Automotive Black Technology Chapter 467: : Then let’s not keep a low profile (please subscribe!)

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If you think about it carefully, Li Fanyu really feels aggrieved;

Ordinarily, after I woke up, I was inexplicably selected by black technology, which is the template for the protagonist of a well-paced urban novel.

But I have made a lot of money in the past year, and I have not realized the hidden corruption brought by capital at all. Now I am being complained about by my own boss.

Can this be tolerated?

No way!

Besides, what Mason said makes sense, under the guidance of his own style. Zhengxin has always been pragmatic about marketing and has not done anything to build a brand image.

In China, Zhengxin is accepted by the market and has such a high reputation entirely because the Chinese automobile industry has lagged behind for too long - as a standout, it is difficult not to be noticed.

But to be honest, most people who understand and pay attention to Zhengxin are car fans and patriotic young people. As a company that has risen rapidly within a year and become an industry leader, Zhengxin is not well-known in a broad sense.

So looking back at Mason's plan, Li Fanyu felt more and more that it was feasible.

Yes.

Mason's plan covers many aspects, such as establishing a Zhengxin investment department and making brand promotion investments in areas of public concern.

This scope is very broad, not only an option for film and television, but also including sports, charity, etc.

However, considering the company's current business development and specific situation, he prioritized investing in movies.

Li Fanyu was very surprised by this, "Mason, why did you first think of investing in movies instead of other things?"

It’s okay. He spread his hands and said, “Boss, of course this is based on the resources we have on hand. After the F150 was rolled off the production line, all the capital we accumulated was invested in expanding production capacity and research and development. Currently, the company’s available funds are It’s only more than 30 million. If you want to use this money in other places, it’s really not that much, so the best way to achieve the best cost-effectiveness and return rate is to do charity or invest in movies.”

Li Fanyu quickly waved his hand, "Stop! Don't mention charity anymore. Let's talk about movies."

Public welfare is definitely an indispensable part of establishing a brand image.

But...

I am so full that I came to America to do charity work! ?

When this is over, can you go back and apply for a few primary schools?

Seeing how resistant he was, Mason was surprised and said: "Uh, stupid, if you invest in public welfare undertakings in the United States, you can get tax deductions!"

"Then I won't vote for anything. I feel uncomfortable. Let the capitalists solve the dire straits of the American people. I won't get involved in the socialist successors who I'm just trying to portray. Let's just say Let’s talk about investing in movies!”

"Well...well, as you know, there are more and more technical means now, and the production time of Hollywood movies is getting shorter and shorter. There are some magic and science fiction categories that require large-scale application of post-production. Action and drama movies can usually be filmed in 6-9 months, and in terms of channel coverage, investing in Hollywood movies and conducting soft advertising can have a global impact. ”

This Li Fanyu is quite knowledgeable; the US emperor is a big country in exporting culture.

It’s just relying on Hollywood blockbusters to bring private goods to the world and promote the ideology of destruction.

So he waved his hand and said: "Forget about popular science, let's talk about how to operate it."

"A good boss is actually simple. If we want to invest in this area, we can first let the Hollywood movie producers know our willingness to invest. When there is a suitable script and theme, they will naturally They will come to us. Then there is sponsorship. You can use the sponsorship fee to buy appropriate soft advertising, such as embedding our car models and brand elements into it. Generally, a sponsorship fee of one to twenty million US dollars is enough for a medium-sized film. ”

Li Fanyu touched his chin, "Hiss... so expensive?"

Seeing the pain in this guy's face, Mason didn't know whether to laugh or cry. I secretly think that you, boss, are worth billions after all. Can you be more generous?

But he still didn't dare to say this verbally, and said: "It's not expensive anymore... You know, the movie market is hot now, and the production cost is also rising. A movie that is almost made, everything is different. It will cost 70 to 80 million US dollars later!”

This number scared Li Fanyu, it was too outrageous!

Domestic movies, um... okay. Although domestic movies have low production costs, they also produce a lot of bad movies...

In Li Fanyu’s impression, in the time and space before the change, the cost of film production should not be so expensive?

Why did XAPP not only modify the history of automobiles, but also increase the price of goods in Hollywood?

In fact, if Zhengxin invests in movies, the most suitable themes are action movies. The male protagonist is more invincible, the female protagonist is more beautiful, and the scenes are more hot. Such movies have a market both in the United States and China, and can promote the Zhengxin brand and its models to the greatest extent.

Who doesn’t love luxury cars, explosions, gunfights, tough guys and beautiful women?

Thinking of this, he asked: "Hey... like Fast and Furious and Traffickers, how much does it cost to produce?"

Mason was stunned, "The production cost of Fast and Furious seems to be 250 million, not counting the more than 200 cars that crashed! But what kind of movie is Trafficking? I don't think I've heard of it. ..."

This time it was Li Fan's turn to be stunned, "The one starring Jason Statham, that..."

Mist grass?

In the previous time and space, the first part of Extraordinary Human Trafficking was sponsored by BMW, and the second part was sponsored by Audi... Could it be that because the course of automobile history has been changed, this movie no longer exists?

Thinking of this, Li Fanyu hurriedly waved his hand, "Maybe I remembered it wrong. But the sponsorship fee is still too expensive."

Mason was helpless, "Boss... one or two million is really not expensive..."

It's not expensive... one to two million US dollars, which is equivalent to one hundred million yuan less, right?

Besides, the US$20 million is the sponsorship fee. If props are needed in a movie or for a company to do soft advertising, at least you have to supply them, right? Those prodigal directors' million-dollar luxury cars can be smashed into pieces. How much does it cost?

How much did you spend on Ma Rao’s movie before?

Only 20 million yuan!

Huh?

"Extraordinary Human Trafficking" no longer exists in this time and space...

Why don't we just pull Ma Rao over to take pictures?

I wrote the script with my own money, and Ma Rao was responsible for preparing the director. Well... Sister Qingyu's last trip to Hollywood was aborted, so investing in her own movie just gave her a chance.

The management, the script, the director, the heroine, all four are working together.

When the movie is completed, it can not only promote the brand, but also make money at the box office if done well.

I have the conditions!

Didn’t you say you should keep a low profile? Then just have fun!

Thinking of this, Li Fanyu couldn't help but mention: "Mason, I have an idea. How about we form an investment company and produce our own movies?"

This unexpected idea shocked Mason, "Fool, the cost and effort involved in operating a Hollywood movie are huge! Preparation, casting, filming, editing, and distribution all require money and effort. Channel basis, this idea is unrealistic. If you want to produce a movie in Hollywood, you need to at least acquire a film and television company with fixed distribution channels. Only in this way can you choose from the Hollywood script library. The script can be released normally after filming is completed."

Tsk,

So troublesome?

Do you need to acquire a film and television company?

This is impossible...

Just when Li Fanyu wanted to give up this idea, a face suddenly flashed in his mind.

He slapped his thigh, "Hey! Isn't it the channel of a film and television production company? I have this!"

Mason scratched the back of his head. How long ago did you say you came to the United States? Why do you know everyone?

I feel like your head is more familiar than mine?