I’m in Hollywood Chapter 733: Wrong way

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"Prior to this, although various personal websites have appeared on the Internet, these require sufficient professional computer technology foundation to be able to achieve. Yahoo's personal homepage business will break this restriction, no matter you Is a student, chef, painter, singer, professional model, plumber, housewife, as long as you want, you can open a personal homepage through Yahoo and show yourself as much as you want. "

As Jeff Locke said these words, the remote control in his hand was pressed in sequence, and personal homepage users from all walks of life appeared on the big screen behind them. These people were all users who were invited to participate in the Yahoo personal homepage test phase. Among them, there are many social celebrities from the circles of politics, business, Hollywood and the technology industry.

After briefly describing the general concept of the personal homepage, Jeff Locke switched the big screen images and continued: "Yahoo's personal homepage connects users from United States and even all over the world through two major classification methods of interest and region. Invisible big network, in this network, you can not only show yourself to everyone, but also allow us to find all like-minded people located in other corners of the world without having to travel or participate in frequent social activities through a personal computer. Friends ... "

When thunderous applause sounded in the auditorium, Bill Gates reacted from another meditation, looked at the Jeff Locke on the stage and nodded to everyone, and he had made up his mind.

Although the last chance to enter the browser software has been missed, Microsoft can still launch web portal, a relatively easy to imitate online media business. Since these days, Microsoft has tried most of the senior management of Yahoo. Bill Gates also knows that some other technology companies interested in the Internet industry have similar actions.

Among the four main executives of Yahoo, CEO Ian Gunier is in charge of the overall situation and is responsible for formulating the overall corporate development strategy of Yahoo. Jeff Locke is responsible for the operation of Yahoo web portal and related software products. Steve.Mitnick is responsible for Yahoo technology research and development, and the last person who joined Yahoo later in Tina Brown is in charge of Yahoo information department.

Since it is decided to develop web portal business, then. Among these four people, Jeff Locke, who is familiar with the operating rules of web portal, was dug to Microsoft. Undoubtedly, it can achieve twice the result with half the effort. Moreover, in the preliminary trial, Bill Gates also found that among several senior executives, Jeff Locke is the one with the most ambiguous attitude towards Microsoft, and according to the information received, this is mainly because Jeff Locke is dissatisfied with the upcoming share of equity reward.

At the end of the press conference, the guests walked out. Next Yahoo will hold a reception banquet in a nearby hotel. Bill Gates got up and beckoned the assistant who had just sat nearby, whispered the other party to make an appointment with Jeff Locke, and then walked towards Eric and others with a smile.

The Yahoo network product launch event caused strong repercussions through TV broadcast. The following two days of Technology Alliance and Advertisement Alliance press conferences held in Boston also attracted more media attention.

While attending related events, Eric was also occupied by dense affairs at other times.

The scale of Yahoo is getting larger and larger, and the original office space becomes more and more rudimentary. Moreover, due to the need for confidentiality, Yahoo is not suitable for staying in the original office space.

Yahoo executives and Eric both hope that Yahoo can build a proprietary enterprise park, but this kind of thing cannot be achieved overnight.

Selected. Eric finally finalized an 30-story office building on Massachusetts Avenue. This building has just been built and has not had time to sell and rent. So Eric decided to rent out the whole building, temporarily serving as Headquarters of Yahoo, and wait a few years for the Yahoo enterprise park to be built before moving out.

In addition, although Yahoo temporarily canceled the listing plan, Steve Case hopes that AOL can start the listing plan. Jorma Ollila also hopes that Nokia stock can be listed on the New York exchange. In addition to raising some funds, this behavior will also help Nokia to enter the United States market. Eric had to take the time to discuss these issues with them in detail.

In addition to these, Eric also interviewed several senior executives of Yahoo on the results of the equity award plan, although some people have already shown a tendency to leave Yahoo. But Eric still hopes to keep these people as much as possible.

In this process, Eric was the most unexpected. It is Jeff Locke.

In the preliminary equity award plan, there are four main senior executives. Both Ian Gunier and Steve.Mitnick will receive 3 million shares Yahoo shares, Jeff Locke is 2 million shares, Tina Brown is 1 million shares.

As the managers of the three companies before the merger, Jeff Locke ’s share of equity awards is 1 million shares less than Ian Gunier and Steve.Mitnick, and it is not difficult to anticipate dissatisfaction.

It ’s just that Eric does n’t feel that this plan is unfair. Ian Gunier controls the overall development of Yahoo and is personally responsible for the establishment of Yahoo Technology Alliance and Yahoo Advertisement Alliance. Many of Yahoo ’s current advertising partners and customers are personally discussed by Ian Gunier of. In addition, Steve.Mitnick, as the chief technical officer, is responsible for the technical research and development of all the products of Yahoo. It also has genius-like technical talent. The work of these two people is undoubtedly better than Jeff Locke, which is only responsible for the operation of Yahoo portal.

After all, Yahoo is different from previous life. It is not only a separate web portal, but also has many businesses such as instant messaging software and browser. Although web portal is undoubtedly the most dazzling department of Yahoo at present, when it comes to the importance of Yahoo, Jeff Locke has fallen behind Ian Gunier and Steve.Mitnick.

Five days passed by so quickly that it was already July 14 unconsciously.

The Yahoo annual meeting officially ended this afternoon, and most of the guests have already left Boston.

Eric originally planned to leave this afternoon, but because some things were not resolved, it had to be delayed until tomorrow morning.

It was already half past seven in the evening. Eric and Chris left Yahoo Headquarters and walked side by side on the sidewalk of Massachusetts Avenue, followed by several figures not far behind. They are their assistants and bodyguards.

