Automotive Black Technology Chapter 445: : Target: Pickup truck market!
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Li Fanyu is not interested in those two sports car projects. To be honest, there are a lot of super running data packages in the Xapp space. As long as he has enough research and development points and conditions permit, he can make it at any time.
The reason why these two projects were kept was purely to serve as bait - to retain Culbo and those engineers whose abilities and skills were good according to the data.
After hesitating for a moment, little Culbo bit this bait hard.
There is no reason why he disagrees; Li Fanyu is right, if it is operated through equity. After obtaining more than 50% of the equity of OEM, he can use the method of dilution to squeeze his shares to an infinitesimally small size in minutes - this is a big stick.
Taking a step back, 47% of the shares are worth more than 200 million US dollars. Even if Li Fanyu doesn't help him with project research and development, he can use the money to start a new business on his own. Not to mention that Li Fanyu promised to sign an agreement in addition to the equity transfer contract, promising to provide him with the manpower and material resources needed for the project - this is candied dates.
Under the coercion and inducement of candied dates and big sticks, little Kuerbo signed the equity transfer contract that night.
After signing this contract, Little Kurd is nominally Li Fanyu’s subordinate.
Seeing his unwillingness, Li Fanyu dragged the resentful guy to the bar.
When I learned in a casual chat that the company in front of me, a young man from China, had completed the research and development of six models in just one year, and all of them were selling like hotcakes in the market. Little Kulbao changed his previous attitude and became warm to Li Fanyu.
It cannot be said that people like Little Culbo are simple-minded. A PhD student from the School of Engineering at Stanford University must have an IQ far above the average.
He has wisdom, but he is devoted to his own field. In terms of human relations and sophistication, if he wanted to, he could actually do it with a little use of his brain. It's just that he doesn't want to put extra energy into this.
To put it bluntly, this is a common problem among some technical talents - they have high IQs but are too lazy to use their emotional intelligence.
As long as you understand their character, it is actually not difficult to get along with such people.
With the topic related to the research and development project, Li Fanyu directly opened the window of this guy's soul. The two started a discussion mode on some trivial matters during the research and development process.
Zhengxin's models are not well-known in the United States, but it is undeniable that every car under Zhengxin is quite legendary.
The experience and knowledge accumulated by Li Fanyu during the research and development process taught little Kulbao, who had been stuck in the quagmire of the project for a long time.
As for Little Culbo, a serious top student at the Stanford School of Engineering, Li Fanyu not only admired his major, but also felt that he was lucky and had found a living treasure.
As a result, the two of them ordered two drinks at the bar and chatted until late into the night. If Li Fanyu hadn't been able to bear it anymore in the end, little Kulbao would have been able to hold him and chat with him all night long.
But this night was not in vain. Through the conversation with him, Li Fanyu learned about the level of OEM engineers and technical workers.
Most of these people have followed Old Coulbo in the past, and they are not lacking in skills or experience.
This saves Li Fanyu the trouble of the boss.
American companies have very high employment standards, and their employment is subject to labor associations. If all the original middle and grass-roots levels of the OEM company are withdrawn, the employment aspect alone will be a big problem for a foreign-funded offshore company like Zhengxin Branch.
The United States is still in the recovery period after the economic crisis, and the government has imposed a series of mandatory requirements on companies. Take the automobile manufacturing industry as an example. The number of skilled workers in the United States must not be less than 60%. Now the original workers of the OEM are retained, and some backbones are transferred from China to fill them in. Production can start with a little running-in.
This is very exciting.
The next day.
After solving the biggest problem in the acquisition process, Li Fanyu discussed the next task with Mason - how to open the US market.
According to Mason's idea, two models were selected from Zhengxin's current models. Rely on OEM's production lines for local production, and then re-launch after comprehensively reducing costs. In his opinion, the current mini sales are pretty good, and the A8, which is currently popular in China, can also be brought to the US market to increase the brand value.
The idea itself is correct.
But Li Fanyu had his own considerations; the branch had just been established, and it was bound to bring some key personnel from China. These people are already accustomed to Zhengxin's production model. If they get together with these people from the OEM, there will definitely be some differences during the cooperation process.
And judging from the current situation, the OEM's production method is obviously more scientific and reasonable. Li Fanyu plans to transplant this method and system back to China.
From these aspects, it is better to develop a new model and then adopt the OEM's existing production inspection system. In this way, the branch can promote the integration of Chinese and American personnel. For the country, we can also have a better understanding and appreciation of this system, and then bring it back to the power company for popularization.
Of course Mason has no objection to Li Fanyu’s decision.
None of the current models of Zhengxin’s cars are selling very well in the United States. Of course, he is in favor of developing new models to reposition and open up the market with a new look and attitude.
The two people reached an agreement, which also led to another question.
What kind of car should be launched for the US market?
Li Fanyu actually had some concerns about this point.
Faced with Mason's question, he smiled and asked: "What is the current situation of the U.S. market?"
Mason thought for a moment and gave the answer, "Well, boss, you can ask this. We have just done market research. The total transaction volume of the U.S. auto market is now about 220 billion U.S. dollars. Excluding the second-hand car part, the transaction volume is The amount is about 150 billion. Of this 150 billion, pickup trucks and off-road vehicles account for 32% of the total, and off-road vehicles account for 29%.”
Li Fanyu nodded, very satisfied with his work efficiency, "Very good, it is a good habit to always pay attention to the market. Since pickup trucks are the most popular in the market, there is no reason for us not to get a share of the pie!"
"But boss...it seems that there is no experience in the development of pickup trucks in China?"
"Who said that!" Li Fanyu glared and smiled coquettishly.
Mason spread his hands and counted with his fingers: "Um...look, X-power, A4, A6, A8, TT, mini..."
Li Fanyu waved his hand with a mysterious look on his face, "Mason, these are just the models we are selling. Leave the new models to me, so you can leave it alone. I will go back to China tomorrow, and I will take advantage of my return. During this time, you can straighten out all aspects of the company, and when you come back, I will help you conquer the American pickup truck market!"