Rebirth in a Perfect Era Chapter 1707: Cooperation in the automotive field


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Li Mu's strives to make traveling to China the most popular choice for international tourism.

Since panda bears have spread all over the world, the number of overseas tourists visiting China has increased by more than 200% compared with the same period last year, and the immigration management department even speculates that the number of overseas tourists visiting China will continue in the near future. Multiply on the existing basis.

The reason for this is because there are so many tourists applying for China tourist visas, and visa applications received by embassies around the world are more than several times higher than before.

For overseas tourists, if they want to come to China, applying for a visa is the first step. They may not be ready for travel for the time being, or they may not have planned the travel time and route for the time being, but they already have this idea, So I thought about applying for the visa first.

The embassy has been relaxing and accelerating the approval of tourist visas, not only because these overseas tourists can bring huge income to the domestic tourism industry, but also because through these overseas tourists, it is possible to revise the inherent knowledge of China overseas, Pass the scenery and culture of China overseas.

In the UK, the Windsor family is also actively promoting cooperation with Muye Science and Technology.

The Windsor family although is not in power, but its influence in the UK is still very strong, and the Windsor family ’s own industry is also spread in all walks of life. It can be said that it is one of the strongest comprehensive strength families in Europe. Li Mu, all kinds of tourism resources needed in the UK.

The current manager of the Goldberg family who has a certain relationship with Li Mu, Davidson Goldberg, also received a message from Li Mu to develop European exports, immediately called Li Mu and brought good news to Li Mu.

Davidson told Li Mu: "Mr. Li, our Goldberg family has shares in several airlines in Europe. If necessary, I can match these airlines with Muye Science and Technology in-depth cooperation and cooperate with Muye Science and Technology in future European travel to China Tourist route. "

Li Mu said in surprise: "Thank you very much Mr. Goldberg, didn't expect, your Goldberg family business is so extensive, not only in the banking, financial and investment banking industries, but also in airlines."

Davidson laughed: "In fact, the situation in Europe is not the same as North America and China. North America and China have many new industries and new rich people, especially internet rich people like Mr. Li, but the overall situation in Europe is still Old-Money. In support, and most of the funds are in traditional industries such as finance, industry, and energy. These traditional industries are also industries that our family has been deeply cultivating. "

Speaking, Davidson said again: "Actually, we also have some shares in Daimler. This time you contact Mr. Li, there is still a small thing I want to cooperate with you."

Li Mu asked curiously: "Daimler is the parent company of Mercedes Mercedes?"

"Yes." Davidson said: "There are several car brands under Daimler, and Mercedes Mercedes is one of them."

Li Mu asked again: "What do you want to cooperate with me?"

Davidson said with a laugh: "Daimler has been launching a sub-brand since 1998. This brand China may not have been listed yet. It is called smart. It is a small car brand that was previously cooperated by Mercedes Mercedes and Swatch Produce ultra-small cars, don't you know Mr. Li Have you heard of it? "

"Smart?" Li Mu frowned. Of course, he has heard of the Mercedes smart, not only the previous life has also driven this car.

In my heart, the Smart car is not suitable for lords like Li Mu, even if the car is small, the power is average, the running can not run fast, the noise is not small, and the driving experience is all It's not worth the price of more than a hundred thousand, but the win is in the concept of brand, shape and ultra-miniature.

With Smart, you do n’t have to worry about parking. It ’s okay to park three trampolines. Driving it in a metropolis is much more convenient than driving a big car. In addition, it is also convenient to stop and fuel consumption is also low. It has some unique advantages.

So Li Mu asked: "I know Smart, but what do you want to do with Smart?"

Davidson smiled and said: "I am also entrusted by others. Did n’t you authorize the image of Panda Bear to BMW? BMW just launched the concept map yesterday and will launch a limited edition in the next month or two. Panda bear Mini-Cooper, the entire front face is the shape of panda bear and garland. As soon as this concept map came out, European dealers received many intent orders. It is expected that future sales will be very good. Smart and Mini are both Taking the small car route is very suitable for cartoon modeling, so I also hope to get the authorization of Panda Bear to produce a limited edition Smart Panda Bear. "

Li Mu laughed: "This little thing also requires you to call in person to communicate with Ah?. I will arrange the marketing department and send the authorization letter to Smart."

Davidson laughed: "That's really great, thank you Mr. Li, Smart has always wanted to find a suitable opportunity to launch, it seems that this good opportunity is coming."

"You're welcome." Li Mu smiled and said: "For us, it's just a matter of handwork."

That said, Li Mu suddenly thought that he had to lay out the production line in advance before Tesla could be mass-produced, so he asked Davidson: "By Davidson, if I want to buy an automobile manufacturing company, do you have What a good recommendation? "

"Automotive enterprises?" Davidson asked in surprise: "Mr. Li want to get involved in the automotive industry?"

