I’m Really a Superstar Chapter 388: [advertisement case that made history! 】

At home.

Zhang Ye sent the guests away, closed the door and returned.

Mother greeted with a smile: "Son, come and drink water."

Zhang Ye said: "Mom, let me just say, I don't need to worry about your work."

"I didn't worry about it." Mother gave the tea to his son and pointed to the husband. "It's all your dad tossing along. You say that you are an old man, what do you know, just worry about it blindly."

Father almost blew a spit of blood, "How did you become me?"

"Is it still me?" Mother turned his face and didn't recognize anyone, "I always believed in my son's advertisement, can it be worse? Look, they are the company's boss, What kind of identity came to the door to celebrate the New Year for both of us, and took so many things, also pleaded guilty to my son, and took the initiative to change the contract and endorsement fee. In fact, when I saw that advertisement in the afternoon, I felt really extraordinary. "

Father ignored her, one's own read the newspaper, "Well, what do you like to say."

Zhang Ye is also happy, "Mom, don't be mad at my dad."

"Okay, I ignore him." Mother pulled Zhang Ye to the sofa, "How are you going to spend those three million, do you think I can learn to drive now, is it too late?"

Father chimed in, "It's hard to go downstairs, what car do you drive?"

Mother glared at him, "I'll leave you in charge"

"Little Ye, don't listen to your mother. You can't buy a car for anyone." Father said: "You didn't know. I quarreled with your mother when you were young. Your mother took you so fast. Riding a tricycle to Hebei went missing for a day. I almost called the police. This is the kind of tricycle that was broken before. She dare to cross the province. If you give him a four-wheeler, she must not cross the sea. Ah "

Mother is slightly annoyed, "How many years ago did you mention it"

Zhang Ye said with a smile: "Mom, do you still have the case?"

"What do you know?" Mother hummed: "At that time, your dad was mad at me, and I took you on a tricycle, and I didn't care. Riding and riding in the same direction, and finally I was angry It disappeared, and my eyelids scared me. A big plate reads-Hebei welcomes you. I didn't want to ride that far. Hurry and take you back to ride. When I get home, my legs are almost broken. "

Father added: "I gave my child a cold."

"It's not up to you." Mother gave him a glance at him.

The old couple twitched again.

Zhang Ye is happy, listen to it.

Here, the family is "happy and happy". On the Internet, the storm of "Zhang Ye brain residual advertisement" has not passed yet, when Correct is intense.

weibo.

"Come again?"

"Televisions are broadcast again on TV"

"I'm tired to go Teacher Zhang you forgive me, is this the first advertisement today?"

"I used to look forward to watching Teacher Zhang's Peking University lecture video. I was happy when I saw him, but I look forward to it, but now I can see it on Teacher Zhang and advertisement, I can't look straight at it"

"advertisement is too frustrated"

"Yes, I have never seen such a frustration"

"Brain Gold company is also very brave, do they dare to use this kind of advertisement given by Teacher Zhang?"

Some people are scolding, and people from the advertisement community have stepped forward to question the "low literacy" and "low quality" of this advertisement, and even advertisement industry insiders have said that this advertisement cannot be called advertisement, too The garbage is not in compliance with the advertisement law at all.

Last sentence, the industry insiders said this: "Even stupid people will not buy for the products promoted by this junk advertisement"

"Yes."

"I only buy it for fools"

Many people responded.

Then a news came out

Everyone is stunned

This is a news report from a website.They just made a preliminary market statistics of already and interviewed the headquarters of Brain Gold company in Beijing. "Once entering the office area of ​​Brain Gold company, our reporter was caught in sight. I was scared. A dozen phones on the table were ringing uninterruptedly. The employees were all busy calling and ordering. When they were not busy, even the company leaders would come to help with the wiring and arrange the goods. We interviewed the company chairman Wu Mo, Leader Wu took our reporter to the office and took out a record of today's sales and orders. Brain Gold today, less than one day's sales, turned out to be the total sales of Brain Gold last quarter. The specific figures of the company Brain Gold have not been counted. , But according to Wu Mo and related persons inferred that the sales volume of Brain Gold is at least a hundredfold, and this number will be even larger after it is actually counted.

"OMG"

"A hundred times?"

"Where's the news?"

Everyone cried out, saying that they couldn't believe it and couldn't believe it.

The news also said: "Later, our reporter asked Leader Wu, what caused the sudden rise of Brain Gold. As a relative new product, at the most competitive moment in the health care product market in the New Year, Those giant group companies 'old-fashioned health care products grabbed an overwhelming advantage.Leader Wu only said a few words, and he said,' It is advertisement publicity, and under the question of the reporter, Leader Wu did not disclose their specific publicity strategy.He He only said that he would like to thank Teacher Zhang Ye.This advertisement planning case was developed and supervised by Zhang Ye alone.Leader Wu told reporters that in addition to excellent product quality, he chose Teacher Zhang Ye as the spokesperson for the product image and entrusted him to formulate advertisement. Planning is the smartest decision their company makes "

After reading the news, everyone still can't accept it

"No"

"Are you all crazy?"

