I’m in Hollywood Chapter 856: Who bullied who
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"Eric, do you mean that we need to use the distribution contracts of these films as chips in exchange for Southeast Asia producers to settle" Titanic "Box Office in advance?" The voice of Eric just fell, and the distribution department Chairman Robert · Thompson asked intently .
Eric nodded, but quickly shook his head: "It can be done, but it is not limited to this. I mean, we need to make the worst plan for the Southeast Asia economy, and strive to recover the Titanic as soon as possible. , To pre-sell the distribution rights of the film for a period of time in the future to the distributors of Southeast Asia countries at the buyout price. "
The phenomenon of pre-sale distribution rights for Hollywood movies is very common, especially those of the second and third line Film Studio with limited distribution capacity, even in United States countries, in order to return funds as soon as possible, they often take the means of pre-sale distribution rights. However, after years of expansion of distribution channels, due to the strong film distribution network in the world, even some low-cost movies under Firefly Group have rarely adopted this kind of pre-sale distribution strategy with low yield. After all, the truth is the same as farming, the same piece of land, the original slash and burn and the complicated intensive cultivation, the harvested grain must be different.
Sure enough, the voice of Eric just fell, and immediately attracted a voice of opposition.
Robert · Thompson said: "Eric, Box Office of" Titanic "has almost been determined, we managed to recover the share in advance, and there will be no loss. But if we sell off the distribution rights of the film that has not yet been released, we are not only very It is difficult to get too high a price, and in case some videos Box Office burst, the decision we made at this time to avoid the economic crisis that may not occur may bring us greater losses, but the entire Southeast Asia is occupied 30% of the total overseas Box Office, I strongly discourage this. "
Eric recalled the "Titanic" Box Office data seen last Friday night. The entire Southeast Asia did occupy about 30% of the film ’s total overseas Box Office, but Japan accounted for almost 20%. In memory, the currency depreciation of Japan during the economic crisis of Southeast Asia is only about 20%, which is far lower than the Southeast Asia countries where other currency systems are generally slashed. Moreover, compared with other Southeast Asia countries, the economic recovery rate of Japan is obviously faster. In this case, the 20% currency depreciation rate, Firefly is still affordable.
As for other Southeast Asia ticket warehouses, there is no need to insist. It is conceivable that when the economic crisis broke out, the Southeast Asia small ticket warehouse that originally occupied just over 10% of the overseas share under the impact of currency depreciation, the proportion of overseas Box Office will definitely fall to an insignificant 5%, and there is no recovery in the short term Possibility.
Perhaps, in the next few years, Hong Kong, which was already in decline, will be completely silent. It should obviously be related to the sharp shrinkage of the Southeast Asia market.
After thinking for a while, Eric said: "Well, Southeast Asia, Japan maintains the original issuance strategy unchanged, and other ticket warehouses such as Xin Ma Tai, according to the plan I just said, that's it. "
If you go to the Japan market, the remaining small ticket warehouses of Southeast Asia are not even as good as Latin America, and many senior executives will no longer insist on it, discussing some detailed implementation details and starting the next topic.
The meeting was held one morning. Eric had lunch at Burbank Headquarters and started to rush back to Cliff Peak Manor.
In the city of New York, Madonna made several phone calls and wanted to visit after returning from Eric to Los Angeles.
At this time, Madonna has started to sue the issue of digital distribution rights with Warner Records. Although the result is not yet certain, this matter as a fuse has obviously caused more musicians to sell online music. Attention, coupled with the close cooperation between the two parties in the Yahoo music store, Eric will not hesitate to dedicate half a day to meet the other party, so it was about this afternoon.
Of course, Eric also knows that Madonna's visit may have urged him to write songs for himself. This was promised by Eric more than a month ago.
Tomorrow is celebration party of "Titanic" Box Office breaking through 1.8 billion USD. Katzenberg will also rush from Burbank Headquarters to Playa Vista Studios in the afternoon. Then take the opportunity to take the ride of Eric and discuss some official business by the way.
