I’m in Hollywood Chapter 677: It ’s only a little bit worse


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Recently, as long as you have leisure time, Eric will take the time to study the Qualcomm data collected by Kelly for yourself. As a technical blind who had no previous knowledge of mobile communication, Eric also took some time to understand the code of Qualcomm CDMA What is the advantage of CDMA technology over time-division multiple access technology such as GSM and other second-generation communication standards.

At the same time, Eric also found that Qualcomm is currently at the lowest stage in its development process. The mobile communication industry is rapidly changing from the analog signal era to the digital signal era. The second-generation mobile communication technology has been very mature and entered the commercial stage, Qualcomm Although many experiments and tests have proved the superiority of its CDMA technology relative to 2G, so far, there is not even a CDMA commercial operation network in the range of global.

Recalling the information I saw recently, Eric said to Kelly: "I found that I took some things for granted on Qualcomm. I initially felt that since CDMA technology is better than GSM technology, Qualcomm is now in a difficult position Among them, I invested a lot of money in it and spared no effort to support the development of Qualcomm, which will definitely make this company a leader in the industry. But the facts are more complicated than I thought. The current situation of Qualcomm involves the entire mobile communication industry in the Federation. The development direction of any mobile communication network involves the investment of 1 billion or even 10 billion USD. Once a certain communication standard is determined, even if this communication standard is behind other technologies, it is still impossible to change in a short time. Therefore, it involves The process of formulating the communication standard to the multi-faceted interest game is not a sentence that can be decided by 'My technology is better'. There are too many bad coins in the world to expel good coins, so I rushed to Qualcomm Money, in the end, it is likely that there will be no money. "

Kelly listened quietly to Eric. Eric solemnly ordered her to collect Qualcomm data. The female assistant also studied the Qualcomm data in detail and had a deep understanding of the situation of Qualcomm.

Not to mention that the major communication operators of United States can't dispute on the technical standards, and there are also disputes with the interests of the operators within Qualcomm. Qualcomm initially developed customized wireless communication solutions for communication enterprises like an outsourcing businessman. In this process, many communication operators hold shares of Qualcomm through capital injection. This interest association is actually a potential advantage of Qualcomm in the competition of communication systems. However, if Eric forcibly squeezes into the ranks of Qualcomm's major shareholders with strong financial resources. The dilution of the shares held by the operator will definitely weaken the competitive advantage of CDMA, and even for this reason, Qualcomm may lose to GSM and other standards in the final mobile communication technology standard, and become a marginal technology.

If it was before, Kelly will definitely hope that Eric will not rashly participate in Qualcomm. But at this time listening to Eric's introspection, the female assistant's full of tenderness gazed more admiration. A man standing at the top of the pyramid can still keep this sober and sensible, Kelly feels that he is a little obsessed with this little man At the same time, she also dismissed the idea of ​​letting Eric quit, saying: "Eric, San Diego is only more than one hundred kilometers away from Los Angeles. I mean, after finishing things here, why do n’t you take time out with Qualcomm's CEO Owen · What about Jacob? The information we collected is more detailed. It certainly ca n’t be compared with the information held by the founder of Qualcomm. Maybe you can get unexpected results after contact. ”

Eric looked at the female assistant and smiled: "Did you not approve of my investment in Qualcomm?"

"That was before, since you now have a very clear understanding of this matter, there is nothing wrong with trying it out, and, I think, your point of view has completely ignored your current personal influence, Take the capital you have in your hands now. If you fully support Qualcomm, you can definitely give it a greater advantage in the competition of mobile communication standards. "

Eric has already given up the idea of ​​intervening Qualcomm generously, and only intends to slowly absorb part of the Qualcomm stock through Firefly investment and become a large shareholder. But when I heard Kelly's words, I couldn't help but move.

However, after considering the work schedule, Eric showed a helpless expression on his face again. Even if he could take the time to meet Irving Jacob, he could not spend too much energy on Qualcomm. He has too many things to watch now.

Originally, this project can be handed over to Firefly for investment, but Chris ’s personal energy is also limited. As several major companies under the Firefly investment started to develop rapidly, the entire Chris team has also been busy with their feet. In recent months In order to solve the personnel and production adjustment problems caused by the rapid expansion of Nokia, Chris has been a flying trapeze for several months and returned to United States in a hurry before Thanksgiving.

