I’m in Hollywood Chapter 1039: Future


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"It is true that even though the development rate of the information industry in recent years has amazed everyone, we cannot deny that the development of this industry is still in a very vulnerable period of seedlings, with huge input and little output. Many people therefore extremely look at the prospects of the declining new technology industry. "

"However, looking back a hundred years, we will find that when generators and internal combustion engines just appeared, not many people expected that electricity would become one of the most important energy sources for modern people, and no one could It is expected that the global's car ownership will reach 500 million in a hundred years, which is almost equivalent to global for every ten people owning a car. Therefore, in this era of technology development and promotion far faster than a hundred years ago, we have reasons I believe that in the near future, all fields related to the information industry will become an indispensable part of ordinary people's lives like clothing, food and housing. Therefore, the development of the Firefly system may have reached an extreme in the eyes of outsiders, but In my opinion, this is just the beginning. "

In the large conference room of Firefly Burbank Headquarters, Eric looked around for a week with a confident smile on his face and continued: "Perhaps, some people will have doubts in their hearts, Eric, you put yourself on the future of the Firefly system. 'S plan is so unreserved and outspoken, don't you worry about being copied? "

In everyone's chuckles, Eric quickly shook his head and said: "Seriously, I am not worried at all, because the Firefly system companies such as Yahoo, Cisco, Nokia have already laid a very solid for our future. Basically, many of our competitors are even in a state of confusion. Moreover, in this world, business planning is actually a very cheap thing. I think everyone sitting here can easily make a better price than me. The more reasonable and detailed enterprise development ideas just described come out. "

"However, if you want to make a business plan a reality, you need too much investment. In this process, a company is often limited by technology, interfered by capital, and insufficiently executed by the team. Fetters, each of these factors may cause a creative company to die halfway. But at Firefly, as long as we have a common philosophy and goals, then you can fully display your talents, and I will do my best Help you solve all your worries. Over the years, I believe I have proved this to everyone. "

"Finally," Eric's expression is more solemn, taking a step back and looking at everyone, saying: "Although there is no wine, I can't raise a glass, but I still hope that we will go together."

Boom.

Whether it is in the conference room or in the speakers of the remote display, the warm applause rang out in a row.

After the speech of Eric, the executives of the Firefly system began to sum up the development status of the company responsible for the company for a long or short period, followed by discussions on various future development issues of the Firefly system.

The meeting started at 10 o'clock in the morning of Los Angeles. Because it was too focused, it continued until 8 o'clock in the evening. No one mentioned lunch or rest during the whole process.

It was n’t until night that the final discussion on the mobile communication network ended, Eric concluded in a state where everyone ’s intentions were still unsatisfactory: “Although there is some rush and shortness, I have to announce that today ’s meeting is over. I believe that everyone has got their own insights and gains, and I will let people sort out the detailed minutes of today ’s meeting as soon as possible and send it to you. So, finally, there is a small thing, I hope everyone can cooperate. "

......

Firefly did not conceal the news of this gathering of high-level executives in the system. However, when the media had not had time to dig out the details of this gathering, a series of sensational news inside and outside Hollywood were successively transmitted from companies in the Firefly system. Out.

First of all, on the second day of the meeting, the management of Qualcomm held a press conference and announced that it would withdraw from the CDMA mobile phone manufacturing plant jointly established by the company and the Sony group in the near future. The two parties will no longer cooperate in the future.

Although the reason given by Qualcomm is that the company intends to abandon the terminal products and focus on technology development and chip manufacturing business, considering the 《Pirates of the Caribbean》 script incident that just happened, everyone is sensitive to a clear targeted breath. .

As we all know, as one of the giants in the world-class electronic product industry, Sony has never given up its plans to enter the mobile phone field since the digital age began. Even later, when the Sony mobile phone business failed after many attempts, it still remains one of the most important high-end mobile phone component suppliers in the world by virtue of its technological advantages.

The cooperation between Qualcomm and Sony in mobile phone manufacturing even before Firefly investment became the largest shareholder of Qualcomm.

Since then, due to the same Firefly system, the relationship between Qualcomm and Nokia has gradually deepened, and the cooperative relationship with Sony has been continuously weakened.

At this moment, at the critical moment when all electronics manufacturers of global are spared no effort to expand their mobile phone business, Qualcomm, which has almost monopolized CDMA technology patents, kicked off Sony completely. It is undoubtedly a very important plan for Sony to enter the field of mobile phone manufacturing. Serious blow.

If the Qualcomm's ceased cooperation with Sony in the mobile phone business is only a disarmament, then a series of news quickly spread by the group Hollywood, it is even more shocking.

In the next few days, several news came out from within Firefly Group.

According to rumors, Firefly Group executives said that since the acquisition of 《Pirates of the Caribbean》 script by Sony Film Industry, all media platforms of the Firefly system, including public TV Network, cable TV, radio stations, and web portals, will no longer accept any products from Sony Film Industry Advertisement order for any movie.

The severity of the impact of this news on Sony Film Industry can be seen from the composition of the Hollywood film marketing budget. In Hollywood, only 20% of the advertising marketing budget of a movie is placed on outdoor billboards and theater patch ads. In other non-media channels, the remaining 80% is spent on public TV Network, cable TV, newspaper, radio and other media channels.

It can be said that once the news is true, even if it is impossible to be blocked by the media, then, Sony Film Industry will definitely become difficult in the film distribution.

Moreover, this is not over yet. Shortly after this news came out, Hollywood major Brokerage Firm received notifications one after another. It is still the day after Sony Film Industry acquired 《Pirates of the Caribbean》 script. All Director and Actor participating in Sony Film Industry movie , Producers, etc., the major Film Studio under the Firefly system will no longer cooperate with each other in any form within five years.

