Automotive Black Technology Chapter 482: : That’s right, the magic car Wuling Hongguang!

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Although they transferred 51% of the shares of their respective factories to Zhengxin, the bosses of these factories were actually happy.

According to the current situation, if further measures are not taken, these factories will collapse sooner or later. If it goes bankrupt, the value of the company will be infinitely close to zero. But giving up half of the shares in exchange for Zhengxin’s support is still a good deal.

In Li Fanyu's view, although the production lines of these factories are old, they can still be used. If you don't spend money and get it through technology investment, it can be a good expansion method for Zhengxin.

Although Zhengxin's current production capacity has been expanded twice, it can only be said to be able to meet the production of several of its models. Now if we want to expand, we are faced with the dilemma of wireless availability.

After returning from the United States, the engineers have contacted Harbin Institute of Technology. We try to use the OEM line as a template and rely on Harbin Institute of Technology's R&D experience in industrial practical fields to tailor some of the equipment needed for the production line specifically for Zhengxin.

It's just that this cycle is beyond Li Fanyu's control.

So taking this opportunity, Li Fanyu attracted these factories to his side, which is undoubtedly an expansion of Zhengxin's production capacity.

Although the production line is a bit old and broken, in his opinion, these can still be used.

It would be nice if we didn’t make too high-end cars!

So after returning to Tiancheng, I once again learned about the production lines of these twelve factories in detail. Regarding their production capacity and production level, Li Fanyu had some concerns.

After screening the model database in Xapp, he exchanged very few R&D points for a model that did not require high production levels and had a market large enough to support these twelve manufacturers.

After the car models were exchanged, we worked on drawings overnight and rushed out some of the drawings.

Originally, this drawing was intended to be released after these factories were slightly integrated. But considering adding some incentive buffs to the bosses of these factories, Li Fanyu took it out in advance.

But I didn’t expect it, after showing the drawings. Li Fanyu looked at the bosses opposite and smiled a little reluctantly after seeing the concept drawing of this model...

Seeing the different expressions on everyone's faces, he couldn't help but wonder: "What? Is there something wrong with this car?"

Wang Shuo, the boss of Jiangdong Automobile Factory.

Seeing that everyone was silent, he smiled awkwardly and said: "Mr. Li, there is nothing wrong with the car. It's just..."

"What is that? Mr. Wang, if you have anything to say, just say it." Li Fanyu asked.

"Ahem...it's just that this car...doesn't match our Zhengxin's usual style..."

Not a match?

Li Fanyu re-examined the model concept design.

Hmm...ah...

Okay, judging from the picture, it does conflict a bit with Zhengshin’s usual quasi-luxury positioning. To put it bluntly, it’s a bit LOW...

But Li Fanyu knew very well that if this LOWLOW model was completed, let alone supporting these twelve car companies, it would not be a problem for them to make huge profits!

What is this model?

It was the Wuling Hongguang designed and manufactured by SAIC-GM before the history of automobiles changed.

Absolutely a great car!

Although this car is not amazing in appearance, it has created a sales myth in the history of Chinese automobiles. In 2014, it stood out with its terrifying sales of 750,000 units and became the well-deserved sales king at that time.

This car relies on its relatively reliable engine performance compared to its price point, as well as solid and unique chassis tuning. Under the operation of various experienced drivers, he became a road bully. Various micro-drifts, extreme dodges in car accidents, and extreme counterattacks after competing against luxury brands from various countries, you can simply slip and fly.

Although it is known as a magical car, it is more because netizens gave full play to their entertainment spirit. But it is undeniable that as an extremely low-priced MPV, Wuling Hongguang is indeed a good car with its excellent performance and conscientious workmanship in the MPV market.

Due to China's special national conditions, this car can pull people and load cargo, is quite affordable to maintain, and can adapt to most road conditions in China. It is no exaggeration to say that it has become a national car.

More importantly, Wuling Hongguang’s positioning is not high. Its relatively simple technology and craftsmanship are undoubtedly the most suitable for the twelve car companies present.

The bosses of these car companies previously thought that Li Fanyu would share some of the manufacturing and production of Zhengxin's existing models with them. Unexpectedly, I was greeted by a micro-face that looked extremely low, so I felt a little depressed for a while.

Li Fanyu understood what they were thinking with a little thought.

Damn it, you’re going to go bankrupt and you’re still being too conceited!

"Don't underestimate this model. I won't go into details. Whether it sells well or not depends on the finished product produced by each factory. Let's analyze it from the market. Do you know the current How big is the mini MPV market? ”

Seeing that everyone was silent, Li Fanyu took out a survey he had previously ordered the marketing department to do. "China has 283 prefecture-level cities, 374 county-level cities, 1,636 counties, 19,522 towns, and 14,677 townships. ! These areas are all markets for mini-MPVs! Last year alone, the number of MPVs sold in the national market reached more than 3 million, and the total market share reached 150 billion! ”

More than three million vehicles? !

One hundred and fifty billion! ?

This number directly shocked some of the bosses present.

They didn’t expect that micro-faces, which always had tattered cars covered in muddy paint, and drivers with mostly greasy faces and slovenly clothes, who shuttled around the streets, would have such a big market!

"Really or fake?"

"Mr. Li, is your information accurate..."

No way, this data is so amazing, it’s really hard to believe.

Using the thinking of some people here; since the micro market is so huge, why didn’t you do it earlier?

Hearing everyone's doubts, Li Fanyu instantly became furious.

Hey, let me rub it? I gave you a way to survive. Do you still think I let you go to the Cave Bridge?

This information was obtained through official channels! Although the numbers cannot be 100% accurate, you don’t believe that there are micro-faces of various brands all over the street?

Before Li Fanyu could open his mouth to teach these skeptical bosses how to behave, Yu Zhengnan, the boss of Huaicheng Automobile Factory among the crowd, spoke up.

"Director Li is right. In fact, before our factory wanted to develop A-class cars, it was an OEM for the Daewoo Jincheng MPV at that time. That was still 2008, and Jincheng's sales could reach 120,000 units per unit. Quarter. Think about it, that was ten years ago! Today, with the economy developing so fast and the third- and fourth-tier cities and urban and rural areas developing even more rapidly, how far can we go?

Everyone, I, Lao Yu, will tell you something that you may not like to hear. Even if Director Li gives us a luxury sedan model, can we make it with our current level? What Director Li didn't say, it's obvious that this is for our sake. Now that you have made a plan, we at Huaicheng will fully cooperate with you on how to do it! ”

There is nothing wrong with what he said. The bosses immediately understood the meaning and expressed their opinions one after another.