I’m in Hollywood Chapter 689: Potential crisis

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“In order to describe in detail the advantages of CDMA over the first-generation FDMA analog signal technology and the second-generation TDMA digital signal technology, we have made a model similar to a cocktail party. For a communicative cocktail party, "Cliff Peak Manor, Irving Jacob ca n’t wait to promote Qualcomm's CDMA technology to Eric during the meal:" FDMA-style 'cocktail party', only two people are allowed at the same time The one-on-one conversation between the guests is extremely inefficient in this technical form of communication; the TDMA mode 'cocktail party' can allow multiple guests to take turns communicating with the interactive objects at the same time, although the utilization rate of the communication channel is increased, But in fact, at a simple time, only one user can still hold a speech. Our CDMA mode 'cocktail party' completely broke this restriction. At the same time, multiple groups of communication objects can be used at the same time. Language 'to communicate, therefore, with this more efficient utilization of communication bandwidth, the use of CDMA technology to build a mobile communication network This will be far lower than the second-generation digital signal technology. "

Four men, three women and seven people are sitting on both sides of the long table in the restaurant. Eric, Chris and others are carefully listening to the description of Irving · Jacob, as long as small girl seems a little absent, but Irving · Jacob is easy to understand The description also made her easily accept the advantages of CDMA. She looked at Eric, who nodded slightly next to her. small girl blinked, pretending to be curious, and asked with a serious expression: "Mr. Jacob, since CDMA is better than ... Well, the other two technologies are excellent. Why did AT-T choose G ** as the technical standard? "

Eric turned his head and gently glared at the small girl that was randomly interrupted, but did not blame anything, but looked at Irving Jacob.

Owen. Jacob did n’t get embarrassed because of this problem, and explained with a smile: "Miss Drew, you just paused for a while. I must be a little puzzled by the noun I said. Please allow me to explain it to you. The full name of G ** is Global System for Mobile Communication, which is a more mature digital communication technology developed on the basis of the second generation TDMA digital technology. AT-T chooses G ** technology for many reasons, among which G ** technology is better than CDMA The technology matures earlier and commercialization is also the most important aspect. AT-T has very strong capital. They do n’t have to worry about the construction cost of mobile communication networks, so they will choose G ** technology that has been widely promoted. So far, there is no mature commercial network that is our biggest disadvantage. However, Qualcomm has accumulated ten years of R & D experience in CDMA technology. We are very confident that CDMA technology is currently very mature. As long as we can get a commercial network Opportunity, we can definitely prove the superiority of CDMA to everyone. "

Owen · Jacob said in the end, his eyes fell on Eric.

Eric did not immediately meet some of the expectations of Irving Jacob, but said: "Owen, do you know Nokia?"

Owen · Jacob expression changed slightly, he certainly knew Nokia, a communications equipment and mobile phone manufacturer that was rising rapidly from the edge of bankruptcy, said: "If I remember correctly, the controlling shareholder of Nokia is a fund called Hawaii Overseas companies, and the Hawaii fund is an overseas investment fund established by Firefly Investment Company. "

Eric nodded, he set up the purpose of the Hawaii fund. Just like Apple, it is necessary to avoid the high corporate income tax of United States by intercepting the future profits of Nokia overseas. This tax avoidance method is completely legal, so Eric has not deliberately concealed the Firefly investment from the outside Nokia controlling shareholder information.

Noticing a slight suspicion in Owen · Jacob ’s expression, Eric can roughly guess what the other party is thinking.

Nokia has developed into one of the top Europe communication equipment and mobile phone manufacturers in the past two years. Its strength is second only to Ericsson, but the gap is getting smaller and smaller, and even there are signs of overtaking. The reason why Nokia has risen rapidly in just over two years, in addition to the huge development funds injected by Firefly, the more important reason is that Nokia is ahead of the technology layout of other communication manufacturers in G ** and the rapidity of G ** technology. popular. G ** technology can be said to be the root of Nokia's rise. However, although G ** technology has been widely popularized in Europe and Asia, it is in the initial development stage in North America. Although AT-T, North America's largest telecommunications giant, has determined G ** as its main mobile communication technology standard, the construction of AT-T's G ** network has just begun.

Therefore, in the view of Irving Jacob, what Eric should do now is to assist Nokia to promote G ** technology in North America and enter the North America market, instead of throwing an olive branch to G ** technology competitor CDMA.

Eric did not wait for Irving Jacob to ask. I took the initiative to explain: "Owen, I know you must have some doubts, but in my opinion, there is no conflict between the development of Qualcomm and Nokia, because G ** and CDMA are completely different two-generation mobile communication technology standards. , Qualcomm and Nokia should also be two completely different companies. I even hope that Qualcomm and Nokia can form an intimate and cooperative relationship in the future. These will be discussed in detail in the future. I just mentioned Nokia. In fact, there are other reasons. Although the development momentum of Nokia is very rapid now, but in the second half of last year, Nokia also experienced a very major corporate crisis. In this regard, Chris is more clear than me. He has been running this matter for a long time at the end of last year. He said it. "

Everyone looked at Chris. Although Chris had some doubts why Eric suddenly mentioned this matter, it still explained: "Before 1992, Nokia only produced hundreds of thousands of mobile phones per year. However, after 1992, because G ** The strong market demand brought by the popularization of technology, Nokia's communication equipment and mobile phone sales have shown a geometric multiple increase. Last year, Nokia reached 3.1 million parts only for mobile phone sales. The capacity demand of rapid expansion almost led to the supply chain of Nokia group accessories The whole line collapsed. Therefore, the CEOJorma · Ollila of Nokia and I spent a few months at the end of last year to complete the rectification of the Nokia supply chain to ensure that the production capacity of Nokia can meet the continuous expanding mobile communication market. "

Irving Jacob has been struggling to promote CDMA technology, but he has never considered the more long-term problems, but he also realized what Chris said about the crisis Nokia experienced last year.

Eric also said at this time: "As far as I know, except for some manufacturers that are still producing the first generation of analog signal mobile phones in the market, almost all mainstream mobile phone manufacturers produce digital mobile phones in the G ** format. Qualcomm has been focusing on technology research and development for the past ten years, and it also does not have much ability to produce CDMA equipment. Then, once CDMA technology is selected as a technical standard by any large communications operator, Qualcomm intends to take what to deal with the sudden hundreds of What is the market demand for tens of thousands of CDMA equipment? "(To be continued.)