Hearing the concerns of Eric, Kelly reached over and patted the back of Eric ’s hand and said, "Eric, and me ... we, you do n’t have to take everything on your own, many of us can help Yours. "

"Okay," Eric squeezed the little hand that Kelly wanted to take back, and said stubbornly: "In this case, maybe I need to plan well and devote some of my energy to Qualcomm."

Although I made up my mind, the meeting with Qualcomm CEO Irving · Jacob can only be arranged at the earliest after the New Year.

In December, commercial films such as "Mission: Impossible" and "Runaway Bride" in the New Year period continue to harvest Box Office. With the advent of the award season, the "Braveheart" that was handed over to Fox and operated by Weinstein Brothers also began On a small scale, Firefly also released "Léon: The Professional" at the end of Luc · Besson Director.

At the same time, the turmoil of Hollywood is still continuing. Sony finally announced the write-down of assets of Columbia Film Studio up to 2.1 billion USD, which caused shock to the entire capital market. After the rumor was announced, Sony ’s founder and Chairman Akio Morita submitted to Board of Directors The resignation report, although in order to maintain the reputation of this first-hand business tycoon who founded Sony, Sony publicly stated that the departure of Akio Morita has nothing to do with the Columbia incident, but few people believe it.

In terms of Universal, the departure of Michael · Ovitz has become a foregone conclusion, except that the issue of the sky-high severance payment for Michael · Ovitz eventually turned into a rift between Panasonic, Seagram and Michael · Eisner. Panasonic believes that the golden parachute agreement It is Michael · Eisner's personal work error, so Seagram requires Michael · Ovitz to leave, the compensation should be borne by Michael · Eisner, Michael · Eisner, but the Michael · Ovitz golden parachute agreement was approved by Panasonic Board of Directors. It has nothing to do with him. Seagram is very clear that Universal will be inseparable from Michael · Eisner in the future. It can only exert pressure on Panasonic, even threatening if Panasonic does not compromise. Seagram will transfer the target to acquire Columbia.

While paying close attention to the situation of Hollywood, Eric completed the editing of the Victoria’s Secret Fashion Show TV broadcast version in early December, and once again focused on the marketing of the last stage of Victoria’s Secret.

In order to maximize the influence of the Victoria’s Secret brand, after the editing of the TV broadcast version was completed, Eric asked the distribution department of Firefly to start making TV version of the video tape. Before December 6, the first batch of 10,000 video cassettes have been produced, and can be distributed to the whole country immediately after the TV broadcast is completed.

Tuesday, December 6th, although it ’s already past work, today ’s ABC Headquarters on 66th Street still gathers a lot of people, because today is not only the first season of “Survivor” that may create the final episode of the spectacle It is also the day of the long-publicized TV broadcast of "Victoria’s Secret Annual Fashion Show".

ABC has just experienced a fruitful TV autumn file. 《Friends》, "Survivor" and "ER" three-block ace programs took turns, and all the ratings data became popular across the board. Firmly occupying the first position in the public TV Station market share, Reality TV Show "Survivor" ​​has created a new viewing miracle. The average number of viewers in the first 12 episodes reached more than 330,000. Therefore, every employee who is left in ABC Headquarters overtime today is filled with excitement and joy, not only because of the high ratings that will be brought about by the final episode of "Survivor" in the first season, but also because the ratings data are released. After that, the group's high-level gangsters will definitely hold a grand party for celebration.

In the large conference room of ABC Headquarters, there are more than ten people gathered here at the time, but compared to when "Survivor" started broadcasting. This time, the people in the conference room are mainly the Victoria’s Secret project team. In addition to Eric, Edward · Razek, Emily, etc., it also includes five Victoria’s Secret spokespersons who were invited to come. Knowing that the final episode of "Survivor" is destined to be a great success, ABC is not as fanatical as it was when it was first broadcast. Only Robert · Iger appeared at the scene alone. Tom Murphy was very old and returned to work early. Katzenberg did not intentionally fly from Los Angeles.

In addition to the Victoria’s Secret Fashion Show TV broadcast starting at 9 o'clock, the Yahoo portal will also open popular voting activities for Victoria’s Secret angels.