Eric ’s intention to return this matter to Cliff Peak Manor, Katzenberg said: “Speaking of the Yahoo music store, although Warner records and Universal records did not participate in this lawsuit, but Barry · Weiss from Firefly Records called, Warner records But he deliberately digs backstreet boys from us. "
Eric asked: "If I remember correctly, the contract of several of them should be five years?"
"Yes, probably by 2000, Barry said that several of them were a little bit emotional, but Warner Records may not be willing to pay the full amount of their liquidated damages, so they could not be reached. However, if the contract expires, "Katzenberg paused, glanced at Eric, and then said:" I'm afraid they might not stay in Firefly Records anymore. "
Eric knows that the close cooperation gesture of Firefly Records and Yahoo music store will definitely cause some scrutiny among its artists.
Due to the hype of other Record Companys, most singers subconsciously felt that the cooperation between Firefly Records and Yahoo music store was carried out on the basis of sacrificing their interests. Under the control of several major recording giants, the United States Music Association was not even willing to Recognizing the sales of digital music albums, this will undoubtedly cause the record sales of Firefly Records's singers to be much lower than the actual number.
Eric doesn't think so, and the impact of the rise of the Internet is almost inevitable for the record industry to decline.
Firefly Records cooperates with Yahoo music store to develop the online music sales market in advance, but it can greatly reduce the damage caused by online music piracy to Firefly Records artists. At the same time, Firefly singers can certainly enjoy more Yahoo network platform Media promotion resources.
Eric believes that with the further promotion of Fireflyer, this advantage will soon appear in the next few years.
"Universal Warner what they want to do, we can see the move."
Eric said, looking out the car window, at this time the car was shuttled on the avenue of Venice, Eric happened to see a huge movie poster of "Godzilla" flashing past.
If the information in the memory is not considered at all, the upcoming summer file will still appear to be heavy.
In addition to the three animated movies "Finding Nemo", "The Lion King2" and "Ice Age", there are also three super live-action masterpieces this summer.
"Casino Royale" directed by Eric, "Batman and Robin" produced by Warner Bros., and "Godzilla" by Sony Film Industry.
The costs of these three live-action blockbuster films are all above 100 million USD. The production cost of "Casino Royale" eventually reached 110 million USD, which is still the lowest of the three films. "Batman and Robin" cost 120 million, "Gossip The production cost of "La" eventually reached 150 million.
At the same time, as the only blockbuster featuring CG special effects this summer, it may be stimulated by the recently successful "Titanic", Sony is also confident in "Godzilla", although the production cost has reached 150 million, but Sony did not hesitate to invest in the promotion budget of 70 million USD, and raised the total cost of "Godzilla" to 220 million. In this way, this monster blockbuster needs to recover 600 million USD in the range of global to be on Box Office cover the cost.
Eric does not remember the global Box Office of previous life "Godzilla", but according to the bad reputation that has been scolded for more than ten years, it is definitely not as much as 600 million USD.
Although the producer of "Godzilla" is Sony, because the special effects are entirely in the digital field, it is still very easy for Eric to see the material that is not a film. Just this version of Godzilla and previous life is almost the same Tyrannosaurus Rex shape, Eric does not think this film has much possibility of success.
As for "Batman and Robin", let's not mention it.
However, Warner and Sony are obviously full of confidence. Perhaps they noticed that Firefly did not have any special effects blockbuster released this summer, so they learned the strategy of Universal last year and also set the release date to Firefly's usual June , And obviously the mind is not simple.
This can be seen from the specific dates of the two blockbuster movies.
The Firefly summer file is still a "trilogy" strategy. However, unlike the past, due to the absence of "Jurassic Park3", only two films were released in June in Firefly, which are the latest animations of "Con Air" and Pixar starring Cage The film "Finding Nemo", the other is "George of the Jungle" produced by Disney Film Industry, but this medium-cost animation adaptation Live-Action Film is not to directly fight "Casino Royale", the schedule is determined in mid-July.