"So, has he determined to go to Microsoft?" Chris kicked a small stone under his foot to the side of the road and asked Eric.

Eric nodded. Although he finally opened the price tag to 2200,000 shares, he failed to leave Jeff Locke in the end.

The other party insists on 3 million shares equivalent to Ian Gunier and Steve.Mitnick. Before he could continue to stay, Eric couldn't pay the other party so much, and he smiled helplessly, Eric said: "In fact, this is good, let Microsoft have a hard direction, Gates will not jump out and mess with us. "

Although strong technical and patent barriers have been formed, Eric's fear of Microsoft has not been reduced in any way.

After all. Many of Yahoo's software will need to run on the Microsoft operating system platform in the future. Once Microsoft is pressed and the face is forcibly torn, Yahoo will definitely be in big trouble. Although this possibility is not high, it exists after all. In the memory of previous life, after dominating the operating system field, Microsoft's attitude towards competitors in the same industry has never been utterly annihilated.

Chris can also appreciate the worry of Eric, nodded and said, "Now that things have been done, how do you think the effect this time?"

There has been so much noise in Boston these days. In order to lead other competitors astray, although Eric has explained some with him, Chris is still not sure whether this will have any effect.

"Don't you already see it." Eric's face was relaxed, saying: "Since Microsoft chose to dig away Jeff Locke, then at least, he will not pose too much threat to us in the next two years. . "

According to the experience of previous life, later Yahoo and Google are actually two Internet companies with completely different concepts.

It is better to say that Yahoo is a media company than a technology company. The Google, which focuses on search engines, is an authentic technology company.

In reality, there are various thresholds for media companies, but in the Internet world, this threshold is terrible. Even later, individual individuals can run Internet media businesses. This is the so-called self-media.

With this extremely low barrier to entry, websites that focus on media information will become more and more widespread in the future. It is almost impossible to become an Internet giant simply by taking advantage of content. Like Google, a search engine business focused on the integration of huge information on the Internet is the mainstream of Internet companies in the future.

The main reason why previous life ’s Yahoo failed to escape its destiny after many reforms is that it has never been able to make a decision on its own media attributes and technological attributes. The AOL has been through more than ten years, but still can not escape the final fate.

A series of actions of Eric in recent days is to guide other competitors to focus on the development of Internet media business, which is web portal.

Eric also deliberately made a nonsense at an industry exchange meeting two days ago, comparing web portal with the real three Major TV Networks, describing the relationship between web portal and its Advertisement Alliance collaborators as TV Network and joining TV Station Cooperation, and hyped up its development prospects, predicting that as long as the number of Internet users reaches half of the actual TV users, then web portal's revenue will exceed the actual TV Network.

Judging from the response at the time, many people clearly believed that even after the exchange meeting, Steve Case communicated with Eric, hoping to increase the investment in the AOL portal business.

Despite the persuasion of Eric, Steve Case has determined that AOL will focus on the role of Internet service provider, but Eric did not require AOL to abandon the web portal business. AOL's stock price played a very important role in boosting.

Eric did not attack Steve Case at that time, and readily agreed to the other party ’s request, and was willing to provide some technical support to the other party.

When many people use their brains to study the web portal that is destined to decline, in fact, most people may not know that Eric cares most, but it is the seemingly insignificant Yahoo search tool at the top of the Yahoo portal page. Over the past few years, he has been intentionally or unintentionally inviting Steve.Mitnick, which is responsible for technology research and development, to increase the development of intelligent search engine technology.

The two chatted, and quickly walked outside the hotel where they stayed. Chris looked up at the restaurant on the second floor with a bright light, and said to Eric: "Jeff. Bezos should already be on it. Two days ago, you suddenly agreed to an appointment, but he was very unhappy, and I spent a lot of effort to negotiate the conditions with the other party. "

Eric originally planned to meet with Jeff. Bezos the night before to discuss the matter of increasing investment in Amazon, but was delayed by other things at that time. The original plan to return to the hotel at eight o'clock actually actually dragged it to half past two. The meeting of the people will naturally soak up. There is no time for these two days. Eric can only entrust Chris to contact Jeff. Bezos. Fortunately, the effect is good.

According to Chris versus Jeff The agreement reached by Bezos will be decided by Firefly The investment is directly responsible for Amazon Financing for e-commerce sites, Firefly Commit not to participate Amazon In order to show sincerity, Firefly Investment direction Amazon The injected funds will be exchanged Amazon Of convertible preferred shares.

Preferential stocks are stocks that have no voting rights but have preferential dividend rights.

The Amazon convertible preferred shares held by Firefly investment will be automatically converted into ordinary shares with voting rights after Amazon IPO.

This agreement can prompt Jeff. Bezos to postpone the time of Amazon IPO as much as possible. Firefly investment can also acquire more Amazon shares in this process. Chris expects that before Jeff. Bezos decides to list Amazon, Firefly investment will be able to get about 40% of Amazon shares. After the listing, Firefly's shareholding can also be maintained at more than 30%.

The two entered the hotel and came to the restaurant on the second floor. Although Eric was not late this time, Jeff. Bezos was already waiting here.

The reason why Eric has delayed to leave tomorrow morning is to take the opportunity to meet with Jeff. Bezos.

Since the agreement has been reached, the two sides have not talked about too much about cooperation. The atmosphere is quite pleasant. I chatted for about an hour at random, and I am familiar with it. It is convenient for both to disperse.

Before entering his room in the hotel, Eric said to Kelly: "Tomorrow morning, go to New York first, then go back to Los Angeles, always look at the two little guys, and also the production of" America's Next Top Model "and" Project Runway " Progress. "(To be continued.)