I’m in Hollywood Chapter 608: A joke

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Eric heard the question of Chris, smiled lightly, picked up the pen and drew a simple schematic of the long-tail theory on the writing board, and said firmly: "Of course it is meaningful, and it is significant. Everyone knows that Hollywood exists Do you have a lot of B movie companies? "

Although I do n’t know why Eric suddenly mentioned this, the people present nodded and looked curiously at the simple sketch drawn on the tablet by Eric.

Eric draws a sketch of the long-tail theory that companies such as Google, Amazon, and Netflix have survived, saying: "Taking Hollywood as an example, B movie, the revenue structure of B movie is like this picture, we can call It's "long-tailed picture", the head of this picture represents the Box Office share of an B movie lucky enough to land in the theater, and this part of the income occupies most of the area of ​​the long-tailed picture. The cost for a piece is usually only a few million or even a few. For 100,000 B movie, it can almost make a lot of money to be able to show in the theater. But most of the B movie is difficult to obtain the qualification of theater screening, so ordinary people often feel that B movie company will be very difficult to survive. But this is not the case. Many B movie companies live very moist, and their law of survival is like this schematic diagram. "

Eric said, use a pen to cut the vertical head of the long-tailed map with a dotted line, draw a fork, and then continue to use the vertical line to quickly cut out a block of area on the tail area, and mark one side Explained: "As shown in the picture, even if they can't get the biggest income of the" head ", they can still get the same head through the distribution of the video tape market, the income of cable TV broadcasting rights, and the sales of copyright in the broad overseas market. The income of the department is quite large. Moreover, as long as there are enough channels, the sales revenue of copyright in overseas markets is very rich. Think about it. A B movie with a cost of 2 million USD can recover a large part of the cost in United States, but it is vast. The overseas market, even if it is packaged and sold in full copyright. United Kingdom sold 200,000 USD, France sold 150,000 USD, then Italy, Germany, Spain, Portugal ... After Europe, there is the same broad Asian market, and even some relative Said the richer United States countries, African countries, these sporadic incomes add up. Enough money for a small company . Full "Here, Eric the hands of the pen aside and looked at a few people here, said:"? Well, you see what come yet "

Chris reveals a thoughtful look. Tina Brown, who knows more about Hollywood, retorted: "Eric, I think that apart from the seven major Film Studio of Hollywood, there are few small B movie companies with the wide channels you have. The ideal state you say does not seem to be Exists. "

"But the Production Studio of the famous B movie Producer like Roger Corman is a fact that it is very moisturizing in Hollywood through the distribution method I said, isn't it?" Eric said with a smile: "And, I'm just using such a An idealized example to demonstrate Yahoo's future profit model. "

As an outstanding financial graduate, Chris understood it faster than several others and said: "Eric, I think I know what you want to express. What do you mean. If a product 'The sales channels are large enough, then even if the profits brought by these channels are very insignificant, but the accumulation will still become an amazing data. "

"Bingo," Eric raised his right hand and tried to hit finger click. Unfortunately, he failed. He lowered his arm in the laughter of several people and said: "Considering the current network environment, the entire network space already has a few If we can develop a set of easy-to-use and client-accepted advertising distribution technology for hundreds of thousands of websites of different sizes, and pull in 100,000 websites with good traffic to join Yahoo Advertisement Alliance, each website will only give us on average per month Bringing insignificant income of 10USD, then a total of Yahoo can earn 1 million USD every month, although 1 million is still far from enough to cover the current annual operating costs of Yahoo. However, the growth rate of the number of Internet users and websites in recent years is Very amazing, if the number of Yahoo Advertisement Alliance websites can increase ten times or one hundred times in the next few years, then our income will also increase geometrically. "

Tina Brown asked again: "Eric, if I build a website and successfully develop to a certain scale, I will definitely not join Yahoo Advertisement Alliance and choose to operate alone. So it seems that I can get more income?"

