I’m in Hollywood Chapter 798:
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Peter · Ritchie thought for a while and said: "Hollywood and other Film Studios have not publicly expressed their views on this, but Universal has already publicly stated that it will hold a celebration feast for" Fatty Professor "on the weekend. In addition, the media This event is very active, after all, this is the first time in three years that we have lost the dominance of the June schedule. "
Starting with "Jurassic Park" in 1993, Firefly almost firmly controlled North America's most popular one-month period in June with a fixed summer trilogy strategy. During this period, other films produced by Film Studio hardly took Have been to any Box Office championship for any week.
Because of the continuous strong Box Office performance of the Firefly summer film, Hollywood has even regarded the June period as the "reserved land" of Firefly. Several other Film Studios will almost unconsciously transfer their main movies from the June period.
But this year, because "Titanic" and Firefly are good at 3D Animation movies, both of them are absent from the summer season, resulting in only two movies released by Firefly, and Film Studio such as Universal, Paramount, etc. have also begun to try to "go beach landing" originally belongs to the Firefly golden period .
Although one of the Firefly films is absent, the strength of Firefly in the past few years has left a deep shadow on other Film Studios. So it is conceivable that when Universal's black comedy "Professor Fatty" unexpectedly suppressed Firefly's "The Rock" to win the summer Box Office championship in June, Hollywood's other big Film Studio executives will be so cheered. Although they will not rush to openly express their opinions, but with Hollywood's close contact with the media industry, these people will definitely express their depression through the media channels in the last few years.
With the media's habit of seeing the wind and rudder, Eric can almost imagine how lively the entertainment news on the local newspaper in United States will be in recent days.
Eric is not particularly concerned about this. Just as in the conversation a few days ago between Katzenberg and Frank · Wells in Los Angeles, on the one hand, Firefly is not a listed company, and Eric also has absolute control of the company, do n’t worry Criticism from the capital market and shareholder level. On the other hand, with its strong financial strength, the capital chain of the Firefly film production and distribution system is completely self-sufficient and does not require external financing. Therefore, this film Box Office's unsatisfactory situation will not have any substantial impact on Firefly. At most, the annual Film Industry business revenue will shrink compared to the past, and due to the extreme uncertainty of the film market, this performance Ups and downs are inevitable for almost any big Film Studio. This happened to Firefly, which is not completely a bad thing. At least, it can let the Hollywood peers who have been suppressed for several years relax and reduce some of the Firefly. Hostility and vigilance.
After talking with Peter · Ritchie for a while, Eric signed several necessary documents and sent the assistant to leave.
Leaving the study to the living room downstairs, Miranda saw Eric coming down from the upstairs and immediately got up to meet him. A white woman who was sitting on the single sofa beside her stood up. The woman was wearing a white blouse and Black knee-length skirt, about one meter seven height, a brown hair, general appearance, but a light shrewdness in his eyes.
"Eric, this is Claire Witzman," Miranda introduced Eric's arm intimately.
Eric nodded his head to sit down again and asked, "Are you an ICM intern?"
"Yes, Mr. Williams, I dropped out of the University of Southern California last year and just entered the ICM for a year."
United States The percentage of college students who drop out of school is nearly 50%, Claire said frankly, Eric It ’s not surprising, I just guessed from Claire ’s college that she might be the child of a senior ICM. North America Claire, the famous school for the rich children, was assigned as an assistant to Miranda, and it was certainly not a pure accident. After all, ICM executives must know that through Miranda, you can get the opportunity to contact yourself, which is estimated to be any one manager Network resources that are all dreamed of.
Eric is too lazy to ignore the twists and turns, saying: "Miranda has nothing to do here, you accompany her to turn around in Florida, and then go back to Los Angeles."
Claire nodded with a smile: "Of course no problem, Mr. Williams, this is my job."
