Automotive Black Technology Chapter 1090: : Then don’t blame me!
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Ali is celebrating the victory, and there is also joy in the TSL headquarters.
Ali is celebrating the victory, and there is also joy in the TSL headquarters.
It can be said that in the marketing miracle created by the winter offensive, TSL's income is not lower than that of Ali.
According to the cooperation agreement signed by the two parties, this model, codenamed EP, is a "special model" specially for the Chinese market. According to previous discussions between the two parties, this model is positioned as an out-and-out low-end product. In order to cooperate with Ali's crazy marketing plan, in addition to the metoo and PUT hardware and software interaction systems, the body can be said to be similar to TSL's existing There is no technology sharing relationship between models.
It can be said that in the marketing miracle created by the winter offensive, TSL's income is not lower than that of Ali.
The cost budget for this model is not high.
According to the cooperation agreement signed by the two parties, this model, codenamed EP, is a "special model" specially for the Chinese market. According to previous discussions between the two parties, this model is positioned as an out-and-out low-end product. In order to cooperate with Ali's crazy marketing plan, in addition to the metoo and PUT hardware and software interaction systems, the body can be said to be similar to TSL's existing There is no technology sharing relationship between models.
Alibaba’s strategy of returning 50% within five years is actually a capital preservation strategy. According to Ali's current income from capital operations, this seemingly high and affordable cash rebate can be completely offset.
The cost budget for this model is not high.
The remaining 50% of the car price is offset, which is a low-probability consumption behavior and a big pie full of "seller wisdom".
Alibaba’s strategy of returning 50% within five years is actually a capital preservation strategy. According to Ali's current income from capital operations, this seemingly high and affordable cash rebate can be completely offset.
Fundamentally, TSL has never thought about launching a second cheap model after EP. TSL's model update plan in the next five years has already been finalized - the lowest-end model will be priced at no less than 500,000 in the Chinese market!
The remaining 50% of the car price is offset, which is a low-probability consumption behavior and a big pie full of "seller wisdom".
In other words, after the EP policy expires after five years, if a customer wants to exchange an old EP car with an offset of 99,000 yuan for a new car of the same brand, they can only consider cars priced at more than 500,000 yuan. car model.
Fundamentally, TSL has never thought about launching a second cheap model after EP. TSL's model update plan in the next five years has already been finalized - the lowest-end model will be priced at no less than 500,000 in the Chinese market!
What's more important is that the total driving distance of a car, especially a mobility car used in cities, within five years is actually not high. According to Alibaba’s big data, the update cycle of models priced around 200,000 yuan is about 7-9 years. In other words, after the five-year policy period for models in the price range of RP expires, not many people will really use their old cars to offset half the original selling price and buy new cars at a higher price.
In other words, after the EP policy expires after five years, if a customer wants to exchange an old EP car with an offset of 99,000 yuan for a new car of the same brand, they can only consider cars priced at more than 500,000 yuan. car model.
But think about it conversely, if someone really has a huge increase in income in these five years. It would not be bad for TSL to really use this EP to replace it with a new model with a higher price.
What's more important is that the total driving distance of a car, especially a mobility car used in cities, within five years is actually not high. According to Alibaba’s big data, the update cycle of models priced around 200,000 yuan is about 7-9 years. In other words, after the five-year policy period for models in the price range of RP expires, not many people will really use their old cars to offset half the original selling price and buy new cars at a higher price.
According to normal car company operating rules, this... is actually a very common replacement operation. If we talk about losses, it is nothing more than that the valuation of second-hand cars with policies like EP is slightly higher than that of normal models.
But think about it conversely, if someone really has a huge increase in income in these five years. It would not be bad for TSL to really use this EP to replace it with a new model with a higher price.
At present, it seems that the achievements of the winter offensive will bring TSL an unprecedented market share in first-tier cities such as Beijing, Shanghai, Guangzhou and Shenzhen!
According to normal car company operating rules, this... is actually a very common replacement operation. If we talk about losses, it is nothing more than that the valuation of second-hand cars with policies like EP is slightly higher than that of normal models.
This is definitely a huge benefit for TSL, which is eager to open up the Chinese market.
At present, it seems that the achievements of the winter offensive will bring TSL an unprecedented market share in first-tier cities such as Beijing, Shanghai, Guangzhou and Shenzhen!
While Alibaba was celebrating, TSL’s headquarters was also celebrating with joy.
