Automotive Black Technology Chapter 705: : Why don’t they follow the routine! ?
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The product tone of Tengshi, a new brand jointly created by Zhengxin and Guangqi, was set in Li Fanyu’s extensive discussion. Among the next few trivial matters, Kang Tongcheng led everyone in Guangqi to discuss specific brand matters with Li Fanyu Zhengxin.
After negotiation, both parties invested 1.5 billion to establish Tengshi's production base. Zhengxin invested in technology and management, accounting for 60% of Tengshi's shares. Guangqi is responsible for operations and promotion and other aspects that require government resource support, accounting for 40% of the shares. In order to save time and energy to the greatest extent, Li Fanyu proposed to acquire production land and facilities in Shiyan City, where the truck and agricultural machinery industries are relatively developed.
Since then, the two parties have officially finalized the division of labor for Tengshi brand cooperation.
Stone weir.
There is Changchun in the north, a weir in the south, and Luoyang Tiancheng is connected into a line.
In the territory of China's automobile industry, the limericks compiled by industry insiders in the spirit of entertainment fully reflect the new pattern of the automobile industry in the Chinese market.
On the map of China, these four cities have formed a diagonal line from north to south, forming a golden line for the automobile industry.
Except for the location of Yituo, one of the key construction projects during the "First Five-Year Plan" period, Luoyang itself is one of the four ancient capitals of China. Changchun, Shiyan, Tiancheng. These three cities are all cities in China that are famous for their prosperity or creation of brilliance based on automobiles.
Needless to say, Changchun, as the triangular point of the old industrial base in Northeast China, is the base camp of Yiqi, the eldest son of Republic Automobile. Needless to say, Tiancheng, as the location of the headquarters of Zhengxin, this city that was already in economic decline, has been transformed into a dragon, cloud, and tiger in just two years, exuding a dazzling brilliance.
Shiyan, on the other hand, is a city that was born with automobiles from the beginning and thrives on its automobile industry. Here, relying on Dongfeng Company, there are tens of thousands of auto parts companies. In fact, more than 40% of the companies in the Tiancheng Automobile Industrial Park are branches of Shiyan companies specially set up for Zhengxin.
Unlike Tiancheng’s development path of pursuing refinement and high-end, Shiyan’s automobile industry is famous for its comprehensiveness. Here, any auto parts equipment, from nuts to trucks, can be produced.
Since ancient times, this place has been known as "the southern boat and the northern horse, the throat of Sichuan and Shaanxi, and the thoroughfare of the four provinces", and it has great transportation advantages. On the other hand, this place is located between Zhengxin and Guangqi.
It is for these reasons that Li Fanyu proposed to set up the Tengshi production base here.
In the past two days, Shiyan's automobile industry has been filled with different emotions.
Three days ago, as the New Year was approaching, news broke out in the industry; the production department of Baduo Automobile Company in Shiyan Automobile City was acquired by Tengshi Company jointly established by Zhengxin Guangqi for a price of 1.6 billion. .
This news immediately made the larger spare parts manufacturers in Shiyan excited!
You know, the two great gods Zhengxin and Guangqi came to Shiyan to engage in production, so it was only natural to drive their own business!
There were rumors before that Zhengxin Guangqi would join forces to enter the field of trucks. Shiyan itself has Dongfeng heavy-duty trucks as support. Now that such a great master is here, it is definitely going to take off again.
However, while Zhengguang Tengshi was integrating and rationalizing the Baduo production base at an alarming speed, it issued a bidding intention through the local automobile association in Shiyan.
The excited CEOs of the retail parts companies were dumbfounded when they boarded the official website of the association.
Ma Dan, they...
It’s a tractor!
What kind of trick is this?
Should we make stone weirs for agricultural machinery?
Do it too!
But the problem is that agricultural machinery accessories cannot compete with automobiles in terms of output and profits. This is why the automobile industry is hot now, but agricultural machinery is slowly being left out by capital.
A hotel next to Shiyan Automobile City.
The CEOs of several local parts manufacturers were chatting after lunch;
“Zhengxin and Guangqi had such a big battle a few days ago. I thought it was about trucks or even heavy trucks, competing with Yiqi and foreign companies. Most of Zhengxin’s spare parts suppliers It's made of car parts. If it was really about trucks, we could still get a share of the pie. It would be a waste of time."
"What Lao Zhang is saying is, do you think these two people are crazy or something, why are they just thinking about working on tractors? What kind of money can be made from this?"
"Don't say that. Didn't you see that after Zhengguang Tengshi set up a point in our Shiyan, he sent people here immediately? Although our country's agricultural and grain output is shrinking year by year, after all, there is still such a big The cultivated area and the number of people working as farmers. Maybe Zhengguang Tengshi just wants to take advantage of Dongfanghong and get a share of this market?”
“Hey! I don’t agree with what Lao Liu said.
Let’s not talk about Guangqi, but what kind of master is Zhengxin? Which of your products is not a market benchmark at the same level? Let me tell you something, don’t spread it outside. I have an old friend who works in Tiancheng Industrial Park to make brake calipers for Zhengxin.
When I called the day before yesterday, he told me that Zhengxin’s R&D center was working on a large-displacement inline six-cylinder diesel engine. It should be used to power the tractor in question. Inline six! That's a standard truck engine! If you use such an engine as power, think about what the tractor will look like. ”
"Lao Huo, have you not seen this? The in-line six is nothing more than a large tractor from abroad. From my point of view, if Zhengguang Tengshi makes agricultural machinery, it will take away Dongfanghong's job. , maybe you can do it based on your reputation, but if you want to build a large and heavy tractor, I tell you, there is no chance!"
"How do you say Angkor?"
“Think about it, what is the working environment of foreign heavy-duty tractors like? They are all large farms! Our country’s terrain is so complex and there are few large farms. The working efficiency of heavy-duty tractors is definitely higher than that of light and medium-sized tractors. It's high, but for heavy-duty tractors, if nothing else, it might not be able to get in! The environment is limited and the national conditions are different, so what else can we do? There are so many good things abroad, let's just take roads as an example. , how much trouble and time will be saved by not limiting the speed? You try it in China? Market behavior that does not consider national conditions is doomed."
"Hey, that makes sense. Let's take a look. Zhengxin has pulled Guangqi this time, what exactly is he trying to do?"
"Yes, yes, let's see what happens when their specific bidding comes out. Let's take a look at the situation and decide whether to follow or not!"
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Luoyang, YTO Group headquarters.
Chairman Sun Zhengmao looked at the news about Zhengguang Tengshi that had been compiled in the past few days. Then I thought about the news from the Ministry of Industry and Information Technology that Guangqi was seeking agricultural machinery retail subsidies and government loan policies for machine purchases, and I frowned deeply.
He put down the report in his hand and slammed the table.
"What are Guangqi and Zhengxin doing! I thought they were going to compete with Yiqi. I even told Huang Zhixue from Yiqi about this a few days ago. Unexpectedly, they poached me from a corner The foot is down! This is simply not following the rules!”
Punching the table heavily, Sun Zhengmao said to his deputy in front of him, Zhou Yinglian, who is currently the general manager of Yituo Group: "Yinglian, please call Kang Tongcheng later and ask him what he is. Meaning! ”
"Okay! I'll go now."
After Zhou Ying nodded and ordered to go out, Sun Zhengmao picked up the phone and dialed the office of the director of the State-owned Assets Supervision and Administration Commission.
"Hey! Old Liu, do you know that Guangqi and Zhengxin are going to build a tractor?"
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