Eric pointed to the cross on the head of the long tail drawing on the tablet, saying: "The focus of Yahoo Advertisement Alliance's operations is not on these websites that are at the head of the" long tail ". What we want to get is and" The head's profits are comparable to the tail. "

Tina Brown smiled a little awkwardly, but she ignored the rule that Eric just finished.

Eric does not mind, continue to say: "Moreover, the 100 million USD project I mentioned to you to fund the development of a large number of small and medium-sized websites can actually be classified as part of Yahoo Advertisement Alliance. Anyone who wants to obtain an angel investment fund from Yahoo All websites must be added to Yahoo Advertisement Alliance. It is still the initial stage of the budding of the Internet industry. I think there are not many investors who can choose small and medium-sized websites. We can take advantage of this opportunity to pull the relatively promising websites into Yahoo Advertisement Alliance. Yahoo's huge web portal channel effect is promoted, then, at least in the next few years, most of the most powerful websites on the Internet will come from Yahoo Advertisement Alliance. Even if these websites choose to leave in the future, I think Yahoo has developed enough Strength frees other profitable channels. "

The so-called other profit channels are, of course, search engine services.

Yahoo already has the initial function of a search engine, but because of the limitation of the scale of the network industry, it has not yet exploded enough potential. The main reason why Yahoo failed in the original time is to blindly believe that the status of web portal is unshakable, ignoring the development potential of search engines, otherwise it is absolutely impossible to replace Google with the huge resources that Yahoo has at the time. Now, of course, Eric will not make such a mistake.

This small high-level meeting was held until 3 o'clock in the afternoon. After Eric talked about Yahoo's two major development plans in the future, Chris, Ian Gunier, Tina Brown and others also spoke freely and published some of their own suggestions. At the end of the meeting, Eric and Chris left Yahoo Headquarters together, but the four people of Ian Gunier remained in the meeting room with active discussion.

Chris participated in the Board of Directors meeting of Nokia from Finland, and came back to Boston just after returning home. The whole person was very tired. When I got back to the hotel, I couldn't wait to get into the room and get up.

After holding this meeting today, Eric did not have much to do in Boston. Some details of Yahoo's subsequent development process can be discussed with everyone by email. If the meeting with John Chambers and Steve Case is successful tomorrow, Eric can return to Los Angeles. Compared to Chris. Eric still maintained a state of excitement during the meeting at this time, and did not feel tired after attending the meeting for the whole day.

Boston did not show any signs of summer heat in May. The eyes in the afternoon were warm and warm. After sending Chris back to the room for rest, Eric changed to a casual set of casual clothes. Go downstairs and out of the hotel.

It ’s been a week since I came to Boston. In addition to the gathering that invited all the employees of the company, the activities of Eric these days have been limited to the Cambridge Hotel on Massachusetts Avenue and the Headquarters of Yahoo Company a few hundred meters away. After finishing almost everything, there is still some time in the afternoon, Eric intends to walk around, this is a small habit after he went to each city. Not to mention the fact that the west avenue that intersects with Massachusetts Avenue, not far from the hotel, is less than two kilometers west and crosses the Charles river, which is the famous Harvard Business School. Although Eric is now out of previous life, there is a lot of Business School that has a lot of celebrities. Admiration. But he was still very curious.

Eric just walked out of the hotel, Carter Moon came out in a timely manner and asked: "Boss, do you need a car?"

Because I have been relatively negligent in taking care of my personal image recently, Eric has grown a slight stubble in his lower jaw, adding a bit of mature temperament to his whole person. Pulling out the light-colored sunglasses belt from his pocket, plus the casual at this time, Eric believes that in addition to extremely familiar relatives and friends, not many people can easily recognize him: "I go to the other side of the river, so I don't need a car Now. "

Carter Moon nodded. Looking at Eric, like the young students in this street, walked to the front of the street leisurely, and then followed up with another companion.

