Automotive Black Technology Chapter 1269: : Big rise! Big rise!
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Antonio was shocked when he saw the data on that report!
"Why are there so many!"
That is a list of customer orders compiled from various regions.
Because it shares the same sales channel as Rolls-Royce, Bentley’s orders are the same as Rolls-Royce – that is, highly customized. Rolls-Royce has said many times that "there are no two identical Rolls-Royces in the world", and this is how awesome it is.
According to this customized process, after the agent learns that the user has purchase intention, it will send a sales representative to follow up. The sales representative then formulates a particularly detailed plan based on the customer's preferences, ranging from body color and wheel style to leather pattern, gear handle material style, carpet pattern and even the location of the ashtray in the car.
Only after all these are finalized, the agent will submit the customer's satisfied order to the sales department together with all the pre-sale money, and then hand it over to the production line for manufacturing in strict accordance with the order.
To put it simply, in Rolls-Royce's production line, except for the cars for display, they are all produced after existing orders, and none of them are standard equipment.
The report in Antonio's hand shows that from yesterday to this morning alone, Bentley's global agents sent orders for more than 800 units!
This sales volume is simply unimaginable in the top luxury car market!
Why do you say that?
Last year, Rolls-Royce’s global sales barely reached 5,000 units.
According to the Continental’s pre-sale starting price of 600,000 pounds, then yesterday, the Bentley Affairs Department achieved a revenue of 560 million!
But for this kind of top-end luxury car, this can only be the most conservative estimate - no rich man who can afford to buy a 600,000-pound car will choose the most basic configuration.
Li Fanyu knew that the reason why Bentley was able to achieve such sales was because it faced a completely blank top luxury car market segment. It cannot be compared with a market that is basically saturated with artistic conception like Rolls-Royce.
Furthermore, it may also be the fact that I promised those agents to be agents of Zhengxin’s other brands. In order to show their strength, Bentley's marketing efforts have been maximized.
But no matter what, Continental’s sales are good. This is the most important thing for Li Fanyu currently.
It took Antonio a long time to get over the shock after seeing this report.
"This, you made this up yourself?!"
He didn't believe it.
Li Fanyu took the report back from his hand and said disdainfully: "You will know soon whether it is true or not."
Li Kai also snorted coldly and waved to his beautiful assistant, "Scarlett, see Mr. Antonio off for me."
Scarlett is Li Kai’s new hire and is different from other Rolls-Royce employees. It can be said that Li Kai's future determines her future, so this girl is now Li Kai's absolute supporter.
Seeing that the boss didn't like that guy very much, she immediately walked up to Antonio and said angrily: "Sir, please, I won't send you far."
Antonio came to persuade Zhengxin to terminate the gambling agreement early, but now it seems that this trip was in vain. Naturally, he was not in a good mood after being kicked out like this.
He looked at Li Fanyu and Li Kai, squeezed out a "hum" from his nose, shook his head, and strode away.
When he left the room, Li Fanyu and Li Kai clapped their hands and celebrated.
"Damn, I'm scared to death!" Li Kai patted his chest, "In the past few days, there were only one or two orders every day, but now there are so many unexpectedly. Happiness comes too suddenly. It's really an exercise. My mental capacity is broken! Please give me a pinch to see if this is a dream!"
Scarlett on the side said excitedly: "My colleagues in the sales department said that maybe the agents spent too much time communicating with customers."
Li Fanyu’s heart was still pounding until now. Now he calmed down a little and waved his hand directly: "Okay, let’s not consider these issues! You are ready to announce this news. Let the outside world see it. Look, our Bentley plan is not a fool’s errand.”
"Okay!" Li Kai laughed and responded.
……
"Zhengxin Bentley's sales are booming after it goes offline!" According to the press conference of Bentley Division, nearly a thousand units have been sold! 》
"Immediate results? Bentley, the younger brother of Rolls-Royce, achieved revenue of 600 million pounds in the first week after it rolled off the production line! 》
"A dark horse emerges in the world of top luxury cars, and Bentley is a hot seller around the world!" There are 355 units in China alone! 》
"The new favorite of Wall Street tycoons, the perfect fusion of identity and personality - Bentley Continental! 》
After the Bentley Division announced the sales of the Continental after it rolled off the production line, the media immediately followed up.
People who were not optimistic about this brand before were dumbfounded;
"Buy cakes! Is this true? A new brand can achieve this sales volume even after it goes offline?"
"No way? Rolls-Royce's share price plummeted before. Could it be that Bentley made a fake data to stabilize military morale?"
"Probably not. No matter how big the order is, Bentley wouldn't dare to fake it! Moreover, my cousin is doing assembly work on the Rolls-Royce production line. He said that the recent order has been queued up to two I went there a few months later. Judging from this, the sales of Bentley Continental should be quite hot!”
"FK! Can Zhengxin really build a car that is comparable to Rolls-Royce? Doesn't it mean that the Chinese automobile industry is very weak? Doesn't it mean that they can't even build an aerospace engine? Doesn't it mean that they can't even build an aerospace engine? Do they need to import all the core supporting equipment for their warships? ”
"As a Chinese student studying abroad, I want to correct you! China may be worse in the shipbuilding and aero-engine fields, but our automobile industry has stood up!"
On Twitter, netizens reacted greatly.
The booming sales of Bentley Continental also gave a shot in the arm to the continuously falling share price of Rolls-Royce. After falling for several days, RR’s falling stock price finally stabilized and ushered in a rebound!
"Rolls-Royce's stock price rebounded after falling sharply for seven consecutive days, closing at 742 today! 》
"Salted Fish Turning Back?" Rolls-Royce's stock price rebounded, with the closing price of 742 ending two consecutive months of plummeting! 》
"After Bentley went offline, RR ushered in its first stock price rise since Zhengxin took over the company. Experts predict that the performance growth brought by Continental may lead to a rapid rebound in RR's stock price!" 》
Even the Post, which had been extremely unfavorable about Zhengxin, had to admit the success of Bentley Continental: "It is still unclear whether Bentley will be unable to succeed, but we have to admit that RR will usher in spring in the short term. 》
Everyone pushes down a wall and beats a broken drum. It has been like this since ancient times. However, it is also a common phenomenon in the business world to carry a sedan chair!
After the media’s tone changed due to the hot sales in Europe, RR’s stock price could not stop rising!
742,
766,
794,
833,
869!
For five consecutive days, RR's stock was soaring, directly returning to the level before Zhengxin acquired Rolls-Royce. On the sixth day, it reached 905, tying the stock price record of Rolls-Royce Motor Cars this year.
Faced with such a brutal stock rally, those who had just sold their stocks collapsed.