I’m in Hollywood Chapter 604: Suspected lunatic

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Manhattan ABC Headquarters, 66 Main Street, Shangxi District.

In the multimedia screening room, Dr. Mark, played by Anthony.Edwards, was again awakened at 6:30 in the morning and looked at his watch. He sat tired from the narrow storage room room, "ER Long network. I have been studying the Yahoo website for the past few days, and there are just a lot of doubts and I hope to get answers from Mr. Williams. "

When Eric made an appointment with the other party, he did not conceal his intention to invite the other party. Hearing the explanation from Tina Brown, he said: "Of course, no problem, just ask me if you have any questions. Also, call me Eric, do n’t mind Am I calling you Tina? "

"Of course not," Tina Brown nodded and was about to say something. Eric gestured towards the notebook displaying the Yahoo homepage, and said, "Now this is not the latest homepage of Yahoo. Can I use it?"

Tina Brown pushed the notebook over, and Eric randomly asked the waiter who came by for a cup of coffee. Then turned to the notebook and skillfully entered a web address. A brand new home page with a completely different layout from the Yahoo home page appeared on the browser.

The original Yahoo homepage is the simplest T-shaped layout. The entire page is divided into three sections according to the T-shaped dividing line. The brand-new homepage is a typical ‘same’ layout, and later classic web portal basically adopted this layout, which can be said to be a successful model that has passed the ‘time’ verification. This is also the solution that Eric has repeatedly discussed with the Yahoo team via email recently. However, the new homepage is still in internal testing.

Compared with the portal homepage that takes a long time to reach the bottom in memory, the page at this time is designed to be as large as a monitor screen due to network speed limitations. The top of the page is still the Yahoo webpage icon and search bar, and on the left is a series of column links. The login interface, e-mail, Yahoo forum, and upcoming instant messaging tools were transferred to the right, and the recommended news content was in the middle of the "same" font.

At the top of the original news content, Eric originally planned to add a website recommendation section like URL navigation, but these 'super traffic portals' will definitely be able to charge according to the effect of advertising in the future, according to the expected traffic of Yahoo, these in the next few years' The advertising space will bring a lot of income to Yahoo every year, but now. It is undoubtedly a delusion to charge advertising fees to some websites. Since no money can be received, Eric would rather cancel this section temporarily. After all, if the navigation section is launched now, it can only be free. As we all know, the Internet wants to change from free mode to charging mode. Transformation is even more difficult.

Eric opened the internal test interface, and turned the laptop screen to a location that can be seen by two people, pointing to the links on the left side of the "news", "finance", "entertainment" and other key news recommendations in the middle Tina Brown said: "If you are willing to serve as Yahoo Chief Editor. These content sections will be your future work targets. The key news recommendations in the middle are the same as each key content recommendation on the cover of magazine, and each sub-section is the same as each sub-section of magazine. The pages are very similar, "Eric said, casually opened the entertainment section and briefly introduced it.

Tina Brown patiently listened to the narration of Eric. He looked up at him and said with a smile: "Eric, why do you think I am qualified for this job?"

Eric shook his head: "I can't confirm this, Tina, this is a brand-new industry that has never been done before, so I can only find people who can take up this position from the traditional media industry. Someone just recommended it to me After you understand, I think you are indeed a good candidate. However, Yahoo does not have much time to adapt to this job, you can only get a one-year work contract, within one year, if you If your work is not satisfactory, you can only leave. "

Tina Brown frowned slightly when he heard these harsh conditions. As a strong woman in the magazine industry for nearly two decades, even the senior executives of the parent company "Vanity Fair" Condé Nast, would not use such an impersonal tone. Talk to her. However, thinking of the identity of Eric, Tina Brown swallowed back what he originally wanted to refute. The young man's status in the media industry at this time has definitely far surpassed any Condé Nast executive, let alone his It also has such amazing wealth. In Western society, wealth represents true power.

Collated my thoughts, Tina Brown said: "Eric, it is rumored that you have invested hundreds of millions of USD funds in browser software, Yahoo and online mailbox services. I just want to know how you plan to recover these investments, although you Rich net worth, but for any industry, pure investment without profit is absolutely impossible to last. "

“Yahoo ’s user base is already very large. The company is developing a unique advertising system. These projects are still in a state of confidentiality. Detailed inside information requires you to sign the contract with Yahoo before you can understand.”

Yahoo and the email service have been testing simple banner ads and mailbox ads on a small scale. Tina Brown also discovered these when researching the Yahoo website in the past few days, but she does not feel that these seem inconspicuous. Advertising actions can pay for huge website expenses. However, since Eric is unwilling to disclose the information in advance, Tina Brown can only ask other questions: "What about the content, Eric, Yahoo adopts the method of reprinting content from other websites, there is not much original content, but I think The content on the Internet is still very scarce. If it continues, Yahoo will soon fall into a development bottleneck. "

"Of course I have taken these into account," Eric smiled with a faint confidence, saying: "Although this is also in the next development plan of Yahoo, you can reveal some in advance. Starting from the second half, Yahoo will A special angel investment fund will be established to support the further development of potential websites. The initial investment scale will be around 100 million USD. The money will be spent in a year, based on the average investment scale of 10,000 USD per website , Yahoo will support about 1 brand new website, and in the future, as long as needed, I do n’t mind burning 100 million USD every year to do this. In addition to these, you also need to set up Netease ’s own content editing department, as long as you think With full feasibility, I do n’t mind investing enough money. "

100 million USD is burned every year to support website development!

The moment I heard this data, the first reaction of Tina Brown was that the legendary youth must be crazy. Although hundreds of thousands of large and small websites have appeared on the Internet, they are truly profitable and ca n’t be overstated. Most of the websites are either company introduction sites or some people are interested. The number of small business websites created and formal business websites is still very rare.

Eric noticed the flashing expression of Tina Brown and laughed: "When Columbus proposed the big nautical plan, many people thought he was crazy, but he still chose to travel. Because of this, we are only now. It ’s possible to sit on the continent where he landed and discuss another crazy plan that is suspected of being a lunatic, is n’t it? ”(Unfinished.)