Rebirth in a Perfect Era Chapter 1694: Good coins drive out bad coins
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Japan is very close to China, and there are many entanglements in the history of the two countries. Li Mu itself has a deep hatred for those extreme Bushido spirits and the act of denying history, so he will always promote the real World War II, the real History, which is why, he must make "The Last Samurai" infamous and stillborn.
However, Li Mu can make Muye Science and Technology today, in addition to his rebirth advantage, as well as his objective and sober attitude in doing things.
The tourism market in Japan is indeed very deep and thorough, and it is also worthy of domestic study. Let alone take a look at Japan ’s natural resources, how big is their land, how many mountains and lakes are they? Why are there so few natural resources that can make tourism so extreme?
In Li Mu's view, the most important point is that others do more carefully and carefully.
If you do n’t say anything else, take the example of tourism add-on products.
Ueno Zoo in Tokyo, Japan, there are only a few giant pandas rented from China, but they have developed and designed panda peripheral designs and commodities, as many as dozens of hundreds, and there are cartoon images of panda elements everywhere, even Cars, buses, and hotels are everywhere, all kinds of small commodities are everywhere, and almost all are well-designed and workmanship. Basically, all tourists who have seen pandas there will buy some and bring them back.
However, as the only country of origin of giant pandas, Chuandu is the base of giant panda breeding bases, and the quantity and quality of the products around their giant pandas are far less than that of Ueno Zoo.
The most frustrating thing is that the surrounding goods on both sides are produced in Yiwu, even from the same factory.
On the one hand, we did not have the intention of the other party to create this gap. On the other hand, it may be that our design ability is indeed weaker than the other party. After all, Japan has a strong anime gene, even in a police station. Those who can draw comics design a cute cartoon image for the police station. This is definitely weaker in China, but the weaker one does not matter, it can be improved!
If you do n’t have a good design team, please ask from a big city; if the big city does n’t work, you can directly pay for Japanese or European and American designers. Everyone serves the money. Who ca n’t live with the money?
Even if you hire a Japanese to do it!
Li Mu said this idea. Someone asked tentatively at the scene: "Chief Li, will we find a Japanese designer to design the image and surrounding products of China's national treasure, will it cause a boycott?"
After listening to Li Mu, he asked him, “We are going to boycott? If the Japanese took the money of Muye Science and Technology and designed a lot of products and visual elements for the panda trip route where Taobao went, then these products also belong to Muye Science and Technology belongs to China, so what is wrong? "
The other party said: "I am also worried that people will think that this is not pure enough. You also know that some people like it more after all."
Li Mu said: "In the nineteenth century, great and diligent Chinese laborers crossed the ocean to the United States to help the United States repair the Pacific Railway, but it did not change the fact that the Pacific Railway is an American railway, nor did it change the Pacific. The fact that railroads have made a great contribution to the development and rise of the United States. If Japanese designers can design excellent cartoon images for us, these cartoon images will naturally also serve our tourist routes, our tourist image and the tourism industry. Contribute, so what we want now is good stuff, do n’t care who made it, as long as it ’s the money we give, it ’s ours! ”
As he said, Li Mu said again: "The next phase will focus on opening the first-tier cities to Chuandu, Changan, Jiuzhai and Huangshan. The themes are: National Treasure Panda, Terracotta Army, Jiuzhaigou, Huangshan. The design of these routes is not only about hardware such as transportation, accommodation, cars, tickets, and attractions, but more importantly, how to integrate deeper service awareness and added value into it. To make foreigners dumbfounded and stay for a long time after they come. Do n’t forget, let them go back to this trip and they do n’t consciously want to give a thumbs up. Only in this way can we get rid of the concept of a high-quality tourist destination, so that overseas tourists can be interested in China travel, and they can step by step To make the China tourism industry bigger and stronger, in the end we have to do good money to expel bad money, squeeze out those swindled tourism industries and make them nowhere to hide. "
Li Mu has always been rather distressed to the development of the domestic tourism industry.
In his view, the domestic tourism industry is mostly growing wildly, and they are really similar to the China internet company, that is: everyone thinks that the China is great and rich, and the China market is enough to eat for yourself Supported, so why care about overseas markets.
Therefore, few domestic internet companies previous life can really send their products abroad.
The domestic tourism industry has never thought about it. Let everyone work together to make the China tourism market a popular outbound tourism market. Everyone is caught in various vicious competitions, so various tourism problems are emerging one after another. The deformed product of the shopping group also has various deceitful tricks, and even murders caused by forced shopping.
