Automotive Black Technology Chapter 454: : Why fight so hard? (Please subscribe)
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In the previous time and space, the F150 was the sales champion in the North American pickup truck market. But it is undeniable that the Ford F series can reach that level of excellence only after ten generations of model changes.
Now Li Fanyu is a dragon crossing the river, and he is a little dragon whose reputation is not well known in the North American market.
So if you want to become famous in this three-thirds of an acre of land with the F150, you need to coordinate all factors and make a strategy that is most suitable for the market!
After he expressed his thoughts and decisions, both the three top students and little Culbo looked worried and confused.
"Fool! I saw your original design, and the concept of aluminum body for the rear axle is very good. In the wave of lightweight automobiles, semi-aluminum or all-aluminum bodies are the direction of future development. I don't understand, before you It has been decided that the axle will be made of aluminum, why should we switch to high-strength steel now? This is simply a retrograde development! ”
Li Fanyu waved his hand. Faced with little Kurbo's confusion, he had to be patient and said: "Kurbo, let me ask you a question."
"You say!"
"High-strength steel or alloy aluminum has a greater load?"
"Of course it is steel! But if high-strength steel axles are used, it will increase the weight of the F150 by nearly 250 kilograms, which will affect fuel consumption to a certain extent."
Li Fan smiled foolishly, "Listen to my thoughts first. At present, our main competitor, the Kaman A-series pickup truck, has a theoretical payload of 1,200 pounds and a fuel consumption of 15 liters. The B-series has a theoretical payload of 1,500 pounds. Fuel consumption is 19 liters.
According to the data I originally calculated based on F150 parameters, the payload of the base V6 version is 1,500 pounds, and the fuel consumption is also 15 liters. If high-strength steel is used, according to my preliminary calculation, the theoretical load can be increased to 1,700 pounds. Even after adding a variable transmission ratio rear axle and differential, the theoretical load can reach 1,900 pounds, and the fuel consumption increase is only 0.5-1 liter.
Also, if high-strength steel is used instead of alloy aluminum, the cost savings can completely reduce our cost by 5%. And this five percent allows us to make the variable transmission ratio rear axle and differential standard on the base version.
Do you think this is a worthwhile trade-off? ”
Little Kulbao wanted to refute, but after carefully digesting Li Fanyu's theory, he stopped talking.
Mason knew little about the research and development aspects, but based on his business thinking, after thinking about it in his mind for a moment, he clapped his hands excitedly.
"A good deal! In this way, wouldn't the F150 become a general-purpose pickup truck? If after this change, the results you mentioned can really be achieved, then the F150 will be as good as the Kaman AB. The capital to compete with the series! It’s a great deal!”
Li Fanyu gave him a thumbs up; as expected, a chicken thief is like me and has a tacit understanding!
The three top students have also understood the key.
This may seem like a regressive change, but it sacrifices a certain amount of technical height. But it makes the F150 car more practical and cost-effective.
Faced with this magical stroke, Xu Fufang immediately praised: "Brother, steady!"
Liu Qing: "Steady!"
Wang Yu: "..." "Steady, steady..."
After seeing that no one had any objections, Li Fanyu waved his hand, "Let's go and start revising quickly! Our time is tight, it's best to control the research and development progress as far as possible!"
"Received!"
……
It is quite troublesome to push the original design to be revised. Fortunately, the structure of a pickup truck is different from that of a car, because the rear axle is relatively independent due to the presence of a cargo box.
The new workload is also very large, which makes the completion of the project originally planned by the R&D team lag behind.
Li Fanyu’s plan is to launch the F150 after “TOPGEAR” comes out, preferably in the second or third episode. In this case, the program can be used as a platform to promote the F150.
So the schedule he set for the R&D team is very inhumane,
Now the original design still needs to be modified, and the pressure on the R&D team soared instantly.
But even so, not a single one of Zhengxin’s R&D engineers expressed even a single complaint.
The original OEM engineers who were also developing the project were shocked,
In the United States, there are labor laws and union protections, and most factories or companies strictly abide by the eight-hour work system. Even overtime is stipulated to be no more than the amount per year.
So after seeing the state of Zhengxin’s engineers, the exclamation “I’m sorry” became their mantra.
For several days in a row, the status of OEM engineers when they saw Zhengxin engineers was that they were off work and it was still going on here. They go to work, and work here has already started without knowing when.
After asking, I learned that these Chinese teenagers from across the ocean were working in two shifts with no rest at all!
This is incredible. In the eyes of these foreigners, this is nothing but exploitation and oppression!
"Oh my god, this kind of work is suicide!"
"Holy Mary! This won't work. You will drag yourselves down like this. I'm going to Mason, no! I'm going to your Director Li to talk to him! This is simply inhumane!"
"God, what are you doing this for? Overtime pay?"
Faced with the fuss made by the foreigners, the honest teenagers looked confused.
Research and development! Isn’t that what we should do?
This is how we believe it has always been...
Also, aren’t you looking for our Director Li? Well, I'm sleeping in that corner, go ahead!
When faced with a group of foreign engineers asking "Why do we have to work so hard to make progress?" Li Fanyu rubbed his sleepy eyes.
This question is profound...
Zhengxin’s style seems to have been established since its establishment.
Why are you working so hard?
I remember when I first entered the B-class car market, I didn’t sleep for more than six hours for two weeks in a row. At that time, it was because there were few people, and even with the most complete vehicle model data package, the workload seemed extremely heavy. So everyone spontaneously worked overtime, just to make the first independent mass-produced model as soon as possible, so that there would be a decent domestic model on the market.
But even after the R&D center in the industrial park was completed and R&D teams from various universities were added, the style would still be the same. When it came to the development of the recent model A8, it was also very busy.
Why are you working so hard? Li Fanyu doesn't have a fixed answer in his heart.
But there is no fixed answer, which does not mean there is no answer.
But there are a lot of answers.
Why fight so hard?
Because I have been wearing the label of being backward for a long time, I have a sense of urgency in my heart.
Because I see the world developing faster and faster, I feel anxious.
Because I am always being pushed down, I feel deeply unwilling!