The other two movies, "Con Air" is scheduled for May 30th, and "Finding Nemo" is scheduled for June 13th.
Obviously, Sony and Warner still have some worries about "Con Air" produced by Jerry · Bruckheimer and starring Nicolas · Cage, so he made a smart decision on the date of "Godzilla" on June 6, "Batman and "Robin" is scheduled to be on June 20, which is the week before and after "Finding Nemo". Obviously, Sony and Warner are intended to sweep the Box Office in their own blockbuster, and hit the rabbit with the powerful chunk of the grass. By the way, squeeze the living space of "Finding Nemo".
Eric for the first time saw the detailed schedule table for this year ’s summer schedule, and almost gave birth to an urge to mourn for two peers.
Two Dafu Streets plucked a 1 billion seed.
It ’s not necessarily true who bullied anyone.
......
......
In addition to the three animated movies "Finding Nemo", "The Lion King2" and "Ice Age", there are also three super live-action masterpieces this summer.
"Casino Royale" directed by Eric, "Batman and Robin" produced by Warner Bros., and "Godzilla" by Sony Film Industry.
The costs of these three live-action blockbuster films are all above 100 million USD. The production cost of "Casino Royale" eventually reached 110 million USD, which is still the lowest of the three films. "Batman and Robin" cost 120 million, The production cost of "La" eventually reached 150 million.
At the same time, as the only blockbuster film featuring CG special effects this summer, it may be stimulated by the recently successful "Titanic", Sony is also confident in "Godzilla", although the production cost has reached 150 million, but Sony did not hesitate to invest in the promotion budget of 70 million USD and raised the total cost of "Godzilla" to 220 million. In this way, this monster blockbuster needs to recover 600 million USD in the range of global to be on Box Office cover the cost.
Eric ca n’t remember the global Box Office of previous life "Godzilla", but according to the bad word of mouth that has been scolded for more than ten years, it must be far less than 600 million USD.
Although the producer of "Godzilla" is Sony, because the special effects are entirely in the digital field, Eric is very easy to see the material that is not a film. Just this version of Godzilla and previous life is almost the same Tyrannosaurus Rex shape, Eric does not think this film has much possibility of success.
As for "Batman and Robin", don't mention it.
However, Warner and Sony are obviously full of confidence. Perhaps they noticed that Firefly did not have any special effects blockbuster released this summer, so they learned the strategy of Universal last year and also set the release date to Firefly ’s usual June. , And obviously the mind is not simple.
This can be seen from the specific dates of the two blockbuster movies.
The Firefly summer file is still a "trilogy" strategy. However, unlike the past, due to the absence of "Jurassic Park3", only two films were released in June in Firefly. They are the latest animations of "Con Air" and Pixar starring Cage. The film "Finding Nemo", the other is "George of the Jungle" produced by Disney Film Industry, but this medium-cost animation adaptation Live-Action Film is not in direct confrontation with "Casino Royale", the schedule is determined in mid-July.
The other two movies, "Con Air" is scheduled for May 30th, and "Finding Nemo" is scheduled for June 13th.
Obviously, Sony and Warner still have some worries about "Con Air" produced by Jerry · Bruckheimer and starring Nicolas · Cage, so he made a smart decision on the date of "Godzilla" on June 6, "Batman and "Robin" is scheduled to be on June 20, which is the week before and after "Finding Nemo". Obviously, Sony and Warner are intended to sweep the Box Office in their own blockbuster, and hit the rabbit with the powerful chunk of the grass. By the way, squeeze the living space of "Finding Nemo".
Eric for the first time saw the detailed schedule table for this year ’s summer schedule, and almost gave birth to an urge to mourn for two peers.
It ’s not necessarily sure who bullied anyone. (To be continued.)