This is definitely a huge benefit for TSL, which is eager to open up the Chinese market.
The current president, Sis, placed three candles on the cake with the Chinese territory printed on it amid the applause of all the directors.
While Alibaba was celebrating, TSL’s headquarters was also celebrating with joy.
That means that TSL added 30,000 new users in China in just one week. It also means that TSL's stock price has returned to its previous level after high-level turmoil, and has increased by 3 percentage points.
The current president, Sis, placed three candles on the cake with the Chinese territory printed on it amid the applause of all the directors.
This night was definitely a sleepless night for Ali and TSL.
That means that TSL added 30,000 new users in China in just one week. It also means that TSL's stock price has returned to its previous level after high-level turmoil, and has increased by 3 percentage points.
……
This night was definitely a sleepless night for Ali and TSL.
Alibaba and TSL’s actions were too big and too lethal,
……
Zhengxin, which not only plans to use high-end models as its flagship, but also radiates downward to the mid-range market, feels uncomfortable. Even Toyota, which has formulated a comprehensive plan to launch a large-scale layout of mid- to low-end models for the Chinese market, is under considerable pressure.
Alibaba and TSL’s actions were too big and too lethal,
But at this time, in the president's office of Toyota China headquarters in Jinmen City, Toyota Chinatsu's attention was still focused on Masanobu.
Zhengxin, which not only plans to use high-end models as its flagship, but also radiates downward to the mid-range market, feels uncomfortable. Even Toyota, which has formulated a comprehensive plan to launch a large-scale layout of mid- to low-end models for the Chinese market, is under considerable pressure.
"Mashin has not taken any action at the moment?" Facing his deputy Meng Ling, Toyoda Chinatsu asked calmly.
But at this time, in the president's office of Toyota China headquarters in Jinmen City, Toyota Chinatsu's attention was still focused on Masanobu.
"Miss Qianxia, according to our current information, there is no such thing. After Alibaba and TSL jointly launched the winter offensive, neither Chairman Li Fanyu nor the BMW branch made any response. It seems..."
"Mashin has not taken any action at the moment?" Facing his deputy Meng Ling, Toyoda Chinatsu asked calmly.
Looking at Meng Ling who looked hesitant, Chinatsu Toyoda fiddled with her phone with a slender finger: "What does it seem like?"
"Miss Qianxia, according to our current information, there is no such thing. After Alibaba and TSL jointly launched the winter offensive, neither Chairman Li Fanyu nor the BMW branch made any response. It seems..."
Meng Ling is a little confused. It seems that the female player in front of me, who is said to be particularly optimistic by Akio Toyoda, is far more interested in Masanobu than Alibaba and TSL joining forces to seize the market.
Looking at Meng Ling who looked hesitant, Chinatsu Toyoda fiddled with her phone with a slender finger: "What does it seem like?"
She was a little unsure about the relationship between Toyoda Chinatsu and Li Fanyu.
Meng Ling is a little confused. It seems that the female player in front of me, who is said to be particularly optimistic by Akio Toyoda, is far more interested in Masanobu than Alibaba and TSL joining forces to seize the market.
"It seems like they are ready to give up." Meng Ling hesitated and said.
She was a little unsure about the relationship between Toyoda Chinatsu and Li Fanyu.
Toyoda Chinatsu's lips curled up, "It's impossible. Li Fanyu is definitely not a person who just waits for death. But this time it's really a big blow to Zhengshin's pure electric business. I'm really curious. Faced with this kind of unconventional competition, what kind of countermeasures will the guy who always doesn't act according to common sense come up with?"
"It seems like they are ready to give up." Meng Ling hesitated and said.
Looking at Chinatsu Toyoda’s face, which seemed to have hope for Masanobu, Meng Ling was shocked.
Toyoda Chinatsu's lips curled up, "It's impossible. Li Fanyu is definitely not a person who just waits for death. But this time it's really a big blow to Zhengshin's pure electric business. I'm really curious. Faced with this kind of unconventional competition, what kind of countermeasures will the guy who always doesn't act according to common sense come up with?"
Mom, there were rumors before that Miss Chinatsu was particularly interested in Zhengshin Li Beanyu. Is it true...?
Looking at Chinatsu Toyoda’s face, which seemed to have hope for Masanobu, Meng Ling was shocked.
