I’m in Hollywood Chapter 122: Creative Artists Agency Revelation

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Because Michael · Ovitz adheres to the caa private partnership strategy, caa is now developing into an industry giant, but it is not listed. Therefore, although this storm is fierce, as long as it is handled properly, it will cause caa to receive In the next period of time, the business will not be affected, it will not cause too much substantial harm to caa, and even those other second-tier and third-line artists poached by Brokerage Firm will not have any impact on caa. Although the number of caa ’s current artists has not reached After more than 20 years, there are more than 6,000 people, but there are also thousands of people. Walking on dozens of small things is completely painless for CAA.

But under this storm, suddenly big-name stars, especially those of Tom · Cruise level, will be different. Tom · Cruise is very influential in the Hollywood Actor group. His departure will definitely give Other superstars are a wrong signal.

The response of Michael · Ovitz is not rapid. On the day of Cruise's departure, all the manager and contracted entertainers of caa received a letter written by Michael · Ovitz personally, clarifying the reason why Cruise left caa Sincerely counted the glorious achievements of caa and the huge changes brought to Actor over the years, I hope that everyone will not be affected by public opinion, and the future of caa will be more brilliant.

But this letter does not hinder the deterioration of the situation. Within three days after the departure of Tom · Cruise, a number of a-level superstar withdrew from caa for various reasons.

The reason why these celebrities joined caa was because of a series of Michael · Ovitz bundling measures, which greatly increased their income, but with the general increase in Hollywood Star income, even in other Brokerage Firm, they can get paid It ’s just as high, plus the panic caused by Cruise ’s sudden departure from caa, and someone ’s lower cost plan, these people ’s departure becomes logical. At the same time, more celebrities also started to shake up.

Michael · Ovitz was stunned for a while, and at the same time screaming at Cruise, he had to start to put down his body and personally persuade those big-name Actor who wanted to leave. This kind of thing he has not done for a long time.

And in the other corner of the city, Eric, the earliest initiator of this storm, will certainly not be left out. This is a good opportunity to prevent caa from Hollywood single hegemony in the next ten years.

"Eric, what happened to me suddenly, I can declare in advance, I already have Al four of them, this is already the limit of my ability, you don't want to cram people to me."

Kapoor is hot and red and appears in the office of Eric and Firefly, because of the bad luck that caa encountered these days, Kapoor is too hypocritical to say that he is not happy, and it seems that a bald head is bright. .

Eric leaned on the back of the executive chair and smiled: "What if it is Tom · Hanks?"

"Who?" Kapoor raised his ears and leaned forward slightly.

"Tom · Hanks." Eric repeated it.

Kapoor has a meaningful smirk: "Eric, you are sure, if it is him, then I will definitely make it difficult for me, and put a burden on myself."

"It's still difficult for you, are you laughing and blooming?" Eric teased.

Kapoor did n’t care about Eric ’s ridicule and asked, “Eric, are you really sure to dig Tom · Hanks over?”

Eric shook his head: "No, but I am ready to try it. I have already arranged for Hanks for dinner tonight, and he agreed."

Kapoor is full of confidence in Eric. This young man has already brought him too many surprises: "Eric, otherwise, you should also try to bring Cruise closer to uta, he does not have Brokerage Firm now."

"Don't think about this, Mr. Cruise is very ambitious now, and wants to take the path of Producer. It is estimated that he will soon establish his own Film Studio."

Eric did not expect that the emergence of because oneself would cause Cruise to embark on the path of previous life seven years in advance. It is estimated that it was stimulated by its huge number of consecutive movie sales and huge profits.

After leaving caa, Cruise immediately let his manager Paula · Wagner contact Firefly, and began a new negotiation on the pay.

The opening conditions are not as ridiculous as the original caa, 5 million USD's remuneration plus 10% profit share, this price is for Eric which is used to previous life 20 million USD remuneration, 10% to 20% profit share It is very reasonable. However, the profit-sharing model has only just appeared after all. The conditions that CAA had opened before were completely nonsense in this era. Cruise opened this condition, indicating that there is still much room for negotiation. Eric made up his mind and wanted to use Cruise. Divide up to 5%.

And he thinks the success rate of this matter is very high, because he got the latest news, Tom · Hanks promised to abandon the profit-sharing model, and only take a simple pay.

