Almighty Game Designer Chapter 909: Pop-up book project


The new headquarters and reception room of Thunder Interactive Entertainment.

Zhou Jiangping was drinking tea leisurely while chatting with Chen Mo.

"Ms. Chen Xiaoyao is still happy and envious. It's like me. I'm busy every day, so I can come to you occasionally to get some free time."

Chen Mo smiled: "Mr. Zhou said and laughed. You are now subverting the domestic technology industry. In the near future, Lehui is likely to become a world-class smart hardware manufacturer. You have to say you don’t. I’m done. I guess the relevant government departments have to come to talk to you?"

Zhou Jiangping put the tea cup down: "That's impossible. If Zhou Jiangping quits, there will still be Li Jiangping and Wang Jiangping, but you, if President Chen doesn't play games, then the leaders of the tour committee will be in a hurry. Need to jump?"

"I am different from Mr. Zhou. Zhou is always really busy, but I am very free. For me, playing games is the greatest joy in life. Retirement is impossible." Chen Mo smiled and said, " I think...If I really retire, maybe I will be a game anchor. I think I have a lot of talent in this area."

Zhou Jiang Ping Yile: "Okay, Mr. Chen will be the anchor, I will join you as soon as possible. By the way, I am here this time, mainly to talk about a pop-up book cooperation with Mr. Chen."

"Pop-up books? Is that the kind of children's books?" Chen Mo asked.

Zhou Jiangping nodded, his right hand swiped lightly on the matrix glasses he was wearing, and the relevant information was directly projected on the projection screen in front of him. This is a document file that describes the production in detail. The company information of the pop-up book, and some ready-made works.

Zhou Jiangping explained: "That's it. Recently, Switchpro continues to sell well, and a large part of the purchase group is minors, that is, children. Now many parents treat Switch as a gift to their children. , And this trend is gradually rising."

Chen Mo took his matrix glasses from the side and put them on, and various related data began to appear on the screen of his eyes. As Zhou Jiangping said, the players who activated the parent mode on the Switch showed a rapid upward trend. It can be seen that a large number of Switches have become gifts from parents to children.

Of course, most of this kind of enlightened parents exist abroad, and the proportion is very small.

Parents in the parallel world are more open-minded, and the Switch is relatively child-friendly game consoles. There are a large number of designers on the Thunder game platform to develop educational and educational games for children. Play, so for some wealthy parents, giving a Switch to their children is a good gift.

Parents don’t have to worry that their children will be addicted, because Switch has a parent mode, which can control the content and duration of children playing games, and for parents, they can also play games on Switch.

So, Switch is gradually becoming a real "family machine", a series of all age-oriented games gradually push it to those slightly marginalized player groups.

Zhou Jiangping continued to introduce the cooperative project on pop-up books.

"The Switch’s performance in the children’s market is eye-catching. A bookseller that focuses on the children’s book market approached me, hoping to cooperate to launch a pop-up book linked to the Switch. I thought about it for a while and felt that this matter still has some prospects. So what I think is, since the cooperation must consider you, you must get the authorization of the game IP."

"Imagine that if pop-up books related to "The Legend of Zelda", "Dark Souls", "Escape from the Sky", and "Super Mario" are released as gifts for Switch, or sold as peripherals, this It is also a good way to promote sales. The enthusiasm of players for such peripheral products is generally very high."

Chen Mo nodded: "Well, it's a good idea."

The so-called pop-up books are also called movable books, pop-up books, and toy books. This kind of book can be regarded as a special category in children's literature publications. When closed, it looks like an ordinary book, but when unfolded or flipped, this pop-up book will jump out of the flat book. The scope is limited to create a three-dimensional space, so that children can better appreciate and experience.

The subject matter of pop-up books is diverse. For example, some popular science books for children to learn about the world will introduce the shapes and structures of some unique buildings in the world. When the children turn to this page, a three-dimensional opera house, sea boat, castle and other buildings will appear in the book, which is much more expressive than flat.

Some popular big IPs have naturally formed an indissoluble bond with pop-up books. As long as children’s favorite topics are released, they will basically not worry too much about sales. Even adults, as long as they are fans of this IP, will often buy a physical book back for collection.

Zhou Jiangping faced the screen in front of him with a light swipe of his finger, showing more details of the pop-up book cooperation.

"According to the previous plan, the first batch of pop-up books are mainly focused on several popular games of all ages on Switch. As for the content of pop-up books~IndoMTL.com~IndoMTL.com~ mainly introduces the game world view and original short stories. , There will be some hardcover editions with a longer story, but the price will be much more expensive. The first edition will be produced in small quantities, depending on the sales volume to decide whether to continue production."

"Some of the first batch of physical books will be packaged and sold with the Switch, and the other part will be sold as peripherals for normal pop-up book customers. Of course, specific book materials, pricing strategies, design details, etc. are also needed Let’s talk about it in detail, you need Mr. Chen to decide on many things."

"I’m here this time, just to get the bottom line and talk about the feasibility of this cooperative project, and we can consider things later. Lehui will consider setting up a special team to contact booksellers. Mr. Chen may also need to send someone to cooperate to determine the subject matter and content of these pop-up books."

Zhou Jiangping briefly introduced some ideas about pop-up books to Chen Mo. Even this bookseller has already had a first draft. Although it is still relatively simple, it is quite good in terms of visual effects.

Chen Mo finished reading the entire document, was silent for a moment, and then said: "That's it?"

Zhou Jiangping was taken aback: "What does this mean?"

Chen Mo said: "This is too simple. Apart from borrowing a game IP, what does this book have to do with Switch? It can be sold as two unrelated products."

Zhou Jiangping looked dumbfounded: "Mr. Chen, these are originally two unrelated products, otherwise why is it called Linkage."

Chen Mo nodded: "Okay, it makes sense. So, the pop-up book is OK and you can cooperate, but it cannot be bundled with the Switch, and not many people buy it."

Zhou Jiangping: "Uh..."

Chen Mo said again: "I have a better idea." 8) For more wonderful novels, welcome to visit everyone's school


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