Medical Master Chapter 250: Crisis PR!
"Why are we six?"
Liu Tianle, chairman of Lotte Pharmaceuticals, also raised his brows in a harsh tone.
"That's right."
Commander Zuo opened his mouth and said: "It happens to be our six. From this point of view, this kid is very targeted."
Hear the words.
The bosses of the other five companies nodded secretly.
At this time.
Except for these six companies, the bosses of the other companies, after confirming that Fangqiu would not continue to break the news, all went back to the room at ease.
Only six people headed by Commander Zuo remained in the reception hall.
"How did this kid know?"
After everyone else had left, Commander Left squinted and asked.
The other five people shook their heads.
"What we did was very concealed. We just sent someone to contact us. We didn't disclose our company information at all. How did this kid know?"
Ma Guoyong is also very puzzled.
"First, he was not rushed in the face of the black material, then he openly smashed his own black material on Weibo, even leaving his mobile phone number, and then when the situation developed the most serious, he also boarded the news Hookup."
"All these things are linked together. I'm afraid this kid's background is not small."
Left Commander analyzed.
The others nodded together.
Before, they didn’t pay too much attention to it. When they heard Fangqiu’s on the news network, they thought it was just a ride on the country’s development of Chinese medicine. But now, if you think about it carefully, the news network is not. Allow anyone with black material to go up, this Fangqiu can be on the news network when black material is normalizing, this background has to be doubted!
However.
What if the background is strong?
In this matter, they are indeed at a disadvantage. They have no chance to fight back. The only way is to resist.
But.
This hatred, they will never forget.
After this matter is over, they will definitely teach Fangqiu a lesson, a **** lesson, let Fangqiu know that not everyone can afford it!
That night.
Subordinates of the six companies have called the bosses of the six companies.
It's all for soliciting opinions, what should I do next.
The six people looked at each other while answering the phone.
Ma Guoyong was the first to speak.
Said: "Now let’s do the right way of crisis public relations. The only way now is to learn from the gecko and die to survive!"
Hear the words.
The chairman of other companies also nodded.
"First, since it is a crisis public relations, things have developed to this level. In any case, our attitude must be correct. First of all, we must thank Fang Qiu to tell the world that we do not know ourselves. After knowing the mistakes, I will definitely correct them immediately, so as to make everyone a good student."
"Secondly, no matter what the result is, we will issue an announcement in the shortest time to recall medicines nationwide."
"Third, for those who have bought our company's drugs, as long as they have invoices and receipts, they will be refunded and compensated twice."
"Fourth, strictly investigate related issues and follow legal procedures strictly, and all punishments will be accepted!"
Ma Guoyong finished his explanation and hung up.
At this time.
The other four companies have all issued the same order.
The results are available.
After talking about these five companies, a green-faced and very ugly left commander suddenly asked: "What do you mean?"
"Crisis public relations."
Ma Guoyong said.
"Yes, Commander Left, we can only take this step now."
Liu Tianle said.
"Huh!"
Commander Zuo’s face was cold, and he said, “You did this. What about our company? My public relations team has even sent out the lawyer’s letter, and the lawyer’s letter has already denied relevant issues. Doing so, isn't it to push our company out of Sage and expose it to thousands of swords?"
"Left Commander, this is the only way."
Ma Guoyong shook his head and smiled, and said, "No way, who made this Fangqiu find the first company? It was your Siqi Pharmaceutical Company. To solve this problem, your Siqi Pharmaceutical Industry can only pay more than us. There are more, such as expelling some heads of public relations departments, and some related responsible persons, etc."
The words came out.
The chairman of the other four companies nodded and smiled.
And here.
Looking at the downturned smiles on the faces of these five people, Commander Left's expression became even more ugly.
Obviously.
Their Siqi Pharmaceuticals, in this time, has completely taken the lead and gave the other five companies a waste of time.
"This is the only way to go."
Left Commander stood up, looked much older, glanced at the chairman of the five major companies, then turned around and went back to the room.
Next.
The chairman of the six major companies all went back to their rooms, and then they called and contacted their subordinates to explain the solution, and they also repeatedly urged that, in any case, these things must be reported before the market opens at nine o’clock. Do a perfect job in order to try to recover the loss of your own company.
……
Jiangjing University of Chinese Medicine, 501 dormitory.
After sending all the reservations, Fang Qiu turned off the phone and went to sleep.
The only thing he has to do now is to quietly wait to see the reactions of the six major listed companies, and also wait to see the reactions of the entire proprietary Chinese medicine business.
Different from Fangqiu.
The netizens who were brought up by these big news, can't sleep at all.