Although Cruise is now a little more famous than Hanks, the difference is not too much. Once Hanks ’s remuneration conditions are exposed, Cruise estimates that he does not have too much confidence to demand a high profit share. This is an era limitation. Question, although Cruise tasted the sweetness of profit sharing in 《Rain Man》, but in this era of Actor generally without profit sharing, his last attempt was more like a special case. As mentioned before, the reason why Cruise can get the profit of 《Rain Man》 The share is due to the insufficient production cost of 《Rain Man》, and Cruise has to reduce the film pay. The share is more like compensation for the loss of Cruise film, but the Box Office of 《Rain Man》 is too good, and the compensation is a bit much.

And Eric heard the idea of ​​Hanks abandoning the profit-sharing plan, and then thought of digging Hanks. He felt that it should be the easiest to dig Hanks at this time. Caa just vowed to fight for profit sharing for him. Suddenly it was gone again. It is impossible for Hanks to have no idea in his heart. Others may not understand it, but Eric knows the potential of Hanks, and the next ten years is the period of Hanks's performing arts explosion. Not only did it get the total Box Office of the cumulative number 1 billion USD, but also become a reunion after more than half a century. The second person of Oscar film emperor.

Although he said he was not sure about digging Hanks, in fact, Eric felt that he had a 90% chance to win Hanks. Compared with caa, his chips were more attractive.

"Okay, do n’t mention Cruise, Kapoor. In fact, I called you because of another thing." Eric said, taking out a manuscript he wrote for several nights and handing it to Kapoor : "Help me see, how do I summarize?"

Kapoor took a look at the title, "Caa Revelation: How the Brokerage Giant Formed."

Opening the manuscript, Kapoor slowly read it, and the more dignified expression, the more Kapoor raised his head slowly after reading the manuscript, staring at Eric with a pair of monster eyes.

This manuscript is very long and has more than ten pages. It describes in detail the caa five-member team started its career through TV series after switching from wma. It used the curve to chase the stars, and gradually developed a bundled sales system. In a short span of fifteen years, a new and unique process of business philosophy has been formed.

Kapoor was shocked because the things mentioned in the Eric manuscript, as the gold medal manager of the caa of that year, he could understand at a glance, and most of the operation methods have been experienced. But he has no ability to plan these things systematically to form a relatively complete Brokerage Firm business theory.

Moreover, he is also curious how Eric knows this.

The reason why CAA insists on not listing, in addition to the personal business philosophy of Michael · Ovitz, there is another important reason, in order to prevent the leakage of CAA ’s business strategy, once the company is listed, CAA has to be disclosed to investors. A lot of information, then, the advanced business philosophy of caa leading other established companies will be easily learned by opponents.

A company ’s way of business is not something that can apply for a patent. If other Brokerage Firms have a copy, then the advantages of caa will no longer exist.

Can't help swallowing his throat, Kapoor carefully raised the manuscript in his hand and asked, "Eric, did you write these?"

"Well, I just want to help me see if there are any mistakes in it, right, Kapoor, you will not object to me sending this article?"

Kapoor shook his head quickly and smiled bitterly: "If I have the ability to sum up these things, I have already sent it out, why should I wait until now. Eric, I can't understand you more and more, what you said above I understand all the theories, but if I let it come to an end, I have no way to start. "

Eric just smiled and did n’t explain, although in this era, CAA ’s business strategy was full of mystery in the eyes of other companies. Even if other Brokerage Firm poached some manager from CAA, if they want to learn their business strategy, they can only Obtain an incomplete information.

But for Eric from the era of the aftermath of the information explosion, caa ’s business strategy is not a mysterious thing. Remember previous life, probably in 1996, caused by the caa that has grown into an unshakable behemoth. A reporter's attention, it took more than a year for the reporter to collect a lot of information before completely revealing the mystery of caa, and the public suddenly realized why Michael · Ovitz, the helm of caa, was named Hollywood The most powerful person.

But by that time, caa had completely grown into a huge monster. Even if the Michael · Ovitz who created it by one hand wanted to challenge this giant beast, he would only come to a close.

And the manager of CAA is exactly one part of CAA this huge machine. They can help CAA to continue to run forward, but if you want a part to tell the principle of operation of this huge machine, then you can only get a result of blind elephants. The only one who can fully explain this set of business theories is estimated to be Michael · Ovitz himself. Of course, there is now an additional Eric.