House Dad’s Literary Life Chapter 813: WeChat (2/4) in the same vein as Weibo
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I came to California again, which was different from the last rush itinerary to get to Lao Zhang's family. This time Yang Yi's itinerary was much looser. They came by plane two days in advance. Yang Yi arranged to go to Berkeley first. The Afterwave Tech Corporation's Rice Division is here. As a big boss, he should come to Rice, how should he come to inspect it? Of course, he must also see Mao Pei, who was sent to Rice by him and assigned a heavy responsibility Fu.
Mao Peifu has grown very fast in recent years. She has shown her ability to be the only one in China. After selling the domestic version of Facebook last year, she was sent by Yang Yi to Miguo to form the Miguo branch of Afterwave Tech Corporation. Operate a foreign version of Facebook (mentioned earlier)!
This is a very difficult task, everything has to start from scratch!
But Mao Peifu did a very good job and was in charge of personnel work in China, which gave her rich experience in personnel matters. The US branch was quickly established. The members were recruited locally in California, not only a large number of Chinese computer geniuses and young college students with different skin colors are full of vitality and have a deep understanding of different ethnic groups. They know how to cater to their needs.
In the operation of Facebook, she took a multi-pronged approach, widely publicized among the American college students and young intellectuals, white-collar workers, carried out social interactions for many activities, and even used the similar "ice bucket" taught by Yang Yi. In a few months, this social network has already spread throughout the country.
That's why after Yang Yi's video became popular, many people reprinted and commented on their Facebook! That's why in the previous "Sneak Tracking" program, there were pictures of hunters tracking down those people's social networks through Facebook. Of course, German also sent photos on Facebook to fight back the hunters!
Yang Yi naturally gave a very generous award to Mao Peifu. Not only was the equity award promised before, but also the equity of the Mi Guo branch, Yang Yi gave a lot to Mao Peifu.
Of course, this time Yang Yi saw Mao Peifu. In addition to inspecting the US branch, there was another task to be assigned to her.
"Now is the era of mobile Internet, smart phones have almost replaced the market share of feature phones. We need to seize the instant messaging port of people's smart terminals before this market is fully formed." Yang Yi and Mao Peifu Say, "I mean the mobile version of SNS."
"Are we finally going to compete with SNS?" Mao Peifu asked without surprise.
SNS is the deduction of this world, it has dominated the domestic instant messaging software market for many years! In the domestic Internet industry, it is also the existence of a giant crocodile.
The Afterwave Tech Corporation, which is less than three years old, is just a very weak sheep in front of it. Even if Sahara Online Shop is compared with SNS, the value of the Sahara Online Shop that has not been listed is difficult to compare with the already listed SNS!
You know, SNS spent 800 million yuan last year to buy the domestic version of Facebook, which was linked to SNS, but eventually it was grabbed the limelight by this year ’s red and purple micro-broadcast. SNS is equivalent to 8 billion yuan. A splash, but for them, it does not hurt or itch.
SNS some time ago ambitiously wanted to annex Houlang as a whole, but Yang Yi was not impressed by their price tag.
"Yes, we have to compete with SNS, but just now I said to be a mobile SNS. I do n’t mean to copy the SNS model to make mobile phone software. We have to have our own innovation and focus." Yang Yi said .
"Copy SNS, that would be copied by Gao." Mao Peifu smiled, "I understand, what shall we do?"
Yang Yi talked to Mao Peifu: "In our software, the initial focus was on voice chat, which is similar to text chat. People can send voice messages to convey the information they want to express. Of course, It ’s okay if you want to send text ... "
Yang Yi does n’t remember how the software was designed in the early days. He just told Mao Peifu the functions of the software in his memory, including those vivid expression packs and expression malls, and even painted it by drawing. The interface has been drawn to facilitate Mao Peifu to arrange for people to design.
"Your software is mainly for communication in private circles. Compared with Weibo and SNS, it pays more attention to personal privacy?" Mao Peifu listened to Yang Yi about some functions and restrictions of the circle of friends. Suddenly realized that it is different.
"Yes, more attention is paid to the exchange of personal friends, so it requires a mobile phone number to register." Yang Yi said, "In addition, I hope this software can be launched as soon as possible, and, in order to cater to the upcoming New Year next year , We will also add the function of red envelope ... "
Yang Yi has thought about many aspects of publicity, not only the red envelope offensive at the Sahara Double Eleven Shopping Festival at the end of the year, the new red envelope concept of the Spring Festival, and the advertising of the Spring Festival Gala, he also plans to let China Star Production people Add a lot of advertising placement of this software to the extreme challenge of the season!
Mao Peifu made a serious record, she asked doubtfully: "You have a whole idea of this software, why do you want to make it in the US branch? People in China also have this technology to make it!"
"We want to bypass the eyes and ears of SNS ..." Yang Yi said.
Although Afterwave Tech Corporation is still inferior to SNS, SNS also dare not underestimate the micro-DD Afterwave Tech Corporation. After the failure of the merger, SNS's monitoring of Houlang is increasing, and Yang Yi does not know if anyone in the company is being SNS buys.
But the classic trick of commercial espionage certainly exists. Maybe their R & D department accidentally recruited technical personnel sent by SNS.
Yang Yi wants to compete with SNS. This plan must be carried out in secret. If SNS gets the wind, they will deploy mobile instant messaging software early to prepare for the sniper in advance. The strength of the company and its experience in the instant messaging industry , It is more difficult to seize too much market share under their watch.
So this project must be arranged for execution abroad!
"I understand!" Mao Peifu nodded.
"This project is made, you go back to your country to take charge of all its work!" Yang Yi also entrusted Mao Peifu with a heavy responsibility, "This is what you are looking forward to, and the SNS is head-to-head confrontation."
Mao Peifu ignited her fighting spirit, and she looked at Yang Yi excitedly: "Boss, what is the name of our project? Wei Yu? WeChat? Or Wei Yin?"
Mao Peifu just guessed according to the naming model of Weibo. Yang Yi didn't expect her to say anything right.
"It's called WeChat! It's in the same vein as Weibo." Yang Yi laughed, "The English name is Wechat, don't forget, our foreign market will also take up."