the period of the lord, Mars is not the most powerful in these countries, nor is it the largest site and the most powerful in these countries, but it

It is definitely the strongest defense. It is like building a Macino defense on all sides, so that no opponent can find an opportunity to attack.

However, Mars did not anticipate that companies like himself actually have a fatal weakness. This fatal weakness does not lie in the attitude of the government or the economic situation, but in the promotion of public opinion.

Mars, like a company like Coca-Cola, invests a lot of money in advertising every year and is a big winner in the eyes of the world ’s media. Therefore, Mars has always felt that its publicity resources are very strong and its market public relations ability is very strong. The media usually kneels and licks behind the buttocks, even if there is a little scandal, the media can help cover up the past.

However, didn't expect is that their powerful media resources have a hidden precondition. The reason why Mars ’media resources can be effective before is because this precondition is not triggered, and This condition is: don't anger Li Mu.

If you do n’t irritate Li Mu, Mars ’public relations ability is indeed enough to support their powerful fortifications, so that their opponents ca n’t find a breakthrough in the attack.

However, when Li Mu is irritated and actively attacks Mars, it will bring a powerful Buff, which will make all of the opponent's defenses useless.

Muye Science and Technology itself is the Portal media with the most coverage and the most influence in the world at this stage, and it also covers the class who are exposed to internet daily. In this era of society, people who can reach internet every day are The youngest and most communicative group in this society, in this case, Li Mu has almost become an awe-inspiring presence in the global media.

Mars took the initiative to fight against Muye Science and Technology, and still used the stinky marketing method of touching porcelain. When the firepower of Li Mu was fully opened, all media began to protect themselves, and their attitude towards Mars was no longer the same as before. Ambiguous, in the past, these media's attitudes toward Mars were: as long as you advertise, you can do whatever you want; and now, these media's attitudes toward Mars become: you can advertise, and the rest is okay.

Without the help of these media resources, Mars suddenly realized that when he faced Muye Science and Technology, he was like an unarmed child with a role of tens of billions of USD, and Li Mu was a fully armed Rambo who could not only fight The key is to have more money than him.

Now, Mars has been tricked by Li Mu in front of global public opinion, and Roland Mars, who has always been extremely proud, has also reached the brink of collapse.

After the board of directors made the decision to let him immediately apologize and be guilty, he applied for the suspension of the meeting and hid himself in the office for more than half of Marlboro. Then he returned to the meeting room, in front of everyone Say: "I respect the decision of the board of directors. Next, I will let my assistant get in touch with Muye Science and Technology immediately. It is best to get in touch with Li Mu directly and go to China as soon as possible."

Vice-President Jimmy Mas of the board of directors suddenly said: "Roland, I think you better not try to contact Muye Science and Technology or Li Mu himself."

"Why ?!" Roland Mars looks at frowned at Jimmy Mars with a sly smile.

Jimmy Mas, who has been pressed by Roland Mars, is the second person on the entire Mars board.

He has a cousin relationship with Roland Mars. The father of the two is a brother, but there is no family relationship between the two, because in the face of the tens of billions of USD business empire, family relationship has long been worthless Not to mention, brothers and sisters may not be reliable, not to mention cousins, not to mention, a family that has flourished for decades has already spread its leaves. Everyone surnamed Mas has a lot of three generations of blood relatives. The younger generation today is really beyond count.

So many people grab a pot of rice, and it ’s strange that the relationship between them is good.

Roland Mars has always felt that the person in the world who is looking forward to his early death is probably his cousin Jimmy Mars, so he has always been very uncomfortable with him, and he is always on alert.

Jimmy Mas said seriously at this time: "Roland, the original words of Li Mu's are to make you 'negativity, please sin'. Unfortunately, I have carefully studied this little story in the history of China. Before apologizing to Lin Xiangru, you can't let your housekeeper go to Lin Xiangru's house to say hello! You don't have the sincerity to look at it. With Li Mu's temper, it will be even more annoying. We will be more involved by you. "

Roland Mas was suddenly swollen by Jimmy Mas ’s words, and he screamed in front of everyone: "Jimmy, it ’s not my fault that this thing came to this day, but I decided to do it for everyone ’s benefit. At the expense of my personal dignity, do n’t you feel thankful at all? ”

Jimmy Mas said with a cursed lip: "What gratitude do I have for you? The former Silly CEO was also signed and appointed by you. He poke the basket. Do n’t you be responsible? Besides, Li Mu publicly accused us of At that time, it was you who decided not to apologize and to fight against him. Now that I ca n’t do it, I just say that you sacrifice your personal dignity for the benefit of all of us? You, the chairman of the board of directors, are you too upside down?

Finally, everyone around Jimmy Mas looks at incites: "Everyone says, am I right?"

The crowd echoed.

Some people even said: "Roland, you must not feel that we owe you something in this matter. Even if you are really guilty of this time and get Li Mu's forgiveness, it is impossible to make up for what you brought us. Hurt! "

"Yeah Roland, obey what Li Mu said, go to China and ask him to blame, otherwise we immediately ask to start an extraordinary procedure, impeach you first!"

"Hey, if Roland is impeached, I volunteer to be the next chairman of the board of directors, and I will be willing to go to China to find Li Mu and apologize!"

Roland Mars looks at has a lot of people talking about it, only to realize how bad he is now on the board of directors.

This series of actions that angered Li Mu and brought a huge crisis to Mars this time really angered most of the board members. Everyone was eating in a pot, and the person responsible for cooking caused the mistakes. There is a hole in the pot, and the food in the pot is still decreasing. If everyone does not remember to hate him, it is strange.

At this time, Jimmy Mas saw that most people are very supportive of himself, so said with a laugh: "Roland, I also have some good intentions. I hope you will correct your attitude and apologize to Li Mu. If you are scolded, you will nod and be beaten. Stand well. Only in this way can he win his forgiveness and avoid losses for Mars as much as possible, and only in this way can he stabilize your seat as chairman of the board of directors. "

Roland Mars was angry, but he smiled slightly and nodded, "Please rest assured, I will definitely use twelve points of sincerity in exchange for Li Mu's forgiveness, and I will also find a way to reach a deal with him. The most favorable consensus. At the same time, I also ask everyone not to worry. This matter may not be a bad thing for us. If I can resolve the suspicions on behalf of Mars and Li Mu, maybe it will be a new development for us. The opportunity may also be. "

In this passage, Roland Mars said nothing, he did n’t dare to hope that Li Mu would really release his suspicions with him, and reach a certain cooperation with Mars. The reason for saying this is just to distract everyone. Pay attention to them, so as to avoid these people under the guidance of Jimmy Mas, constantly criticizing their mistakes in this matter.

Jimmy Mas naturally heard the meaning of Roland ’s words. He sneered disdainfully and said, “Roland, do n’t paint here for us. With Li Mu's ability, status and temperament, I ’m really afraid of you. There is no chance to meet him, even if you really have the opportunity to meet him, I think this matter may not be able to develop in a good direction. "

Roland Mars said angrily: "Jimmy, what do you mean?

Jimmy Mas shrugged his shoulders and said indifferently: "It's not interesting, since you can be optimistic, why can't I be pessimistic? As for whether the final result is good or bad, it depends on your ability, light It does n’t make sense to say it with your mouth, we are waiting for your news here. "