Li Mu does not have the ability to interfere with how other companies operate tourism products, but he can make his tourism products a benchmark, and then use his influence and promotion ability to influence the judgment and direction of users and the market.
So, in his view, first of all, he must ensure that the Taobao travel routes are all in-depth developed boutique tourism projects, and each opened tourist route must be a boutique among the boutiques.
Li Mu also knows well that I am now making travel products, it seems that it is already very small advantage, basically zero profit, but if domestic travel companies want to do it, they can also be more small advantage than they do, but also Can make more money.
Take the Southeast Asian travel route, for the same route, the price of a normal travel company may be as low as 5,000 yuan per person, and then one person earns one thousand, but the black heart travel company can press down to three thousand, and then one person. Earn two thousand.
Why are they so awesome? To put it bluntly, it is all kinds of flicker and all kinds of pitfalls.
First of all, on the same route, the normal travel company provides regular flights of ordinary airlines, not low-cost airlines, nor red-eye flights. However, arranged by the black heart travel company, it is generally checked that the baggage exceeds one piece. Low-cost airlines that do not provide free meals on the plane have much lower costs.
Moreover, Blackheart Travel Company likes to spend time at both ends. For example, it is also four days and five nights. Normal travel companies depart in the morning or morning, but Blackheart Travel Company departs at night. In this way, First Day travel is just a plane, When returning, the normal company usually departs in the afternoon or evening, and the Blackheart Travel Company departs early in the morning, which means that the last day is only a flight, which saves a lot of costs.
In addition, the Black Heart Travel Company will place shopping in various links, such as some deceptive jade markets in Southeast Asia. As long as the travel company takes a tourist in the past, it can take dozens or even hundreds of RMB per head. Then, if the tourist consumer consumes, the travel company can still get at least 20% of the commission.
Roughly calculate, if a tour group of fifty people enters the jade market once, the travel company can earn a head fee of three to five thousand people. Then, of these people, it is assumed that one-fifth of them are bought by Fool and consumed per capita Five thousand yuan, the total consumption is fifty thousand, and the travel company can take ten thousand.
Just a travel classic, the travel company earned 15,000, which is equivalent to 50 people each generating 300 yuan for him.
After visiting the jade market, you must visit the latex products factory.
The latex product factory also pays the travel company money first, and then gives 20% rebate when going in, and the latex product factory is better than the jade market to defraud money, because tourists are not strong enough to guard against it.
After entering, the tour guide or staff will tell you that latex in Southeast Asia are all natural products, so you can see how they made latex mattresses and latex pillows with pure natural materials, and then let you try Just try how comfortable this thing is. In the end, they will play a killer experience and tell you that this thing is sold at a normal price of 10,000 in China. It can be bought from here for only 3-4 thousand.
Visitors feel that they can earn it when they buy it. They immediately indicated that they want to buy it. The other party immediately said that they would pay now and immediately send it to China. When you get home, you will receive the goods.
Subsequent tourists swiped their cards to pay, and after returning, they received a Sanwu mattress that was mailed from Guizhou province. looks at is worthless even a thousand Yuan. At this time, if you want to complain, there is no complaint, and the travel company is early. Then he got a commission of several hundred yuan per capita from the latex factory.
Or simply this thing is the tour company leading, in the end, the tour company pays a visit fee to the local latex factory according to the head of the person, for example, one hundred yuan per person, and the remaining black money is all earned by the tour company itself.
If something like this comes a few times, not to mention the 3,000 yuan tour fee can make money. A Yuan tour fee can even make money.
Moreover, similar things are not only happening in China tour groups to Southeast Asia or other countries, it is also happening in domestic tour groups.
Li Mu does n’t want these cheap and inferior tour groups in the future to be in power. The best way is to take advantage of the present and set up the benchmark first, and then use their platform influence to continuously expose the tricks of the black heart tour groups and improve the national Anti-fraud awareness, so although can not completely kill this kind of black sheep, but at least they can suppress their living space indefinitely.
For Li Mu, this is a protracted battle, but fortunately, he has enough ammunition to keep fighting.
This time is the panda, terracotta warriors and horses, Jiuzhai, Huangshan route, next time is Guilin landscape, West Lake scenery, Yungui scenery, Zhang Family forest park, so insist on continuous development, and one day will be able to cover the whole country with boutique routes!