I’m in Hollywood Chapter 730: Amazon

Remember [lnmao.org] in one second, fast update, no pop-up window, free to read!

The Yahoo management team originally planned to hold the Yahoo Technology Alliance and Advertisement Alliance conferences in a low-key manner, to release new network technology products to Yahoo alliance partners and conduct business cooperation consultations. 【ㄨ】

After New York produced the plan to lead competitors astray, Eric greatly increased the size of the annual meeting and allocated a special budget. Eventually, the annual meeting will be divided into two major segments, the user-oriented Yahoo network product conference And Yahoo technology and Advertisement Alliance conference for collaborators.

At the same time, in order to expand the influence as much as possible according to the Eric idea, Yahoo sent invitation letters to many high-tech enterprise executives including Microsoft, Cisco, AOL, etc., and the invitations for media reporters everywhere . After more than a month of momentum, the media have speculated that Yahoo not only wants to turn this annual meeting into an annual event in the Internet industry, but also attempts to further confirm its position as a leader in Internet companies.

Although the scale of this leader is relatively insignificant compared to the giants such as Microsoft and Cisco, and it is not comparable to the old high-tech enterprises such as IBM, HP, Apple, etc., but since Yahoo was established more than three years ago, it was estimated by Wall Street to give 5 billion USD In terms of value, no one can ignore its strong growth potential. Therefore, Microsoft's Bill Gates, Cisco's John? Chambers, AOL's Steve? Case and other corporate executives have confirmed that they will attend the Yahoo annual meeting, Katzenberg as an executive representative of Yahoo media business partners, will also take the time to attend, Nokia's Jorma? Ollila will also take this opportunity to come to meet United States and Eric, plus the invited Qualcomm CEO Irwin Jacobs and Sprint company executives, it can be said. This will also be the first gathering of all the core figures of the Eric economic empire.

So. Although the Yahoo annual meeting totals five days. Eric's schedule has been arranged to the point of calculating in hours.

Simply check your own schedule, Eric opened the relevant planning scheme of the Yahoo online product conference.

This is the sixth time Eric has seen this copy in more than a month. After Eric made a decision to hold a product launch, the first plan sent by Yahoo was mature in Eric and memory. After comparing the form of the product launch meeting, it can only be described as terrible. Finally, Eric had to take the time to make a simple plan by using the information in the memory, and hand it over to Yahoo for repeated modification according to the actual situation. With this mature solution in hand today.

Because it will be broadcast on television. The press conference was compressed to within 30 minutes, so there was no star guests at the press conference, and there was no time for executives to talk nonsense. Eric will not go on stage, but will leave all the time to Yahoo. Several principals. Over the past month, the advertising planning department of Yahoo has spent most of its time on how to make the most of this 30 minute, to show the content that Yahoo wants to promote to TV viewers as much as possible, and at the same time to attract Interest of these potential users.

In addition to a brief review of the existing products of Yahoo, as well as recommending the ABC news network, Amazon and other websites that cooperate with Yahoo. The product launch will also promote two new products, Yahoo personal homepage and Yahoo online payment tool YahooPay, to users.

In the current Internet 1.0 era, network information is very scarce. Therefore, just as movies and TV series are for the media industry, only by finding ways to expand Internet content can we provide enough 'soil' for the development of the Internet industry. However, this task is simply impossible to complete by professional media websites. The Yahoo information department in charge of Tina? Brown has been expanded many times, and the number of employees is less than 1,000. It is absolutely impossible for these people to provide enough content for the current 25 million United States Internet users.

Therefore, launching a personal homepage similar to Boke, using tens of millions of users to do this work, will undoubtedly get twice the result with half the effort. Anyone is expressive. As long as one-fifth of the current 25 million United States local users open their personal homepage, and the average person provides 20 pages of new content to the network every year, the entire Internet will increase the 100 million content page.

Moreover, even if this 100 million page brings about 10 cents of advertising revenue per year for Yahoo, it will bring 10 million USD in one year, and Eric is more clear. In the next few years, these figures will be far more than that. . Because it is in the embryonic stage of the industry, in 1995, the entire Internet revenue exceeded 10 million USD enterprises, one hand can count. But as long as it can maintain its strong position, with the explosive expanding scale of the Internet in the next few years, Yahoo's advertising revenue will also show exponential growth.

On the other hand, Internet e-commerce has just emerged, even if it is the super giant Amazon of the previous life e-commerce industry, it is just a budding seedling at this time, so most e-commerce platforms simply cannot support a perfect online Payment system, this is the best time for Yahoo online payment tool to enter the game. As long as this layout is completed, when everyone is used to online payment with YahooPay in the future, do not consider other profits brought by this online payment tool Only the user's floating interest in 10 billion stored in the account can bring huge profits to Yahoo.

After seeing the YahooPay payment tool, Eric couldn't help thinking of Amazon. When Yahoo launched the 100 million USD angel investment plan, Eric quickly found the name of Jeff? Bezos in a bunch of project application documents, and specifically urged The Yahoo angel investment department gave a green light for this project. 【ㄨ】

However, Jeff? Bezos was only willing to sell 10% of the shares in exchange for Yahoo 500,000 USD investment as start-up capital. It is conceivable that the 10% shares held by Yahoo will follow Jeff if not followed up. Bezos' further financing was gradually diluted.

Eric knows the truth of being greedy and chewing, so he will not let Yahoo be too bloated. Whether it is now or in the future, Yahoo ’s core business will be placed on basic Internet services such as web portal, search engines, e-mail, etc. On the other hand, the profit model will also mainly rely on advertising. It will not involve too much e-commerce. Even the Yahoo music store in the Eric plan. It will also be handed over to a separate Yahoo electronic product department for operation. but. Although Yahoo will not be involved in this business too much, it is still very promising to invest in e-commerce sites, not to mention, since we have encountered the newly budding Amazon, Eric can not be easily let go.

