Automotive Black Technology Chapter 1336: :The situation has changed drastically!
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"So Director Li, Mr. An previously meant that low-end brands like Volkswagen can form joint ventures with second-tier car manufacturers, but do high-end brands like Audi and Land Rover still need to implement the plan to join forces with Russian Automobile?"
Seeing this model, Zhou Ming knew that Li Fanyu already had a plan for Bentley. As one of the executors of the entire plan, he felt that he needed to understand the outline of the plan.
Li Fanyu glared, "Of course not! If you want to build momentum, you have to put all your eggs in one basket to make it look bigger. Moreover, imported spare parts can enter duty-free through the Asia-Europe railway trunk line. Do you think if we Can we get such favorable conditions by cooperating with Russia Automobile? ”
At this point, Zhou Ming understood.
……
After some in-depth negotiations, Zhengxin officially reached a joint venture intention with Yefim Automobile.
Zhengxin plans to invest a total of RMB 15 billion to invest in six new lines of Yefim Auto within two years, including Volkswagen Hongguang, Tiguan and Land Cruiser. There are three brands including Audi A4, A6, Q5, Land Rover, Range Rover and Discovery, with a total of 8 models.
In addition, the "верный" sedan production plan, also known as Jetta Partner in Chinese, will be launched at the Yefim Automobile Factory through authorized production.
This huge business plan immediately became a cooperation that the Chinese and Russian governments attached great importance to.
China and Russia have always had close cooperation in the economic and industrial fields, but this is the first time in recent years that something as big as Zhengxin has been done.
In the automotive field, China's investment in Russia represents an intersection and integration between the two countries in the civilian industry.
After Yefim reported this matter to the Russian Ministry of Industry, it immediately attracted the attention of the current Russian Prime Minister and former President Jeff.
Similarly, the Ministry of Commerce and Trade and the National Development and Reform Commission of the People's Republic of China also received notice from the Ministry of Industry and Information Technology of the People's Republic of China, requesting their full support to promote the success of this project.
The two parties immediately started contact. After a series of meetings and discussions, Zhengxin was notified by the Ministry of Commerce and Trade.
It’s done!
"On the 17th, Jeff, who was conducting inspections on people's livelihood in the southern provinces of Russia, arrived in Yefim. While personally arriving at the Yefim Automobile Factory for inspection, he met with Zhengxin Group Chairman Li Fanyu and the Zhengxin Volkswagen team.
During the meeting, he highly praised Zhengxin’s achievements in the UK, North America and India. At the same time, they also expressed their support and concern for the decision of Zhengxin and Yefim Automobile to jointly produce Chinese excellent models in Russia.
It is reported that since the beginning of the year, Zhengxin has been highly responsive to the Party’s policy of Chinese enterprises going global towards my country’s industrial enterprises, successfully acquired Rolls-Royce, the UK’s number one luxury car brand, and created the Bentley brand in the UK market. It has commercialized the production of MINI and copied the shared car model that has achieved outstanding results in China...
Settling in Russia this time represents another milestone for our country’s automobile companies to become bigger and stronger, cooperate with international car companies, and spread their wings to a larger field.
It is reported that in the new round of state visits, the issues of the joint venture between Zhengxin Group and Yefim Company and the development of China's automobile industry to Russia will become important topics of conversation between the leaders of China and Russia. ”
In China, News Network broadcast such content.
……
At the same time, Yefim's factory is being "ravaged" by Zhonghua Zhengxin.
Xu Da, the current director of the quality inspection department of Zhengxin Group, is leading the staff to provide maintenance guidance for Yefim's existing production lines and re-planning the quality inspection system;
"You can't do this work station, NO! Do you know what NO means? According to our requirements, all work stations must have quality supervision stations, so this work station must be divided into two parts! Correspondingly, the production line This link needs to be modified! ”
"And your maintenance manual for production equipment must be revised! These equipment are not your Soviet tanks, and there is no such thing as being injured or sick, okay? I want to ensure that every car is perfect when it comes off the production line. Flawless and consistent quality! ”
"Also, translator, tell them; starting from today, I don’t want to see anyone working drunk anymore! Ask the canteen to cross vodka off the menu for me! Before going to work every day, give them an alcohol tester to blow Anyone whose blood alcohol concentration exceeds the standard will be treated as absent from work for half a day!”
Seeing his employees being shouted around by experts from China, General Manager Kirilenko was full of enthusiasm and said to Li Fanyu beside him: "Davari, we should have done this a long time ago. A thorough reform! Look, I feel like the efficiency has improved a lot with this rectification!”
Li Fanyu chuckled while looking at the email about the approval progress of Jetta partners sent by Zhao Zhongxu, who had resumed work;
"Mr. Kirilenko, this is just a basic process transformation. Only by completing this can we safely hand over our models specially designed for the Russian market to your production. If there is any offense to our people, Please also communicate with the workers and engineers to avoid unnecessary misunderstandings and conflicts.”
Looking at the group of idiots in the distance who were angry because of Xu Da's "alcohol ban", Li Fanyu said to Kirilenko worriedly.
He was afraid that Xu Da would be beaten for being too arrogant,
"Please rest assured on this point, we will definitely cooperate! What you are worried about will never happen!"
Li Fanyu nodded and felt relieved.
……
The finalization of the joint venture between Zhengxin and Yefim Automobile has caused considerable repercussions in the Russian market. Russian people are looking forward to the fact that Zhengxin, a high-end car brand from neighboring China, will be produced locally.
But correspondingly, many people feel a sense of crisis.
Needless to say, various car manufacturers, including Mercedes-Benz, Euroleague, Renault, and Opel, all launched active activities to find partners in Russia after learning that Zhengxin had a joint venture with Yefim in Russia.
The one who is most uncomfortable is none other than Volga Automobile Company, also known as Rosneft.
You know, after Zhengxin came to Russia, the first thing he contacted was to discuss joint venture matters!
But after failing to reach an agreement for the first time, Zhengshin switched to Yefim Automobile and brought his dream Audi, Land Rover, and 15 billion to this car company that he had always looked down upon. RMB financial and equipment technical support!
This made Russian Automobile executives very angry.
It was at this time that the Glenea Group approached Russian Automobile and proposed a three-party joint venture project concept.
In this concept, Glenea is responsible for the sales link, Russian Automobile is responsible for the production, and the one responsible for the technical support is Mercedes-Benz, which is famous in Europe!