Automotive Black Technology Chapter 202: : This is a win-win

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Kang Tongcheng did not let Li Fanyu wait too long. After he returned to Tiancheng, news came from Guangqi.

After Guangqi’s internal research and decision-making, they proposed a price-one production line, plus a sales channel.

The production line was originally scheduled, but this sales channel was specially added by Guangqi after analyzing the current situation of Zhengxin and combining its own resources.

Unlike Zhengxin's online sales, Guangqi's sales channels show its wealth. Guangqi is a group with more than just automobile business. In order to open up the market to the greatest extent, they are using subsidiaries to acquire and integrate, and open directly affiliated 4S stores in major cities across the country.

This is a big deal. Except for a few foreign brands, most car companies usually cooperate with dealership companies. Although there is an extra intermediate link, it can save management costs.

However, the shortcomings of this are also obvious - whether the sales are good or not is entirely in the hands of others, and you basically have no initiative.

Some distribution companies will hold two or three brands in their hands. Whether in terms of energy or profit considerations, they cannot market a certain brand at any cost. But if you have your own sales network, these problems will not exist.

It is said that Zhengxin had not upgraded its second-hand car platform to an online sales platform to sell A4. Just relying on the dozens of stores in Longsheng, the sales volume cannot reach the current height no matter what.

Guangqi is aware of this.

However, it is obvious that the path they chose is more conservative, but also more solid.

Once this sales network is established in major cities across the country, they will form an industrial structure integrating manufacturing and sales. Although the initial cost is high, by eliminating the intermediate link of the distribution company, it will have certain advantages over other brands in terms of brand building and pricing profits.

It was within Guangqi that they saw that Zhengxin’s offline sales network was weak, so they offered such a condition that even Li Fanyu was tempted.

This sales channel means that after the establishment of Guangqi's 4S stores across the country, the Zhengxin Audi brand can be introduced to sell and promote it at a much lower price point compared to the distribution company.

How low is this point?

At first, Zhengxin gave Longsheng 16%, but Guangqi only gave 6%!

Li Fanyu has been unhappy with Long Sheng for a long time. The contract originally signed was for one year, and Li Fanyu was planning to part ways with them in the second year when the experience points of the online sales platform were rolled out.

But experience points are experience points after all, and they are still incomparable with 4S stores. So now Guangqi's conditions really scratched Li Fanyu's itch.

After discussing with An Ning, he summoned the management of Zhengxin to discuss this matter specifically.

After some analysis, almost everyone believes that this cooperation is a good deal.

So, the cooperation between Zhengxin and Guangqi, a car company from the south and the north, was finalized.

For this reason, An Ning and Huang Qi went directly to Guangzhou with two lawyers from the company's legal department. After four days of negotiations, the scope of cooperation and the specific content of the agreement were finally agreed upon.

As the New Year approaches, the news that Zhengxin and Guangqi have joined forces for technical cooperation has once again attracted attention and heated discussion in the industry.

Although out of confidentiality, neither Guangqi nor Zhengxin mentioned the in-depth cooperation in the sales network. But just replacing the production line with platform technology is enough to make the outside world jealous.

Facing the cooperation between the two rising car companies in northern and southern China, all parties have different views and opinions.

Chinese people are naturally happy to see the two companies becoming closer, and various speculations about the future development direction of the two companies have emerged. Some domestic media even used words like "handshake of the century" to describe this cooperation.

Some foreign brands feel a little subtle.

Zhengxin can already export technology! Guangqi is no longer satisfied with the SUV market!

Have China’s car companies made a breakthrough this year? These two guys are definitely going to cause trouble when they get together!

As a result, some scattered car critics and self-media have made some sour remarks about this cooperation; they have questioned the Zhengxin platform technology and badmouthed Guangqi's eagerness to enter the car field.

However, both Guangqi and Zhengxin are very satisfied with this cooperation.

Both parties got what they wanted from each other, and the other party's conditions were within their acceptable range.

This is a win-win situation.

During the past few days of negotiations in Guangqi, An Ning and Kang Tongcheng led the team, and they were a veritable deputy to deputy.

Neither Li Fanyu nor Xue Yaoguo was present.

But at the end of the signing ceremony, Kang Tongcheng entrusted An Ning to give Li Fanyu a gift on behalf of Xue Yaoguo, chairman of the group.

After An Ning returned to Tiancheng, she handed the things to Li Fanyu.

When he took it apart and took a look, he discovered that it was actually a framed picture with large characters; it was written neatly in European regular script - Young and Promising.

The signature was signed in elegant Huaisu style cursive; it was a gift from Brother Yu Yaoguo.

The writing style of these words is rigorous and the structure is dangerous, which captures the charm of Ouyang Xun.

But obviously Li Fanyu doesn't know calligraphy. After reading it for a long time, he only felt that the writing was beautiful. I don't even know what words to use to praise.

After holding it in for a long time, this guy finally managed to say: "Hey, my writing skills... are much better than mine."

An Ning chuckled. She had learned Li Fanyu's handwriting before. Although it can't be said to be ugly, it definitely can't be said to be beautiful. So she teased: "It's rude to come and not return. If someone gives you a gift, do you have to give it back?"

Li Fanyu thought for a while, why: "Sister, I'm not good at writing..."

After not seeing each other for a few days, An Ning missed this enemy terribly. Seeing his dazed look, he leaned over and Xiaoniao said in a sympathetic tone: "Then don't send any words, and you don't need to send anything too expensive. Just show that you value the other person."

Li Fanyu smiled bitterly and said: "Then what are you going to give me? Is it possible to send it with a bouquet of flowers?"

Huh? By the way, flowers!

Li Fanyu has never given away things a few times at his age, so he really has no experience in this area. But the alloy rose that Zhu Zhu used to pick up girls left a deep impression on him.

Since that universal Sandi printer can produce flowers... it must not be difficult to type a few words!

Having made up his mind, he slapped his thigh and said, "I'm going to give him a gift! Sister, how should I praise someone who has the ability to manage the company well and who has great talent and strategy?"

An Ning snorted lightly, "A great talent and a rough strategy will do, as will good governance and good ability. You don't really want to write, do you? With just your two strokes... can you do it..."

"It's so sad that you actually doubted my strength..." When Li Fanyu heard what she said, he immediately looked heartbroken, but then he stretched out his claws and pounced on her, " See how I deal with you!"

"Ah!" An Ning let out a sweet cry as her vitals were caught, and her body went limp. (To be continued.)