Automotive Black Technology Chapter 1312: : The secret war between chaebols!


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No matter what the outside world says, localized production of Mini has become Li Fanyu’s last trump card in winning the bet. It's okay if you don't play this card. As long as you play it, there will be no way out.

While Li Kai mobilized the newly completed industrial center to speed up the assembly of machines and approve the parts needed for Mini, Li Fanyu was also in contact with several British agents of the original Rolls-Royce.

Production is not enough. If you want to buy a good car, you need a good dealer. Among several agents in the UK, he is more optimistic about the two giants, Wales and Govrero;

The president of the Welsh company is Frederic Jigern. The forty-year-old president himself is a member of the British royal family and a British luxury goods giant. At the same time, his company also owns the brand agency rights of Toyota Motor, with more than 200 stores throughout England and a vehicle sales website Car-Buy with more than 30 million registered users.

Govreau’s background is not as deep as Wales’s, but the strength of this car company cannot be underestimated.

In Scotland, this company almost monopolizes the second-hand car and low-end and mid-range car consumer markets. With more than 70 years of operation in Scotland, it has a huge mass base.

Previously, the two have shown strong interest in Zhengxin’s three brands: Audi, X-car and pure electric BMW. However, Zhengxin is still studying the global plans of several of its brands and has not officially announced Determine the ownership of distribution agency rights in each region.

Now, Li Fanyu can't wait any longer. He directly asked the group to help him contact the two companies and set a meeting time.

What Li Fanyu didn't expect was that on the day he sent out the invitation, representatives from the two companies arrived.

Li Fanyu was already prepared for a protracted war in the UK, and it was always inconvenient to get in and out of hotels, so he rented a high-rise apartment near the Rolls-Royce headquarters.

It is said to be an apartment, but it covers an area of ​​more than 300 square meters, making it a high-rise villa. All facilities inside are ready-made, including living rooms and offices. Just three months' rent is enough for Li Fanyu to buy an eighty-ninety-square-meter house in Tiancheng.

Here, Li Fanyu received representatives from the two companies. But to be on the safe side, he did not put the two of them together for an appointment. Instead, they took advantage of the time difference to separate the two.

The first person to meet was the representative of Govreau Company.

It can be seen that this company is still very pragmatic. After communicating with Li Fanyu about the regional agency rights, various actual operations and the production plan of the production line, it directly gave the solid background.

Li Fanyu had already investigated the situation of Govreau clearly before, and was quite satisfied with this cooperative attitude. He immediately settled the matter and let the Zhengxin team and representatives from Govreux discuss it in detail.

It was the Welsh Company that surprised Li Fanyu a little.

Before, the other party only said that they had sent a representative, but he did not expect that the person who came was actually the president of Wales, the current Prince of Wales, and the cousin of British Crown Prince Charles - Frederick Giganne.

"Mr. Li, please don't look at me so unexpectedly. It's very rude."

Seeing the surprise on Li Fanyu's face, Frederick smiled. After all, he is an aristocrat, and even those with crow's feet have a sense of ritual.

Li Fanyu complained a little in his heart, and his face returned to normal, "I really didn't expect that Mr. Marquis would come in person."

"This is not surprising. In business, the nobles of the British Empire have been making money to support their families since the Age of Discovery. Even now, doesn't even the Queen have to interfere with her own estate business? In the face of money, there is no What aristocrats, we are just profit-seeking traffickers.”

Li Fanyu liked hearing this.

After asking Frederick to take a seat, Li Fanyu explained his plans for the mini;

Mini is a model that has been featured in Time Magazine. With its good performance and high degree of personalization, the Mini has already gained popularity in the UK even as an imported model. It's just that before, Mini was a model under Audi, but now Li Fanyu wants to improve the company's performance in a short time, so he established Mini as a separate brand, assigned it to Rolls-Royce and authorized production.

So Li Fanyu’s request is to ask dealers to vigorously market this new brand, and in the short term, use the previous influence of Mini Cooper and the cost of localized production to reduce the selling price and completely open up the British market. small car market.

He said that Frederic Jigen just listened so quietly. After knowing that he had finished all his requests, Frederick nodded gently.

said: "Mr. Li, what you said is not a problem for the Welsh company. In fact, Wales has sold the Mini car on CARBUY as an import agent before. What you said, we Everything can be done. So you see, you must be curious; since there is no problem with this and any representative can come and clarify the matter, why am I still here in person?"

Li Fanyu knew there was something in his words, so he nodded: "As you said, I do have such doubts."

Grederick smiled slightly, "I'm here this time not just for mini brand agency. There's another thing I want to discuss with you."

Li Fanyu thought he was talking about other brands under Zhengxin, so he said: "I'm sorry, Mr. Ji Ge'en, our global plans for Audi, X-CAR and BMW are still being formulated. Now I really There is no way to give you an accurate answer."

"No, no, no, what I want to discuss with you is not this kind of thing." Greedrick shook his head and said, "What I want to talk to you about is something other than business."

"For example?" Li Fanyu straightened his body. He didn't understand that this Marquis, whom he had never met before, had anything else to say to him.

"For example, you must know that the Weeks Group is a conglomerate with family ties. They can influence some key decisions and even the political situation to a great extent."

Li Fanyu nodded and waited for Frederick's next words.

"But what you don't know is that although the royal family has faded out of politics, we have a large number of industries in the UK, which also require a stable and beneficial political system. Now, my gentleman from the East, I am not afraid Let me tell you, the behavior of some officials in the Ministry of Industry has gone against us."

"What you don't know yet is that it is a very serious matter for the royal family to influence politics. If the members of Congress find out, it will probably be a big trouble. And by chance, I learned about it from an old friend You have some evidence, and we also need someone who has no relationship with the royal family for the time being to pull out this nail for us."

After saying this, Frederick elegantly raised his long legs, picked up the steaming black tea beside him, and smiled at Li Fanyu;

"Mr. Li, are you willing to be this person?"

He took a sip of tea and asked.


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