She hesitated again and tentatively said: "Miss Chinatsu, they say the enemy of our enemy is our friend. I think we can contact Masanobu and discuss together how to deal with the current crisis."
Toyoda Chinatsu smiled silently, stretched out her finger and shook it gently: "No, Ling. You are wrong. A competitor like Alibaba who is good at using operational methods to seize the market is not scary. Toyota is a century-old car company, and in this For more than a hundred years, we have been passive countless times, but nothing can completely defeat us. Those things that look beautiful will not last long, obviously. It’s a company like ours, so in this competition, our biggest enemy is still Zhengxin.”
Mom, there were rumors before that Miss Chinatsu was particularly interested in Zhengshin Li Beanyu. Is it true...?
"Then..." Meng Ling was really confused - Miss Qianxia was too confused about Masanobu's attitude. With her thinking, it was really incomprehensible.
She hesitated again and tentatively said: "Miss Chinatsu, they say the enemy of our enemy is our friend. I think we can contact Masanobu and discuss together how to deal with the current crisis."
Toyoda Chinatsu stood up from the chair, walked back and forth twice with her arms crossed, and then seemed to have made up her mind.
Toyoda Chinatsu smiled silently, stretched out her finger and shook it gently: "No, Ling. You are wrong. A competitor like Alibaba who is good at using operational methods to seize the market is not scary. Toyota is a century-old car company, and in this For more than a hundred years, we have been passive countless times, but nothing can completely defeat us. Those things that look beautiful will not last long, obviously. It’s a company like ours, so in this competition, our biggest enemy is still Zhengxin.”
"For TSL and Alibaba, we can no longer allow them to develop. Take advantage of his illness to kill him. Now is a good time to deal with Zhengxin. Ling."
"Then..." Meng Ling was really confused - Miss Qianxia was too confused about Masanobu's attitude. With her thinking, it was really incomprehensible.
"Miss Chinatsu."
Toyoda Chinatsu stood up from the chair, walked back and forth twice with her arms crossed, and then seemed to have made up her mind.
"Advance our original plan..."
"For TSL and Alibaba, we can no longer allow them to develop. Take advantage of his illness to kill him. Now is a good time to deal with Zhengxin. Ling."
"Yes!" Meng Ling stood up and bowed back.
"Miss Chinatsu."
……
"Advance our original plan..."
"Today, Toyota China held a press conference to announce the latest trends in Toyota Group's electric vehicle business. It is reported that Toyota has recently signed agreements with municipal governments in 19 first-tier cities including Beijing, Shanghai, Guangzhou and Shenzhen. According to the agreement, Toyota will Within three years, a total of 50,000 pure electric taxis will be delivered to these very large cities with traffic congestion, dense population, and serious pollution emissions, and through Toyota's energy company, infrastructure such as power stations and electric piles will be planned and constructed in the above cities.
"Yes!" Meng Ling stood up and bowed back.
According to Toyota China President Toyota Chinatsu, in the next three years, Toyota will build and put into use more than 50 large power stations and 8,500 charging piles in China to meet the charging needs of Toyota's pure electric products. ”
……
Zhengxin Group Headquarters, Chairman’s Office.
"Today, Toyota China held a press conference to announce the latest trends in Toyota Group's electric vehicle business. It is reported that Toyota has recently signed agreements with municipal governments in 19 first-tier cities including Beijing, Shanghai, Guangzhou and Shenzhen. According to the agreement, Toyota will Within three years, a total of 50,000 pure electric taxis will be delivered to these very large cities with traffic congestion, dense population, and serious pollution emissions, and through Toyota's energy company, infrastructure such as power stations and electric piles will be planned and constructed in the above cities.
Li Fanyu turned off the TV and sighed quietly. Sitting on the sofa, he rubbed his temples and thought for a long time.
According to Toyota China President Toyota Chinatsu, in the next three years, Toyota will build and put into use more than 50 large power stations and 8,500 charging piles in China to meet the charging needs of Toyota's pure electric products. ”
"Ma Dan, you are forcing me... If that's the case, then... don't blame me!"
Zhengxin Group Headquarters, Chairman’s Office.
Finally, his eyes fell on a document at hand.
Li Fanyu turned off the TV and sighed quietly. Sitting on the sofa, he rubbed his temples and thought for a long time.
"Ma Dan, you are forcing me... If that's the case, then... don't blame me!"
Finally, his eyes fell on a document at hand.