"Someone bought this advertisement?"

The industry guy who just shelled Brain Gold advertisement also jumped out and questioned the authenticity of Brain Gold sales publicly, he thought it was a fake

Next, another piece of news came out

Beijing Times official weibo: "Today, the reporter visited Beijing's supermarkets to investigate the sales of situation during the holidays. The results of the survey were unexpected even for the reporters. In the past, the health care counters of the big brands were scarce. It was deserted, and the rows and rows of goods on the shelves were arranged in simultaneously, and they were almost untouched, but the counters and shelves of Brain Gold. When the reporter investigated and visited, there were five Brain Gold counters in all supermarkets. There are only seven or eight boxes of products left on the shelves of the supermarket Brain Gold. The reporter asked the sales staff. The other responded that this was the second batch of already sold today. A new batch of temporary transfers from Brain Gold The goods are almost sold out at night. Many people go straight to the Brain Gold counter when they come to the supermarket. They are all given to relatives and elders in the New Year. Tomorrow is the New Year's Eve. The sales staff told reporters that tomorrow The demand for Brain Gold may be greater, and according to sales situation, this growth momentum is likely to continue into the year to come "

Another news media: "Brain Gold is the birth of a sales miracle"

The fourth media: "After today, the highly competitive health care product market will have a place in Brain Gold. The reporter interviewed several companies that also sell health care products. The market analysts of the other side told reporters that they also felt this result. Incredible, and said that the sales miracle of Brain Gold must be behind a Expert trading operation that is proficient in advertisement planning, but he said that he was not familiar with the name of the advertisement company commissioned by Brain Gold, and he thought it would be one of the best advertisement companies in the industry. This strength can be so accurate in the health care product market. When the reporter said that the advertisement planning case was proposed by Zhang Ye, the other party was silent for a while and said, 'No wonder, it turned out to be him, and finally said When the contract of Zhang Ye and Brain Gold expires next year, they also want to discuss cooperation with Zhang Ye. "

Zhang Ye's contract does not limit repetitive endorsements. He now goes to endorsements for shampoos and endorsements, but health supplements are not. This must be written on the contract.

A piece of news is fake?

It ca n’t be that so many official media are breaking news.

"God, tell me this is not true"

"Hahahaha Teacher Zhang is too funny and once again successfully stabbed everyone"

"Zhang Ye is a miracle. Why do I love Teacher Zhang Ye so much? Seeing him talking and seeing him doing things, I like it"

"This advertisement is awesome"

"The brain damage advertisement that everyone is scolding is so awesome-forcing it?"

"Someone is going to be face-smacking, face-smacking Zhang is working again"

"Fuck me Teacher Zhang Ye is so good"

"I have to say, Zhang Ye is too fierce, just come up with an idea to get advertisement, and save a company"

"Finally, the dust has finally settled, and Teacher Zhang Ye can finally be renamed? Brain advertisement? advertisement that can make people sell 100 times more. If it is also called brain advertisement, what advertisement is not brain cripple? It ’s ridiculous. What kind of **** is it? advertisement playing advertisement is not a movie, what is the beauty of the picture? What is the use of the song? Listen to the advertisement? The purpose is to make people buy the product Teacher Zhang Ye already for everyone in the advertisement world. He once again made the history of advertisement marketing "

The so-called advertisement industry insiders, already, are stunned. Without courage, they do n’t know if they went offline or watched behind the computer silently.

Later, I do n’t know who broke the news. An Brain Gold company's endorsement fee for Zhang Ye was dug up by an insider, and blinded everyone's eyes.

Zhang Ye endorsement fee for Brain Gold products for one year turned out to be three million

As a D-list artist who is about to arrive at C-list, the advertisement endorsement fee is simply outrageous. This is your mother's endorsement amount for A-list Star.

"Wow"

"Stunned"

"How could it be so high?"

"Is this too vain? D-list artists get A-list Star endorsement fees?"

"Are you outrageous? Is the news reliable?"

"Reliable, I also heard from my friends, three million, and it's only one year"

"Mighty"

Many people are amazed again and again

Even a few friends of Zhang Ye also liked on weibo.

Yao Jiancai: "Haha, Congratulations my brother is promoted to A-list"

Su Na: "D-list takes the endorsement price of A-list, Teacher Zhang Ye is the first person in the industry, Peking University people sent a congratulatory message"

People who do n’t understand will see it lively. In fact, people who really understand it are very clear. This endorsement fee is not really the endorsement fee, but it includes the advertisement planning fee. Brain Gold company is to increase Zhang Ye by popularity intentionally. It's all written in the endorsement fee.In fact, popularity of Zhang Ye, he endorses a product that gives him 800,000 a year. It is not small. The remaining so-called endorsement fees are all Zhang Ye, the value of advertisement, so it is not Zhang Ye. The endorsement fee is really catching up with A-list Star, but Zhang Ye's brain and ability, beyond this level

Is it three million expensive?