Miranda's face next to Eric showed a happy expression and turned pitiful, shaking Eric's arm gently, saying: "Eric, I, I will even get a ticket for Los Angeles I can't afford the money. "
Eric smiled and reached out and pinched on the girl ’s pitiful face, took out her wallet, and wanted to write a cheque to the girl. Miranda was already curious as she came over and looked into the Eric wallet with a probe.
"Wow, this, black, black, I have heard of it, Eric, can I use this black credit card?"
Although the famous Express Black Gold Card was not issued until 1999, in fact, many banks' top credit cards are black.
Eric is not a collection addiction. There are only three or four United States major bank credit cards in the wallet. Seeing the girl looking at her head with a look on her face, Eric smiled, inserted the pen back, and pulled out the black Citi card. Girl, said: "Nà, don't allow messy flowers, just go back to Los Angeles and play for a while."
"I know," Miranda took the credit card with joy and kissed her face with her pink lips, realizing that it was wrong, and hugged Eric's neck and kissed him on his face. , Said: "Eric, you are such a good person."
Eric is full of black lines in his forehead, but he did n’t expect that he had changed an infinite black card to a good card, which is too bad.
Stretching his hands and hugging Miranda who was almost riding on his legs, Eric said: "Go to Peter and let him call my accountant to authorize it. Also, no such exaggeration will be allowed in the future."
To send away the goblin goblin, Eric continued to invest in the shoots work of "Casino Royale".
However, in Hollywood, the media discussion caused by the unsatisfactory "The Rock" Box Office did not slowly pass because of the loss of time, but became the beginning of a windstorm.
After the news that "The Rock" lost Box Office to "Professor Fatty" on the first weekend, most of North America's media is boiling. Although they also realized that this victory-like boiling is unreasonable, Firefly is in After three years of continuous **** in June, the news of Box Office's "lost" for the first time is a big news after all. It is even more attractive to ordinary people than the news of a sudden collapse of a large consortium in United States. Therefore, whether it is for Winning the eyeballs or the forces behind it really want to celebrate. In short, most of the media showed a gloating attitude towards the news of the loss of "The Rock" Box Office.
It was so noisy for a week. On June 21, Universal produced two years of heavyweight film "The Mummy2" officially launched on more than entire US3300 screens. At the same time, it also released the first 20 million USD film reward star of Hollywood produced by Sony · "Ace Special Agent" starring Kerry.
With the accumulated popularity and overwhelming publicity of the previous game, "The Mummy2" with a strong momentum, harvested 84.29 million USD Box Office in North America in just one week, easily won the Box Office championship of the week, and also got the current position in 1996. The best results of all the films released in the year.
At the same time, "The Rock", as expected by Firefly, although there are not many young audiences, but because of the excellent film quality, only 23% of the Box Office fell the following week, and again harvested 32.17 million USD Box Office, ranking in the week Box Office Ranked second.
Sony's high-profile "Ace Special Agent" Box Office is far below the industry's expectations. The first week of more than 2600 screens was only 29.96 million USD Box Office, ranking third because of the pay of Kim Kerry 20 million USD Greatly increased the production budget of the film, the total cost of this film reached 60 million USD, but judging from the sluggish performance of the film, Kim Carey ’s first part film after getting rid of the original contract may also be after he took the lead role in the film The first North America Box Office film is difficult to break 100 million.
The subsequent "Professor Fatty" also unexpectedly fell 39% in Box Office, Zhou Box Office 274 50,000 USD, ranking fourth.
The fourth week of "The Matrix" Box Office fell 46%, with 20180,000 USD week Box Office squeezed into the fifth position of week Box Office. At the same time, after four weeks of release, "The Matrix" North America Box Office easily broke through 200 million USD and reached 200 million zero The location of 540,000 USD.
Because "The Rock" has a congenital deficiency, although it showed its due strength in the next week, the total Box Office of this film will eventually only be fixed in the range around 130 million USD.
Thus, although Box Office broke through 200 million USD in the four weeks of "The Matrix", the media still did not miss the opportunity to tease Firefly, but instead compared Firefly's Box Office results this year with last year.