Use a pencil to mark the name of Amazon in the file. Eric looked up and was about to say, just to see Carolyn's expression panic and avoid his eyes.

Looking at Carolyn's red face. Eric realized that this Nizi had just peeked at herself. As a normal man, he did not lack the vanity that was concerned by the opposite sex, but just smiled, knowing that Carolyn was thin-skinned and did not tease, said: "Carolyn, help I prepared a copy of the Amazon materials, and also copied a copy of their original planning book, Oh. Amazon, do you know? "

Carolyn sees Eric without teasing himself. And after talking about the business, the shy mood calmed down and nodded: "Is it the online book sales website created by Jeff? Bezos?"

"Well, in addition, make an appointment and I will talk to him personally."

Eric said, lowering his head and turning back the schedule for the next few days, his day trip must have been filled, only night. On the evening of the 10th, there was a cocktail party, and the senior executives of the technology companies who came to the annual meeting were invited. On the evening of the 11th, it was a gathering of executives in the Firefly system. Continue to turn down. Carolyn Road: "On the evening of the 12th, from 8 to 9 o'clock, the location is selected in the hotel where I stay."

"Okay, Eric," Carolyn nodded and took out the memo to write down the matter. She has a very good memory, but she still prepared a book carefully according to the work habits of most people. Little memo.

After writing, Carolyn raised his head and asked, "Eric, so, is there any problem with these materials?"

"No more," Eric shook his head, closed the folder and set aside, "In addition, how about the information about electronic players and e-books that I asked you to prepare?"

"It's almost the same, but about the research and development cooperation of micro hard disk ..." Carolyn hesitated and said: "I called every day this week, but there was no reply from IBM, only that their senior management It ’s still early. "

Although it is temporarily determined to use the small hard disk developed by Toshiba as the storage medium for research and development, Eric intends to entrust IBM to develop the micro hard disk immediately. In the original space and time, IBM was the first manufacturer to take out the micro hard disk technology.

Eric frowned, saying: "It's been a week, even if you don't plan to cooperate, should you respond?"

Carolyn looked at the frowned look of Eric, thought about it, and said: "Eric, I do n’t think IBM is a good partner."

"Huh?" Eric looked up and motioned to Carolyn to continue.

Carolyn said: "IBM has always been a very serious company, and there are even more than 38 people in their company ’s decision-making committee. Although IBM Board of Directors enabled Louis Gösner three years ago, A series of reforms, and achieved good results, but this kind of big enterprise disease can not be changed within a short period of time. Even for the partners of the same level, IBM's attitude has been very negligent, I think, even if they finally discuss The results came out, with arrogance of IBM, it is impossible to agree to our cooperation plan. "

Research and development of electronic players and e-book batteries, LCD screens and other technologies have been relatively mature, leaving only the difficulty of storage media, the current capacity of flash memory is too small, only the road of micro hard drives.

At present, several major hard disk manufacturers have not yet developed micro-hard disks, but with the strong technical accumulation of these manufacturers, it is not too difficult to miniaturize hard disk technology. Eric originally planned to pay a research and development fee, entrusting the IBM hard disk department to develop a micro hard disk, and then obtain the exclusive rights of the micro hard disk after several years of research and development, so that it can delay potential competitors for two to three years in time. After hearing Carolyn say this, Eric also remembered some information about IBM.

It is said that the internal level of IBM is extremely strict. At the time of the meeting, each executive has a seat equivalent to his own level, and even the work clothes within the company have a corresponding level. The strict hierarchical system also inevitably caused the rigidity and dullness of enterprise management, and it is no wonder that the past cooperation programs issued here have not responded for a whole week.

At this time, Eric also realizes that IBM is not a good partner. He wants the exclusive rights of the micro hard drive. In short, after IBM has developed the micro hard drive, Firefly will be in the next few years. To monopolize this product, IBM shall not sell micro hard drives to other manufacturers. This kind of agreement to entrust R & D and obtain ownership is very common in the cooperation between technology companies, but for a giant like IBM, Firefly wants to obtain exclusive rights, and the chance is very slim.

"I have n’t thought about this thing," thinking of it, Eric said: "Then do you think we are more suitable to cooperate with?"

"Seagate or Western Digital, these two hard drive companies are in California, it is very convenient to cooperate, and their technology accumulation is enough," Carolyn replied: "In addition, Japan hard drive manufacturers are more advanced in technology, but like Toshiba, These Hitachi companies are involved in the manufacture of electronic products. If they cooperate with them, it will be easy to compete with us in the same type of electronic products in the future. "

Eric knows that after the Japan electronics company fell into decline after 2000 because of the slow transformation, it gradually became an upstream component supplier. However, the electronic products of Japan currently maintain a very strong position in the world. It is impossible for Carolyn to see what happened in a few years. She is right to say so.

Eric itself does not like working with Japanese, so he said: "Then contact Seagate and Western Digital. You should follow up on this matter and try to get the result before the end of July."

"Well, okay," Carolyn nodded, writing down things seriously, and looked up to see Eric looking at himself, his face reddish, saying: "Eric, what's wrong?"

"No, I was just thinking, do you need to write down these things?"

"It's important to write down to be more secure."

Eric said: "I think you can talk to Buffett when you are free, he will definitely like you very much. Buffett is the kind of person who can put everything into the brain, the 80s metropolis acquisition ABC and ABC have invited an entire investment bank team, but there is only one Buffett in the metropolis. All the acquisition information is in his head. Others have to calculate the data for several hours with the computer. He can say it casually. "

"Ah, how can I compare with Mr. Buffett," Carolyn shook his head and said embarrassedly. (To be continued.)