Turn into West Avenue. Although the name seems to be a commercial street, it is only a two-lane asphalt road. Most of the sides of the road are red brick houses that trigger some of the obsessive-compulsive psychology of Eric. The brownstone culture of Boston is very popular, and the appearance of these shabby red brick buildings is usually middle-class and wealthy with good income. The class can only afford it. The low- and middle-income people can only live in cheap wooden houses.

After walking a few hundred meters along West Avenue, Eric saw a ATM hall next to a supermarket. Realizing that there was no money on his body, he might use it next, so he walked over and pulled out a credit card to get hundreds of USD.

Walking out of the ATM hall, I saw a girl wearing a light blue jacket holding two full convenience bags and walking towards a red Ford on the street. Carefully reaching out to open the rear trunk, Eric walked over to say hello: "Madam, do you need help?"

"Thank you, you are such an enthusiastic person," the girl smiled and gave way, Eric reached out to help the other side open the trunk, nodded at the other side, and continued to walk forward.

The girl carefully put the daily necessities in the convenience bag, closed the trunk, looked up and noticed the figure of Eric moving forward, and only remembered the feeling of deja vu when I just noticed the Eric side face. But specifically this is where the feelings come from and is somewhat clueless. In the end, this feeling can only be regarded as a common psychological sight.

However, despite the sunglasses, he is still a very handsome guy.

Thinking a little bit mentally, the girl quickly scolded herself love-struck fool psychologically. She was about to get on the train and left, remembering that the roommate had asked her to help her with something she had just forgotten to buy, so she had to switch back to Super. market.

Going out of the supermarket again, the girl threw a bag in her hand into the back seat of the car, and got into the Ford. When she pulled out the key, she unconsciously glanced in front of her, and the figure was still in view Inside. Somehow throbbed. The girl drove up and came to the side of the Eric to slow down the car. She pressed the window to summon the courage and said to Eric: "I'm going to the soldier's factory in front, do I need a ride?"

Eric standing on the road yazi slightly leaned over, waved at the girl sitting in the driver ’s seat of the car in Ford, and smiled: "Thank you, I'll be there when I cross the river."

The girl in front of her looks the same age as her own, with long, soft brown hair, and a pale face with light makeup, which is very delicate, with an obvious book gas on her body. Eric itself will not refuse to come to such a chance affair in a foreign land, but if you get in this beautiful woman's car, the two Carter Moon who will follow behind on foot must be thrown away. Mr. Bodyguard once explained to him, for personal safety, don't do things that are beyond their expectations.

I thought that after the rejection, the girl would leave, but the other party smiled and said to Eric: "Don't you know that crossing the river is the soldier factory?"

Eric froze and shook his head honestly. He simply looked at the map to determine the location of Harvard Business School. I really do n’t know where the soldier ’s factory was in the mouth of the girl: "I ’m from Los Angeles, I just wanted to Check it out at Harvard Business School. "

"Are you going to apply for Business School, maybe I can take you to Oh," the girl glanced at Eric, still pressing the speed, said: "Introduction, my name is Melanie."

Eric did not have the interest in randomly creating a pseudonym, nor did he take the initiative to introduce himself, listening to the girl ’s accent, smiling casually and changing the topic: "Are n’t you from Georgia?"

"Oh," Melanie asked in surprise: "How did you guess?"

"Someone in your family likes to read 《Gone with the Wind》?" Eric asked at random.

"Yeah, my Papa, my name is from Melanie Hamilton in 《Gone with the Wind》, I can't think you can guess it by this point, it is really great."

"Of course I can't guess these based on your name," Eric laughed. "The main thing is that I can hear your Georgian accent. I have a ... my friend is from Georgia."

Actually, the topic about 《Gone with the Wind》 is indeed guessed by Eric, but the others are not blind, because the women around me, Julia grew up in Georgia, Eric feels that this girl named Melanie and Julia Very similar in certain pronunciation habits. It has been a long time since the rebirth, and it is easy to distinguish the various accents of United States and various ethnic accents Eric.

"Oh," Melanie patted the steering wheel lightly and smiled: "I understand, you are imitating the joke of Conan Doyle and the coachman." (To be continued.)