Automotive Black Technology Chapter 1014: : The power of capital!

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If a product needs to be changed, it cannot be completed in a moment or two. In particular, the electronic components used in Zhengxin's products are generally provided by suppliers such as Boyuan Group.

Under this product production model, even changing a card slot requires redesigning the supply parts and going through the approval and testing process again.

Although after receiving the modification notice, the Boyuan branch of the industrial park immediately started making changes, and at the same time launched an emergency plan and informed the trial department. However, it still took a lot of time to finally modify all the central controls on the Hongguang, A4, A6, A8, and Mini models in accordance with the requirements of the Zhengxin Group.

During this process, Zhengxin Benben is also going through the process with the review department to obtain patents, production licenses and other procedures as well as application batch numbers.

It took nearly two weeks to go back and forth, even if the relevant departments of Zhengxin kept a close eye on it.

During this process, the reputation of TSLPallwy on the market has been rising. The audio-visual interactive system that combines metoo and pot software and hardware has hit the altar of vehicle-mounted intelligent systems!

The "Zhengxin Benben" who had been silent for a long time was severely trampled under TSL's public relations offensive.

In terms of popularity and expectations, it has reached a very low state.

This can be seen from the change in the attitude of the news media.

After the Frankfurt Motor Show, Zhengxin Benben’s dialect differentiation mode and minority language support have received high praise.

Especially for the analysis of dialects such as Hakka that have no written support at all. This kind of technology, which cannot be realized based on current pattern recognition technology, has received very high evaluation and expectations from the outside world.

"Brand new technology! From now on, the software can understand your hometown dialect!"

"Zhengxin Black Technology! Letting software speak dialects with you is no longer a dream!"

“An artifact that solves the dilemma of voice interactive software in the multi-lingual and multi-dialect China region! Zhengxin Benben debuts at the Frankfurt Auto Show!”

"It is stupid, it can understand any language you speak! And it can give accurate feedback! Another great progress in recognition technology!"

The above are all the media’s evaluations of Zhengxin Benben after the Frankfurt Motor Show.

However, three weeks after TSLpallwy was launched, Zhengxin did not respond at all, and did not explain the application prospects of Benben, the approximate launch date or the progress of the project. Then it slowly moved.

In addition to the loyal fans of Zhengxin who still maintain their expectations for this technology, more and more supporters obtained through the Frankfurt Motor Show are switching to the metoo camp and cheering for it.

And this phenomenon is directly reflected in the sales of TSLPallwy.

With the continuous offensive of soft articles, praise from the first batch of users, the Internet and car fans, TSLpallwy's sales are also rising. From 300 units per day at the beginning of the launch, the number of pre-sales quickly increased to 700 units per day.

Even in some economically developed areas, the penetration rate of basic electric piles is relatively high, such as Shenzhen and Shanghai Qingdao and other areas. Some young people with a certain amount of spending power use TSLpallwy and the latest Apple mobile phone as two ways to show their quality.

For a time, Pallwy became a phenomenal product.

It was at this stage that Zhengxin, who had been silent for a long time, finally took action.

First, Zhengxin Group held a press conference to carry out new generations or mid-term facelifts for its five models of A4, A6, A8, Mini and Hongguang, involving two brands.

On the occasion of the third anniversary of the establishment of Zhengxin, the third anniversary edition will be launched for five models. These five commemorative edition models are equipped with Zhengxin’s latest intelligent voice interaction system, which is the “Zhengxin Stupid” that has been silent for a long time and has been almost ignored by people!

As soon as these two news came out, they directly detonated the automobile market.

First of all, such a large-scale replacement or facelift will have a major blood transfusion effect on Zhengxin's current product series; these five models can be said to be the first batch of products in the rise of Zhengxin, and they have always been Play the role of a leader in their respective markets.

But because of this, these models that have seized the market share of foreign brands have been targeted by competitors for the past three years. For these models, competing brands have done a lot to target them.

In the past six months, the sales of five models have shown signs of weakness after rapid growth. Zhengxin's big move is undoubtedly blowing the horn again, declaring and emphasizing its dominance in the Chinese automobile market.

The third anniversary versions of five models are even more surprising!

Among these five models named commemorative editions, whether it is Hongguang, which is known as the "National MPV" and has a sales volume that can wrap around the earth several times, or it is the flagship sedan of Zhengxin Audi, known as the "Chinese Rich Man" Whether it is the A8 that is the special car for “politicians”, it is also equipped with many of Zhengxin’s top technologies.

For example, the laser headlights on the second-generation A8 commemorative version, the third-generation caterpillar suspension on the Mini and professional-level tuning from the high-performance R&D department, or the new surrounding cockpits and ergonomic controls of the A6 and A4 Taiwan, etc.

However, the most surprising thing is of course Zhengxin’s stupidity!

As the latest technology of Zhengxin, it has appeared in all new generation models. Such a strategy made people think that MeToo's huge publicity campaign would gain the upper hand, and those who had quickly gained the largest user base in the market suddenly woke up.

Zhengxin, speed is not needed in the Chinese market!

This can be seen from the sales data of these five models;

Before the replacement, the sales volume of Zhengxin Volkswagen Hongguang was an average of 120,000 units per month. Sales of the top model are 24,000 units per month.

The sales volume of Audi A4 is 80,000 units per month, and the sales volume of the top model is 16,000 units.

The average monthly sales volume of A6 is 65,000 units, and the top model is 9,000 units.

The average monthly sales volume of A8 is 18,000 units, and the top-end model is about 6,000 units.

The average sales volume of Mini is 35,000 units, and the top model is about 12,000 units.

The commemorative version launched this time enjoys the third anniversary promotion policy of all Zhengxin sales terminals, and its price is similar to the flagship version before it was replaced.

According to this data, if calculated based on the number of users, Zhengxin Benben can obtain nearly 70,000 installed capacity in just one month!

This number is nearly ten times more than the 8,700 units that TSLPallwy, which has put in so much effort in its publicity campaign, has achieved in just three weeks!

Such a user base enables Zhengxin to recover all its previous disadvantages in an instant in this smart interactive battle with TSL.

After three years of accumulation, the user resources and capital power in hand have enabled Zhengxin to stand out in such competition...

The advantages are fully demonstrated!