In the conference room, Cindy · Crawford looked at Eric and sat in front of meeting table. Skillfully tapping on the laptop keyboard to do instant communication with Tina · Brown, who also works overtime on the Boston side, turned his eyes, got up and went out for a while, and soon moved a laptop in. She also followed a full face behind her Pleasant male employees, diligently help Cindy · Crawford to connect the Internet cable to the Internet, Linda · Evangelista several women saw the action of Cindy · Crawford, gathered around them, gathered in front of the laptop computer and happily discussed the computer screen .

The Emily sitting near Eric watched the movements of the women, and sobbed the Chris beside him: "Pretty women are born with privileges, I also want a laptop, why is there no one?" Lend me one. "

I was intently watching a magazine Chris helplessly get up, and said: "Okay, I will help you borrow one, it ’s ... a woman."

Emily show slightly stared: "What are you muttering?"

Chris did not answer, and hurried out of the meeting room, causing a burst of laughter.

Emily is also a little embarrassed, and can only pretend to look at the watch, then pick up the document in front and poke down the Eric chatting with Robert · Iger whispered: "Hey, Eric, that 10,000 video cassettes are another flower After going to the production cost of more than 50,000 yuan, do you think anyone will be willing to buy a short film with more than forty minutes in 3USD? "

Eric was a little bit confused, but he had already thought about the solution and said: "If no one buys it, it will be given away. Carry out various activities through the Yahoo portal, and even give it to the Victoria’s Secret chain store. I originally had I do n’t plan to make money from the sale of video tapes. These 10,000 video tapes are just like Victoria’s Secret ’s Naiyi mail order catalog. The main function is to publicize. Of course, I will pay for all the expenses of Victoria’s Secret Fashion Show this year. Starting next year, I ’ll take Limited. Paid for it. "

Emily smiled and nodded, because of the scruples about the advertising effect of this big show, Limited originally transferred the production rights of Victoria’s Secret Fashion Show to Eric, and now only in the stock price, the market value of Limited has increased by more than one billion USD Do n’t explain the year, even if Eric is now opening up to let Limited compensate for the production budget he spent, Board of Directors will definitely approve it.

When I saw my boyfriend holding a laptop and came back, Emily moved to the side, remembering "Survivor" ​​played before Victoria’s Secret Fashion Show, I was curious: "Eric, do you think the audience of the last episode of" Survivor "can be How much? "

This sentence just fell, and everyone in the office who was originally doing his own thing quieted down and turned his attention to Eric.

Eric shrugged and pointed to the electronic clock on the wall of the meeting room, saying: "After waiting for half an hour, everyone just knows, I believe everyone will be surprised."

Beep booing around, Robert · Eiger sitting next to Eric smiled and asked a few words, hoping that Eric could give a prediction. Eric just shook his head and said nothing, but it made everyone look forward to the next ratings data.

After the last episode of "Survivor" began to play, Nielsen's preliminary statistics on the ratings really surprised everyone.

The data of "Survivor" just reached 30,000 last week, but the last episode just started, the number of viewers rushed to a high of 490,000, and then it rose gradually. When the final result of this Reality Show competition was released, The ratings have reached 560,000.

After hearing this amazing viewing data, Emily looked at Robert · Eiger, who was excitedly holding a mobile phone and stood at the corner of the conference room, and asked Eric: "560,000, then Victoria’s Secret Fashion Show's viewing data will reach How much? "

Eric has already been expected, but it is not as surprised and exciting as others, looking at the large-screen color TVs that began to broadcast advertisements in the conference room, saying: "According to the current experience of high ratings such as Super Bowl, the average Victoria’s Secret Fashion Show The ratings should be half of the pre-show episodes. Of course, after so much publicity, I think the ratings are definitely higher than usual. "

"Tsk Tsk, even if it is only half, it is 20,000," Emily said with some excitement: "I am now looking forward to the opening of the stock market tomorrow. The market value of Limited is only a little Oh away from 400 million USD."

So, after an advertisement was played on the large-screen color TV, the screen flashed, and the silver vs. Victoria's Secret logo appeared on the TV screen. A line prompting the audience to participate in the Victoria’s Secret Fashion Show popular angel voting subtitles through the Yahoo portal, the brilliantly lit Manhattan In the night view overlooking the camera, the sound of drums sounded as if from a distance. (To be continued.) For mobile phone users, please visit http: //


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