Firefly's three films "The Lost World: Jurassic Park", "Independence Day" and "Toy Story 2" last summer, only North America Box Office, reached 800 million 1 more than 1 million USD. In the past few years, the Box Office of the Firefly summer gear has also maintained at this level.
But this year, everything seems to be turning sharply.
Although "The Matrix" Box Office broke through 200 million USD, the expected Box Office of "The Rock" is also destined to bring good profits to Firefly in the later period.
But from the perspective of Box Office of The Matrix and 240 million and The Rock of 130 million USD, the total Box Office of the two films in this summer ’s summer season is only 370 million. Compared with last summer ’s 8.1.1 billion USD summer season results, Firefly ’s Box Office results It fell by 54%.
Heavyweight movies have always had a locomotive effect in the big Film Studio, because "The Matrix" and "The Rock" have insufficient power. It is conceivable that in the next year, Firefly will shrink by more than 50 compared to various profit figures last year. %, Coupled with the expected loss caused by "Titanic" which is almost going into the footsteps of "Waterworld", Firefly can achieve an annual operating profit of more than 2billion USD like last year, which is completely unknown.
Even, some media that are more pessimistic about Firefly regard Firefly's Box Office defeat this summer as a sign that Firefly is bound to decline.
In this case, the last week of June, "Sound of the Desert" released by Paramount, once again gave Firefly a perfect make-up.
On June 28, Paramount Pictures acquired the Disney Hand-Drawn Animation studio from Firefly with 2.5 billion USD, which is now Paramount Animation, and launched its first part2DHand-Drawn Animation movie "Sound of the Desert".
Although the production cost of this 2D Animation movie has almost doubled compared to the Firefly period, because the Paramount animation has sincerely wanted to give the old owner a "perfect revenge", the studios are responsible for this The cartoon has invested a lot of energy. The quality of the film "Sound of the Desert" is much stronger than the original time and space. The early stage of the film is only the movie Box Office, and it has reached 5.9 million USD.
Although the first week of "Sound of the Desert" failed to replicate the Box Office miracle of "The Lion King" 66 million USD, the first week of 51 million USD, the cumulative Box Office score of 56.9 million USD, still exceeded the expectations of most Box Office institutions, and even will be released in the first week. The powerful "The Mummy2" overturned to the ground, "The Mummy2" Box Office fell 49% next week, the cumulative Box Office is only 41.72 million USD.
As we all know, the Box Office curve of animated movies has always been good at taking the long line. "Sound of the Desert" reached 51 million USD in the first week of Box Office. As long as the Box Office decline within 30% is maintained in the next few weeks, the total Box Office can even touch the 200 million USD mark. Subsequently, the "Sound of the Desert" 26% Box Office drop the following week, which undoubtedly confirmed this.
In this case, everyone completely ignored the new line Film Studio of Firefly and "Final Destination" released in the same week as "Sound of the Desert". This alternative style of **** horror film was taken in the first week of the summer season of the strong like Rulin. To Box Office of 1more than 3 million USD, the next week's decline is only 24%. The cumulative Box Office may even be close to 60 million USD. With the cost of its 20 million USD, plus the overseas Box Office, "Final Destination" is undoubtedly the new line's successor to "Seven" After that, another big profit movie.
Of course, most of these media are selectively ignored, because the "Box Office" of "Sound of the Desert" succeeded, the media began to shift the finger, directly pointing to the behavior of Firefly abandoning Hand-Drawn Animation.
Firefly's original sale of the Hand-Drawn Animation studio has only been known to a small number of people so far. Of course, Firefly cannot be explained at this time.
It seems that the outside is getting more and more lively, and the group has to start a counterattack.
It happens that "The Matrix" Box Office breaks through 200 million USD, which is worth celebrating, and in order to make this film achieve a higher North America Box Office, Firefly arranged Wachowski Brothers to land on ABCTV Station talk show.
And this talk show really brought trouble to Firefly. (To be continued.)