Li Mu laughed: "I want to come in and try the water."

Davidson asked: "I don't know which type of car you are interested in? Do you want to buy a supercar brand to play?"

Li Mu said: "No, no, I am not interested in supercar. Ordinary civilian cars, such as ordinary cars, luxury cars, or SUVs."

Davidson thought about it and said, "There are two car brands in the UK, one is Jaguar and the other is Land Rover. I wonder if Mr. Li has heard of it?"

Li Mu hummed: "I heard that in which company are these two brands?"

Davidson said: "It's in Ford's hands and it's not very good."

As he said, Davenson added: "Ford acquired Jaguar more than ten years ago and bought Land Rover from BMW four years ago, and then integrated these two brands together, but the overall performance is relatively miserable. Jaguar Land Rover is now one of Ford ’s several burdens. Ford has the intention of shooting, but there seems to be no interested buyers in the industry. Everyone feels that these two brands are difficult to do. ”

Li Mu frowned.

Jaguar Land Rover previous life sells well in China. Jaguar is inferior, but Land Rover really hangs the sky. A "Dwelling" made Land Rover fire in China.

However, Ford seems to be miserable. Before the Land Rover fire, they sold the Jaguar Land Rover to Tata India.

This operation is very irritating, it means that you cut the meat at the lowest point, and then let Tata buy it, soaring all the way.

If you now have the opportunity to buy Jaguar Land Rover, it is a very cost-effective thing.

although Li Mu does not understand the specific content of car manufacturing, but he talked to Elon · Musk, Tesla and traditional gasoline cars have several common large-scale technologies, the chassis is the most important one.

The chassis is a set of platforms. It is a complete solution from the wheelbase to the layout of the engine gearbox, to the suspension, to the tuning, to various electronically controlled system, stable system, etc. .

Even if the Tesla is a pure electric vehicle, it ca n’t do without a set of mature and reliable chassis technology. In addition to the earliest Roadster chassis technology from Lotus, Tesla has several subsequent major models, from model-S to SUV From the X to the cheap 3, they are all based on their own developed platforms.

If there is an existing traditional gasoline vehicle platform, the research and development and production of Tesla will be easier.

For example, to use the Jaguar XJ platform to produce the Tesla Model-S, you only need to lighten the chassis based on XJ, put the battery compartment in, and then replace the engine, gearbox and transmission components. The remaining front and rear suspension, electric control system reserved, a large and medium luxury Tesla is basically appropriate.

Jaguar also has a XKR sports car. Building Roadster based on this platform is not necessarily worse than the lotus site.

As for Land Rover, in the future, SUVs and **** off-road vehicles will be in flames. This brand will make money in hand. Even if it can not be used to produce pure electric **** off-road with Tesla, at least it can be used to make money.

Not to mention, buying Jaguar Land Rover now should be an absolute reserve price.

After Ford entered 2000, the operation was a mess, and the losses were getting more and more serious. In the next few years, it was selling its own industry. Jaguar Land Rover sold it to Tata India, and Volvo sold it. Domestic Geely ...

Oh, yes, and Volvo!

To say that it is mixed with Tesla, Volvo is actually more suitable than Jaguar Land Rover!

The Volvo models are more comprehensive, from small cars to large cars, luxury cars, and then to SUVs. The product line is very complete. although is a little ugly, but the safety aspect is really well done.

Volvo now has three main models of S series, V series and XC series. The subdivision product line of S40, 60 and 80 is very complete. XC6 and 90 also cover the two of medium-sized SUV and large SUV, and The XC series is not a **** off-road, you can transplant the concept of Model-X to the XC series.

More importantly, Volvo has many patented technologies in the security field. This is packaged and taken together, all of which are integrated into Tesla, which can save a lot of basic work for Tesla's future autonomous driving.

In the simplest terms, with a set of adaptive cruise, pre-collision system, pedestrian protection system, and lane departure system, you can make semi-automatic driving. On the basis of this set of system, add more intelligent navigation , Security, recognition functions, you can basically touch the threshold of automatic driving.

If you also take down Volvo yourself, Tesla will be too worry-free. You can build your own product system and technical barriers directly on the basis of Volvo.

Moreover, Tesla can feed its technology back to Volvo, Jaguar and Land Rover.

For example, Tesla can bring out its own intelligent driving function to improve the intelligence of these three brand models, and also based on Tesla ’s own motor and battery technology to help the three brands ’own models to mix Power expansion.

Put low-power motors, small-capacity battery packs, mains charging modules, and energy recovery modules into the oil-powered cars, and then do overall tuning, which becomes a plug-in hybrid. Motor car.

Putting a smaller motor, a smaller-capacity battery pack, an on-board charging module, and an energy recovery module into an ordinary hybrid car.

And Tesla has its own motor technology, battery pack technology, charge and discharge technology and energy recovery technology, is this not work together?


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