This news is undoubtedly more direct and strong for the shock of the entire Hollywood.

In recent years, the strength of the Firefly system in terms of Film Industry business also means that the Firefly system has the highest quality opportunities for Hollywood filmmakers.

If the cooperation with Sony Film Industry results in no Firefly system Film Studio directing or participating opportunities within the next five years, plus the Firefly system ’s blockade of Sony Film Industry in media marketing, you can imagine many Promising filmmakers will be silent.

Therefore, as soon as these two messages came out, the whole Hollywood boiled.

For a while, in order to verify the authenticity of these two messages, all the executives of the three companies Firefly Group, Metro Goldwyn Mayer Group, and Fox Group have become the targets of the media's frantic pursuit. North America, Europe and even the Far East media are also closely watching the development of the situation.

Although no one thought that Firefly Group would have such a fierce reaction because a script was robbed, not many people dared to personally take risks to verify the authenticity of these two messages.

In just a few days, all the movie projects of Sony Film Industry, which are in the preliminary stage of preparation, have stalled, and Director and Actor, which were originally looking for, have announced their withdrawal.

The state of the film in the production stage is even worse. Most of the crew, from top to bottom, whether it is Director or Actor, hardly put any thoughts on the film. Many protagonists have begun to discuss whether they can still work with Sony Film Industry After the contract is cancelled, those supporting actors who are insignificant will have no scruples, and they are looking for various reasons to withdraw from the crew, and they will not hesitate to propose compensation, and also hope to delete their own shoots completed scenes from the film.

In the face of such a bad situation, after a short period of bluffing, Sony also became sloppy.

The Howard · Stringer, who could hardly believe the facts in front of it, jumped out the first time, angrily accusing Firefly Group of unfair and vicious competition and claiming that Sony Film Industry would be the monopoly of Firefly Group at all costs bring the action.

However, this level of threat will naturally have no effect.

Although Firefly Group's blockade is fierce, it is definitely not an easy task to bring a lawsuit. The most obvious loophole is that Firefly Group has never confirmed the authenticity of these two messages through official channels.

What's more, if a lawsuit is really filed, such a nonsense lawsuit will take three years and five years. Under the Firefly Group blockade, whether Sony Film Industry will still exist may become an unknown number.

Under the circumstance that Sony United States high-level executives are madly wanting to provoke a drudgery battle and get no response, in just one week, SonyRBHeadquarters is finally unable to sit still.

Because, after Qualcomm announced to stop cooperation with Sony in the production of mobile phones, Firefly Group also stopped negotiations with Sony on the purchase contract of 4000 sets of 3D projectors, which was another very strong blow for Sony.

The 3D dual projector system developed by RealD, a subsidiary of Firefly, and the main two projector devices were originally planned to be purchased from Sony.

The projector equipment of Sony, like other electronic products, follows the high-end route. The high price naturally means that the market share of Sony projectors was originally very low.

If you can get an order for Firefly Group, based on the total North America's current total of more than 30,000 film screens, only 2,000 sets of North America, that is, 4,000 projectors, can directly increase the market share of Sony projectors by 10. More than a percentage point,

Moreover, once the Firefly Group's "4200" plan succeeds, 3D projection will be popularized. As the main equipment supplier of RealD system, the market share of Sony projector will undoubtedly be further increased.

Now, just because Sony Film Industry has robbed a script from Firefly Group, it not only caused a huge setback in the layout of Sony in the mobile phone industry, but also missed the great opportunity to turn over Sony projector equipment, let alone the mess that North America Sony Film Industry has fallen into The top management of Sony Headquarters cannot be calm anyway.

Playa Vista.

In the restaurant on the Firefly studio.

Kapoor · Sid ordered a lunch to the waitress, then looked at the opposite Eric and said, "Just for a script, is it really necessary to make such a big move?"

Eric handed the menu to the pretty blonde waiter next to him. When the other person left, he smiled and said, "Are you also entrusted by someone to be a lobbyist?"

Kapoor shook his head and said: "Of course not. I know that you must have been annoyed recently. I just paid attention to my rice bowl for the Actors in my hands. So, I ca n’t really cooperate with Sony Film Industry in the future?"

"Don't do it for now," Eric still laughed: "You can't stop me from coming to Taiwan in public, it will be solved in a little while."

"Over time?"

Eric shrugged and said: "It's not good for me to play Sony Film Industry to death. You know, Firefly has just received a large amount of cash. If you can spend it quickly, you can pay less Tax. "

Although seven or eight have been guessed, Kapoor is still surprised: "Do you plan to buy Sony Film Industry?"

"Not Sony Film Industry, but Columbia Film Studio."

"Tsk Tsk, in this way, you can control four of the seven major groups," Kapoor shook his head with emotion, and said: "So, all these recent things are bluffing?"

"Of course not, it ’s true that Qualcomm stopped working with Sony," Eric said: "How can I say that I can honestly succumb if I do n’t knock Sony first, and if they still stand hard, I will knock A few sticks, speaking of it, Sony and the company in my hands really have a lot of cooperation projects. "

Kapoor found for a while that it did n’t know how to comment, and had to say: “Then you should be more careful, it ’s better not to lose out in the end.”

"This is definitely not true," Eric shook his head confidently. Taking Qualcomm as an example, both Eric himself and the management team of Qualcomm originally hoped that the future of Qualcomm could take the road of technology authorization and chip development. At this time, the cooperation with Sony on the terminal mobile phone equipment was discarded, although it was a little ahead, but it was also in line with the established development plan of Qualcomm. In comparison, this matter is just like a sap for the Sony who wants to enter the mobile phone industry.


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