Those who like to play Weibo are constantly scanning Weibo and participating in comments.
Those who like to play Tieba also open the Tieba and invite all the great gods to come and discuss it together.
However.
Just when the discussion was heated.
In the post bar, a very eye-catching post suddenly appeared.
"Fangqiu broke the news and predicted the crisis public relations of the six listed companies."
As soon as this post appeared.
It immediately attracted the attention of countless people.
Open the post and take a look.
See you.
In the post, the public relations forecasts of the six major companies were described in detail.
"Crisis Public Relations Forecast."
"First, the Big Six companies will definitely admit their mistakes and tell the public that their company has always been committed to making contributions to the pharmaceutical industry. This time it was the negligence of a certain department or a person in the company. At the same time, I would like to thank Fang Yau’s correction."
"Second, after admitting the mistake, the Big Six companies will definitely release the recalled medicines and even compensate consumers for their work!"
"Thirdly, in order to prove the integrity of their company, these six companies will definitely take actions such as rigorous investigation and handling of relevant responsible persons to show their determination."
"Fourth, there will definitely be marketing accounts using this as an opportunity to publish articles praising the six major companies to help the six major companies emerge from this incident from the side. In order not to arouse disgust, these articles definitely There will be words of praise and thanks to Fangqiu."
"Fifth, in addition to the above points, the six major companies may even invite Fangqiu to visit the pharmaceutical factory, and may even invite Fangqiu as an honorary employee, quality inspector, or even honorary manager of the production department, etc. Meaningless position."
"The above is all the predictions for this time, wait for the six major companies to conduct crisis public relations!"
This is the end of the post.
After many people saw this post.
They all left messages.
"The poster is amazing, can you come up with this kind of prediction?"
"It seems that this prediction post is pretty reliable, wait for the prediction result."
"If these six major companies really do what the poster says, it should be able to reduce most people's malice towards them."
"Think carefully, this should be the best PR method."
……
Not only post it.
With the popularity of this post, someone soon transferred it to Weibo.
For a while.
Many netizens on Weibo also participated in the discussion of this post.
Over there.
The employees of the six major companies are busy preparing materials and articles about crisis public relations. No one is too busy to read this forecast. Everything is proceeding quickly according to the boss's requirements.
Early the next morning.
Eight o'clock.
Six companies, in the anticipation of netizens who waited all night, have issued statements one after another.
"Apology Letter Regarding Problem Drugs
Dear consumers:
First of all, I would like to express my deep apologies to all consumers of our company and people from all walks of life for the excessive pesticide residues, heavy metals, sulfur dioxide and other harmful substances in the 1030-1037 batch of drugs.
Because of the high growth rate of sales volume, a lot of pressure has been put on the production capacity of our Siqi Pharmaceutical Group. It is also under this pressure that when our production department is producing drugs, An irreparable error occurred. We once again apologize for the errors of these batches of medicines and the impact and inconvenience caused to consumers and people from all walks of life.
The occurrence of this incident not only made our company feel shameful, but more importantly, it made us feel deeply sorry for the trust of consumers in us~IndoMTL.com~We are ashamed of consumers The love has disappointed people from all walks of life.
Sorry, please accept our sincere apology to you.
At the same time, on behalf of the company, I would like to express my sincere thanks to Fangqiu who corrected our mistakes.
Thank you Fang Qiu for correcting me.
We believe that under the guidance of Fangqiu, Chinese medicine will inevitably walk out of a brilliant and bright road. We at Siqi Pharmaceutical also hope to follow Fangqiu, always strictly demand ourselves, and always strictly control the right The production and testing of medicines provide better and healthier medicines to patients across the country and the world.
Thank Fang Qiu again!
Besides.
We have also seen the bad effects of this incident. After the company’s board of directors discussed and decided that all consumers who bought the company’s 1030-1037 batches of medicines, we will recall all medicines at the original price and sincerely apologize , Double compensation for consumers.
Finally, our company will make every effort to investigate the cause of this incident, and punish the person responsible for the main fault with dismissal.
Siqi Pharmaceutical Co., Ltd.
June 28, 20XX. "
The first letter of apology was sent by Siqi Pharmaceutical.
Next.
The other five companies have also issued the same type of apology letter.
After these apology letters were published, a large number of navy band rhythms began to flow into the Weibo of various companies.
"Just know what's wrong."
"Isn't it over if you admit your mistakes early?"
"Mistakes must be punished. This is the style of listed companies!"
"The attitude of admitting mistakes is sincere, and is willing to make corresponding compensations. The superior listed companies are also very humane."
The genius remembers this site address in one second:. Apex novel mobile version reading URL: