I’m in Hollywood Chapter 781: Spirit up


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Chapter 781

Microsoft has never lacked the ambition to expand its territory.

Besides the operating system, Microsoft was once ambitiously involved in MSNweb portal business, XboxGames Console business, Bing search engine business and so on.

It ’s just that, with the powerful ‘post-knowledge’ that always slows down on others ’many shots.

None of these projects was successful.

The online service with MSN as the core has lost 13billion USD before and after, and finally lost it; XboxGames Console lost 3billion for ten years, barely burning out the game ecological chain, but the pace of catching up with PS is far away; Bing search engine accumulated losses 10 billion, There is no sense of presence in front of the powerful Google. Other failures in the mobile phone business, tablet business, and mobile social applications needless to say, even when web portal is about to fall in the west, Microsoft once wanted to acquire Yahoo with 46billion USD without seeing the situation, and luckily encountered another A guy who couldn't see the situation even more, just escaped.

At this time, at the scene of Vanity Fair party, Eric listened to the gate students talking about Microsoft ’s intention to enter Hollywood, but in their hearts they only looked at the lively emotions, well, we ca n’t be too underestimated. Accidentally succeeded.

However, on the surface, Eric frowned slightly, pretending to sincerely persuade: "Bill, Microsoft business center should be in IT, I do n’t think you are a good choice for making movies."

"How do you know if you do n’t try," Bill · Gates is quite confident, saying: "Not to mention, Firefly is not across the two major industries of IT and media?"

Eric knows that the Firefly that the door classmates said at this time refers to the entire Firefly business empire territory, shaking his head and saying, "This is not the same. The investment of Firefly Group and Firefly has always been distinct."

Bill · Gates smiled and picked up the glass in front of him and sipped champagne. He did not believe Eric.

The entry into Hollywood is definitely not the result of Microsoft whim. This is the result of a detailed analysis of the development trajectories of several high-tech companies under Firefly investment.

Take Yahoo as an example. Without the Firefly Group's unrelenting support in content and marketing resources, this network company will never be able to develop so quickly. The brand placement of Yahoo in 《Charlie's Angels》 first part has long been a research of many companies. Follow the example of successful marketing.

According to statistics, Firefly invests in its Yahoo, AOL, Cisco, and overseas Nokia and other brands. It does not count obvious hard advertisements. These brands are mentioned more than 300 times a month in Firefly ’s huge media channel network. The second most. It is the most terrifying that this kind of subtle influence allows people to produce a marketing effect of these brands or even an integral part of their lives.

On the other hand, although Jeff · Rock, one of the Yahoo three giants, dug into Microsoft for web portal operation business last year, the MSNweb portal business launched by Microsoft after a year of development, although it has improved, but the lack of MSN content is short The board quickly became prominent. In this regard, Firefly Group and several major allies will certainly not provide any content support for Microsoft. Although they can also cooperate with Time Warner and other groups, they will eventually be controlled by others. Taking advantage of Microsoft ’s unified operating system, they will take advantage of the opportunity to enter Hollywood and get involved in the media. Industry has become a good choice.

The investment in Film Studio led by Spielberg is only the first step for Microsoft to enter the media industry.

Since Jeff · Loke left Yahoo last year, there has been a faint rift between the two parties. At this time, only the surface is kept kind.

After a gentle chat, Bill · Gates got up and walked away.

Eric asked the waitress to add a glass of wine to themselves, sitting at the bar and thinking about the possible consequences of Microsoft entering Hollywood. Although I am not optimistic about the prospect of Microsoft's involvement in the media industry, Eric will not underestimate the other party. With the strength of Microsoft, if Bill · Gates determined enters the media industry, it will definitely affect his own layout for the future.

In view of the current situation in the media industry, in addition to cooperating with Spielberg and others to form a new big Film Studio, Microsoft has two other potentially unstable targets that can be annexed, namely Columbia in the hands of Sony and one of the four major TV Station CBS .

Eric has been secretly following the "Godzilla" project being produced by Sony Film Industry. Although the film has not yet officially started shooting, the image of Godzilla that has been determined is very similar to that of a weak chicken Tyrannosaurus Rex of previous life. From this point of view , This version of "Godzilla" is still on the old road. If Godzilla fails next year like previous life, the confidence of Sony to continue to operate Columbia will be hit again, which will also be a great opportunity for others to take over Columbia Film Industry.

This opportunity Eric was originally intended to be reserved for Metro Goldwyn Mayer, but with the addition of Microsoft to join the spoiler, the possibility that the other party will cross the hand will not be ruled out at that time.

Another unstable target is CBS. After the failure to bid for Paramount with Viacom, Barry · Diller launched the acquisition of CBSTV Station again last year. However, in Barry · Diller, it was almost negotiated with CBS management and major shareholders. At the time of the condition, Comcast, which is responsible for financing the acquisition, suddenly stopped the project, which caused the Barry · Diller's return to the media industry to be frustrated again, and CBS returned to the state of being sold again.

Obviously, after cooperating with Spielberg and others to establish the Film Studio, if Microsoft wants to go further, Columbia Film Industry and CBS will undoubtedly become the best targets. By then, the two sides will inevitably meet again.

Eric was thinking about the countermeasures. Elizabeth and Julia walked hand in hand, and the two women wore the same style of suspender dress, but the color was black and white, but it had a weird feeling of a few couples.

When I approached Eric, Julia seemed to see the owner ’s kitten, his eyes were watery and he would rub against Eric, but he was pulled by Elizabeth: "Hey, you are my girlfriend now. I ’m a faceless guy, I have no face. "

Eric smiled helplessly. Elizabeth is now completely out of the state. Although everyone knows her relationship with her ambiguous, Elizabeth often blatantly enters into pairs with Julia, and will also Julia. Completely pulled to the Fox, at this time is in the "Shakespeare in Love" in charge of shoots Miramax.

For this matter, Murdoch also specifically called Eric to ask what was going on. Eric did n’t know what to say, so he just had to do it casually. Murdoch is also worried, not just for this daughter, because the eldest son of old man, Lachlan, also has a tendency to have an unknown sex. At the age of 25, he does n’t even have a girlfriend. Instead, he likes to be mixed with a group of 'pretty' professional model, eh Is a male model, which is actually one of the reasons why Lachlan · Murdoch was sent back to his hometown in Australia by Old Murdoch last year

Patted on his left hand, Eric said to Julia: "Don't care about her, come sit here."

Julia shook off Elizabeth and sat on the left seat of Eric. Elizabeth glared at them, but sat down on the right of Eric.

Eric beckoned the waitress to prepare drinks for the two girls, but the Julia next to them posted it without any worries and waved his left hand towards Eric, saying: "Eric, look, are you beautiful?"

Eric has a beautiful look, it is the ♥4 rose gold ring. He did not expect that Julia will be brought out in public. You know, the ring has the ‘Williams’ emblem on it.

Eric had people make a whole set according to the playing card number. At this time, they only have Virginia and Joanna, Julia and Elizabeth, Drew, and Nicole and Famke. These seven women are still left by Eric. Women get along for a while, or Eric feels bored and let go, or the relationship naturally cools down, and they all leave each other. The remaining seven rings of 30 lie quietly in the safe of Cliff Peak Manor.

The thoughts have settled down, less of the wanton frenzy of the first few years. Eric now prefers to give a bank card to the woman, and no longer easily take out the ring. In these years, the woman who owns this set of rings is still only seven. Pcs.

Grabbed Julia's for a moment and enjoyed it. Eric nodded with a smile: "It's beautiful," and asked Elizabeth beside him: "What about you?"

Elizabeth raised his hand and gestured, then said: "Now this is Julia's couple ring Oh, it has nothing to do with you. Ha ha, just now Demi Moore asked me where I bought it."

Eric wondered: "Demi Moore?"

Elizabeth thought that Eric did not know who Demi Moore was, and explained: "Bruce Willis' wife, a very smart woman."

"Oh," Eric responded, and changed the subject, asking: "Aren't you in charge of the preparation of" Star Wars "recently, how is the situation?"

The news of the prequel of 《Star Wars》 has never been broken. As the memory of a generation of United States people, almost every piece of news in the film can cause heated discussion. Although Eric is not very cold about the Star Wars series, it is also affected by countless news.

When Eric mentioned this, Elizabeth immediately became depressed and Ubibi said, "Don't mention it, George · Lucas suddenly told us last week that the film may have to be delayed for another half a year. Want to reopen the release negotiation. "

Eric thought of the door classmate who had just left almost immediately. The timing was too coincidental.

"Do you know why?"

Elizabeth turned his head around in the hall for a moment, maybe no figure was found, turned around and said: "Aren't you just chatting with Bill · Gates, it's him."

"So, Spielberg still wants to draw George · Lucas into the upcoming Film Studio?"

The Elizabeth obviously also heard the relevant news, maybe even more than Eric, nodded: "Yeah, I guess, their goal should be Industrial Light & Magic, because the film originally intended to cooperate with the digital field in special effects, I I also took another producer to talk with Stan. As a result, last week, when Lucas told me that the film might be delayed, it also canceled the intention to cooperate with the digital field. "

Eric took a sip of wine and frowned slightly.

Although Industrial Light & Magic has been far away from the digital field in recent years, this special effects studio has a deep special effects background. These years have been abandoned by the digital field, mainly because mainstream special effects blockbusters have chosen the digital field for special effects. Production, there are not enough projects for technological development and accumulation, Industrial Light & Magic is almost a necessity to be left behind.

But just like the previous "The Lord of the Rings" trilogy supported Vita Digital, if the special effects of the "Star Wars" trilogy were all completed by Industrial Light & Magic alone, although the production process will definitely be bumpy, the cost is absolutely It will be higher, but with the experience of three special effects blockbusters, the level of special effects of Industrial Light & Magic will soon catch up, which is not a good thing for the digital field.

What's more frustrating is that this kind of thing is still difficult to stop. Because with the increasing demand for special effects in Hollywood movies, no matter how large the digital field is, it is impossible to swallow all special effects business.

Although without the participation of Katzenberg, Spielberg, David · Geffen and George · Lucas, coupled with the strong technical and financial support of Microsoft, the strength of the new big Film Studio cannot be underestimated. It seems that Firefly still needs to be courageous.

"How is the situation with Eric," Titanic ", I heard that it has just been killed recently, and the production cost has reached 120 million USD and Oh?" Elizabeth also asked about things on the Firefly side, with a tone of concern and habit With a little gloating.

"Probably, the total cost of 200 million USD is required to complete the later stage," Eric shrugged. Fortunately, after receiving the promise of full financial support from Eric, Cameron finally did not delay this time. The shoots of the movie was completely completed in the most recent period. Work, post-production has already begun quickly.

"200 million USD, Tsk Tsk, plus the cost of announcement in the later period, it takes at least 700 million USD global Box Office to pay back," Elizabeth shook his head, said: "The best movie Cameron movie Box Office is 550 million USD." >

"Yeah, I'm worried too," Eric smiled and looked at Elizabeth: "Otherwise, how about Fox sharing some costs for me, our production budget was originally 150 million, and you will give me 50 million."

"200 million USD, Tsk Tsk, plus the cost of announcement in the later period, at least 700 million USD global Box Office can be returned," Elizabeth shook his head and said: "Cameron movie Box Office is best to be 560 million USD."

"Yeah, I'm worried too," Eric smiled and looked at Elizabeth: "Otherwise, how about Fox helping me share some costs, our production budget was originally 150 million, and you will give me 50 million." (To be continued.)


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