It looks expensive, but think about it, but not at all

But it was a hundred times the previous sales. If I had known this advertisement of Zhang Ye so early, those larger health products advertisement company, it is estimated that five million people will give it.

On the Internet, some people are still scolding, but some people have started to see this advertisement with objective eyes, and many people have held Zhang Ye to the sky.

Whoever gets Zhang Ye wins the world.

I have Zhang Ye and take action.

There are many people who still do n’t like Brain Gold ’s advertisement, but still feel crap, but when it comes to Zhang Ye, they still have to say “awesome”. No matter what other people ’s achievements and results are clearly before their eyes, sales, This is the best way to speak, the other words are useless

Tonight.

Many advertisement companies have worked overtime, and they worked overtime the first day of the year. This is rare in the advertisement industry and field, because they were not so busy during the New Year. The cases to be done were settled before. Already. However, because of overtime today, Correct is because of an advertisement

A company.

In an office.

A department leader played Brain Gold's advertisement on the screen. The following seven or eight advertise(r) and employees watched with eager eyes. This already is the tenth time they have seen it.

"Say, what's so good about this advertisement?"

"Leader, this ..."

"Say, don't take it easy."

"We don't really see it, we don't feel good."

"Bad? Bad people have created the myth that the sales volume has increased by a factor of 100. Everyone has to work overtime today. We must eat this advertisement thoroughly. already has been spoken above. If we want to study and research, we must understand the core. After learning and mastering, our company will also try this type of advertisement output next year

"I can see the brainwashing effect, and I sing well, and I used the guise of giving gifts and parents, but ... advertisement for other health products is similar, why is it Brain Gold?" On the song? Or on the animation character of the old lady? "

What's the matter?

This broken advertisement should not be.

Everyone has studied for a long time, and no one can understand.

Also.

Other advertisement companies have almost the same screen

"Everyone analyze it"

"What is the key to this advertisement, it's strange"

"This is not in line with the rules. I haven't talked about advertisement in the past. This advertisement simply does not follow the routine, and there has never been such a precedent."

"Who has a classmate or friend in the company that does advertisement for Brain Gold? Make a phone call and ask the people inside to learn from it"

"I have a friend here. This time I only made Brain Gold advertisement. He is responsible for making animation characters, but I asked. He also didn't know the overall core and strategy of advertisement publicity this time, let alone this TV. Where is the magic of advertisement? He said that it is not just him. All the people in their company paint cats and tigers, how Zhang Ye is arranged, how they do it, and how they perform it. Painting people set-up and engaging in songs are all planned by Zhang Ye. I know, Zhang Ye didn't tell them anything "

Everyone talks.

The leader finally got angry, patted the table and said, "Such a large group of professional elites who learn advertisement and advertisement are not even as good as a amateur person who is doing Host broadcasting? It ’s not going to make people laugh. Seeing to continue to analyze this advertisement, there must be essentials and key points. I do n’t believe that Zhang Ye really has advertisement means that he knows all three. He knows all the advertise(r). If any advertisement company hires Zhang Ye in the past, How else can we compete with others? Ah? "

Yes, how do you fight?

Zhang Ye is really too boring-pussy

Ming Mingyi-forcing advertisement, it is a miracle for Zhang Ye. Now many people in the advertisement industry are as stupid as they are

A female advertisement producer said weakly, "Mr. Chen, we can dig up Teacher Zhang Ye and ask him to be a consultant."

Then Mr. Chen froze and patted his leg, "Yeah, why didn't I think of it?"

Unfortunately, it is not only him who thinks about this.Many advertisement companies are analyzing the amazing cases of Brain Gold, but they are all fruitless. This kind of advertisement seems to be impossible to imitate, so some people naturally move their ideas to Zhang Ye. On the body, they have begun to act through various relationships.

As a result, Zhang Ye was under the covers and ready to sleep in the middle of the night, and the cell phone phone rang.

Leader Sun is very polite, "Hey, Teacher Zhang Ye, didn't bother you to rest? Oh, I would like to pay you and parents a year, I am Old Sun of Yamato advertisement company, we would like to invite you to come to our company as a consultant, you rest assured It wo n’t let you work in class, but when you need it, you can help us with an idea, analyze us the advertisement plan, it ’s better to talk again, and the salary is easy to talk about. "

Zhang Ye doesn't care too much, "Leader Sun, I'm a Host."

Leader Sun smiled bitterly, "But you have a Host, already has created the myth of advertisement several times. Myth is that others treat you as amateur, we don't, you can be more professional than those of us who do advertisement. Don't think about it. What about our company? 1.5 million annual salary "

Zhang Ye declined politely: "Thank you for your love. In the future, I really need to have the opportunity to speak for myself. I can cooperate with you at that time, and the rest will be fine. I'm sorry."

There are four telephones, all of which are from advertisement.

Zhang Ye refused one by one, and they were all unyielding, and they asked one's own for trust and confidence in one's own. Zhang Ye also had to give people face.