Automotive Black Technology Chapter 1265: : Real luxury cars, no advertising!
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The agency contract matters have been arranged through the legal department before. However, being an agent for a brand is not a trivial matter. He has his own team to follow up, and Li Fanyu doesn’t expect to get everything done on this day.
After sending the agents away, Li Fanyu explained these matters and urged them to be implemented as soon as possible.
At present, the production plan has been handed down, the Rolls-Royce Sim factory has set up a special production line, and the domestic Zhengxin Industrial Base has also prepared supporting supplies. Now that the agency part has been solved, Li Fanyu's two worries have been completely eliminated.
After convening the relevant persons in charge of the current Bentley business unit for mobilization, the Continental's listing plan was finalized.
……
Zhengxin has been silent for nearly two months after taking over Rolls-Royce, which has caused RR's stock to fall to freezing point.
From 875 when Wick took over, it has dropped all the way to 783 - which is not bad.
The shareholders of Rolls-Royce and the investors who hold stocks are already crying. In addition, it is about to enter the second fiscal quarter and it is time to announce the company's operating conditions. Several major shareholders who have been resistant to Zhengxin before have already made trouble four or five times over the stock price - the entire management is under great pressure. .
Such a lone figure in the British automobile industry is now behind bars. Even the Queen of England personally intervened and called Gerald to inquire about the current situation of Rolls-Royce.
This is true internally, let alone the outside world.
The British Guardian made a special column for this matter, evaluating in detail what Zhengshin did after taking over Rolls-Royce. It was highly criticized that Zhengshin’s inaction and reckless behavior would destroy the century-old British automotive industry. Ma Yetian felt indignant and unsympathetic.
The Daily Telegraph was even more direct, directly blaming Zhengxin Group for its bad intentions on the industrial board.
But amidst this "denunciation", Bentley Continental is quietly making efforts.
At the Paris Motor Show in France, Li Kai, CEO of Bentley and CEO of Zhengxin Hongqi Shou, announced the world premiere ceremony of the first model, the Continental, which rolled off the assembly line.
Globally, a round of marketing that has not entered the public eye has begun!
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Bordeaux, France.
This is an important city that integrates many high-end technology institutions such as the European military, aviation research and manufacturing, the French strategic nuclear bomb research and physics laboratory, the Atomic Energy Research Center and the Megajoule Laser Project.
But in the eyes of people around the world, two other things here are more famous.
That's it...grapes and wine.
Bordeaux is located in a typical temperate maritime climate zone. It is warm and humid all year round, and has the most suitable climate for grape growth. The year-round sunshine has given Bordeaux a large number of vineyards. Perfect light and temperature make the grape varieties that make top red wines such as Cabernet Sauvignon, Merlot, Cabernet Franc, Petit Verdot, Malbec, Sauvignon Blanc, Semillon, and Muscadelle better than any other in the world. place.
The castles and vineyards in Bordeaux make it the most suitable place in the world for long-term natural wine storage.
The dry red, dry white, semi-dry white, light white and noble rot white wines here are all top-notch in the world.
Hugo said this was a strange, original and perhaps unique city in Europe. Put Versailles and Antwerp together and you get Bordeaux.
Nietzsche was more direct. In a correspondence with his close friend Franz Overbeck, he bluntly stated that he "wanted to die drunk here."
Now, the biennial Vinexpo wine exhibition, which has made wine lovers all over the world crazy, is being held in this ancient city.
Although this wine show is a grand event for people who love wine, truly top-notch wines will not appear at this kind of show where there are more visitors than barrels.
In a winery outside the city of Bordeaux, a small area is specially separated within the huge vineyard.
In this small garden, on a few simple wine racks surrounding grapevines, rows of thermostatic boxes attract people's attention. Any famous wine auctioneer who comes here will be crazy with excitement when he sees the wines in the wine rack thermostat!
It can be said that any bottle of wine here has a value that an ordinary person cannot earn in a lifetime.
In the middle of this wine cabinet, a pure white Bentley Continental with a charming glow in the sun complements the valuable red wine with its elegance.
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Switzerland, Zurich, the richest city in Europe.
Because billionaires from all over the world gather here, Zurich is also known as the "European Billionaire City". In Zurich, Bahnhofstrasse is also known as the "richest street".
No. 116 Bahnhofstrasse, in a seemingly inconspicuous watch store.
The shop is not big on the outside, but it is unique on the inside. The red oak floor, which looks like a mirror in a village, gives the entire store a natural contrast. Under the somewhat dull light, the watches on the display cabinet made dozens of top wealthy people in the room smile.
On the wrists of these people, it is difficult to see watches such as "Rolex", "Jaeger-LeCoultre" and "Cartier". There is no doubt that if a person comes in with a "Longines", he will definitely Make people look at it sideways.
Here, on every display cabinet are Swiss premium watch brands such as Patek Philippe, Vacheron Constantin, Breguet, and Frank Muller. Moreover, most of them are sold in limited editions, or are not available on the market at all!
And similar to the one in the Bordeaux winery, a Bentley Continental is displayed on the red oak floor with no trace of scratches.
……
New York, Manhattan, in a garden behind the Cornish Hotel.
Dozens of Wall Street tycoons are gathering here. These people in the securities industry attach great importance to communication and industry information sharing. This kind of gathering basically happens once a week.
And Ors Stone, who hosted this party, showed up in a rather cool way today.
He drove a brand new two-door sedan in psychedelic black and parked directly outside the garden.
"Hey gentlemen, come check out my new toy."
Facing a group of securities elites with their hands in their trouser pockets and holding wine glasses, Ors took off his sunglasses and greeted them.
......
Pushi, Beijing, Moscow, Munich, Washington, Prague...
In a very small circle of people around the world, Bentley Continental is rapidly expanding its popularity.
The remaining 99.999999% of people don’t even know that this model, which originated from Zhonghua Zhengxin and is produced in England, is already on sale!
A real luxury car.
No advertising.