House Management Chapter 1299: Price war
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Qi Wuyao is not a brainless person, but he was angry with Zhang Yu recently, and he was not in a good mood when he saw Zhang Yu.
Hearing what the other party said, he also felt reasonable, plus he didn't know much about the mobile phone industry, so he didn't say anything and looked directly at Huang Jianji.
Huang Jianji smiled and said: "Two, Qi Shao is right. We are branded mobile phones. What is the comparison with those fake mobile phones. Our retail prices are high and operating costs are much higher than them. The advertising investment alone will be worth their factory cost."
"Mr. Huang, since you mentioned this, you are actually right. But on the corn phone side" Shangpin deliberately glanced at the corn phone booth, and then said: "Mr. Xiao has promised to rely on corn 1 to produce corn. The brand effect of mobile phones, so this time we will conduct publicity regardless of cost, and strive to make the first shot. In terms of advertising expenditure, corn phones should not be much less than yours."
"This" Huang Jianji couldn't help but groaned. He knew in his heart that Shangpin and others said this mainly to keep prices down and reduce procurement costs. The ex-factory price of the rice note9 is 780, which is far more profitable than corn phones, and even the ex-factory price is higher than the retail price of corn phones.
Of course, the quality comparison of the two mobile phones is almost the same. After all, the corn mobile phone was developed before. Rice Technology is just adding a little bit to this.
He understands in his heart that if the corn phone is also publicized and the hat of the fake phone is washed off, it will definitely have a great impact on the sales of the rice phone.
After a while, Huang Jianji smiled, "Haha"
He made a gesture to the sales manager and said: "Wu Peng, you accompany the two managers to chat first. Qi Shao and I will say a few words later, and we will go back."
A simple arrangement, Huang Jianji pulled Qi Wuyao behind.
Qi Wuyao was so confused, he asked curiously: "What's the matter?"
"Shao Qi, the technology of note9 was dug from the corn side. If the corn phone is not backed up, they are a brand-name phone, and how much they sell will not affect us. But now, there is that Zhang Yu With Xiao Jiejie as their economic backing, if the mobile phones on both sides are similar, it will have a great impact on us." Huang Jianji said seriously.
"It's Zhang Yu again!" When Qi Wuyao heard Zhang Yu's name, he gritted his teeth bitterly, and said bitterly: "Do you have any way? We must crush him!"
“There is a natural way. We got the technology of note9, and it didn’t cost much, and the production cost was not high. My idea is this. Since the price of corn phones is low, let’s call him. A price war. Their retail price is 700. Let’s sell 800. At least the brand name and reputation of the rice phone are there. If it’s a hundred dollars, it’s not bad. The factory price is reduced to 500. Those dealers Seeing this price, I will be eager for it, and I will never hold a corn phone again. What do you think?" Huang Jianji suggested.
The original ex-factory price was 780, but now it's directly reduced to 500, which is equivalent to cutting profits by half.
Qi Wuyao has read the cost introduction. According to the plan, note9 will produce 10 million units by the end of the year. If they are sold, it will be a revenue of several billion. If the price is cut, it will directly make 2.8 billion less.
Let him be the master, Qi Wuyao will inevitably hesitate. He looked at the booth on the corn phone, and more and more people watched. In the end, he simply stomped his feet and said: "Okay! Reduce the price as soon as the price is reduced. I will call my dad and change the management policy! Never let the corn phone survive this winter!"
He made the decision, Huang Jianji immediately made a package ticket and said: "Don’t worry, Shao Qi, as long as we do this, I guarantee that corn won’t sell even 10,000 mobile phones!"
Following, Huang Jianji came to the front booth and asked to change the retail price tag. The original note9 of 1170 was directly reduced to 800.
Similarly, retail prices are lowered, and ex-factory prices will also be lowered. When Shangpin and Lu Jia saw the price of rice had gone down so much, they immediately became energetic.
As Huang Jianji expected, rice is a branded mobile phone after all, and its selling brand and credibility are 100 higher than those of other brands of corn. Shangpin and Lu Jia also understand that this is a rice phone that wants to crush a corn phone, otherwise, there would be no such big concessions.
Mi Note9 has been promoted on TV and the Internet, and now the retail price has dropped by 370, which is not waiting for a berserk. The two dealers had no second words, but signed the contract on the spot.
The news of price cuts spread immediately. Originally, many dealers had learned about the situation on the corn phone and planned to cooperate. After all, the price difference is there, and Jindu Real Estate is also willing to advertise.
As soon as I heard that the price of rice had been reduced, they made a few polite words and rushed to the rice side. The corn booth can be described by people going to the empty space in a blink of an eye.
Xiao Jiejie saw that the customers were gone, and they all ran to Rice Technology. How could she not hear when people cut prices.
Now she, almost not being mad, jumped and said: "They they did it on purpose"
Who did not know what was there, Li Zaiping and Zhou Chang didn’t know what to do? They used to be a little trouble, but now they realize that it is not so easy to become a regular brand. Without funds, the risk is too great. Fortunately, Xiao Jiejie is a big tree. Otherwise, even if the technology is not poached away, it would not be as simple as imagined to make a world of it.
Even if Xiao Jiejie is willing to pay for the investment, the miscellaneous brand is the miscellaneous brand, and a little action on the rice phone can kill them.
"What should I do now?" Xiao Jiejie looked at Li Zaiping and Zhou Chang.
The two people have nothing to do. If the price is lowered, they will really treat themselves as copycat phones.
The two of them were worried and were thinking about it, but they couldn't think of half an idea.
Xiao Jiejie looked at Zhang Yu again and asked Zhang Yu for help. Zhang Yu is also anxious for the company, and now his opponent is clearly fighting a price war. There is no suspense at all in the price war between branded mobile phones and miscellaneous brands, it is directly crushed. No matter how good their mobile phones are, they are useless. Besides, they are not necessarily high-end.
Several people are helpless and can only look at the crowds of others. The models under Xiao Jiejie are not energetic now. After all, the boss is in a bad mood and the order is not signed in. It is estimated that their bonus will not be much.
A little bit of time passed, and it was noon, and the corn mobile booth was lively for a while. Seeing that no one came to negotiate, except for a few tourists who stopped to watch, Xiao Jiejie was listless and planned to go to lunch first.
People from other booths also left one after another and went to eat. When Qi Wuyao and Huang Jianji left the rice booth, they deliberately glanced at them and saw Xiao Jiejie and Zhang Yu and others walking outside, and they walked over to welcome them.
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