Rebirth in a Perfect Era Chapter 1378: Contemporary Director of Contemporary Zombie(s)
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Li Mu was originally intended for both Lucas and Cinema, but Lucas had a keen sense of smell, and after realizing the true intentions of Li Mu's, he immediately made a decision: Li Mu's would let him, and he would not want any points, and he would give away to Cinema.
The monologue in the heart of Lucas is: do n’t you look down on this money? I can watch although, but I also have to behave like you.
If both the copyright owner and the issuer are willing to make a profit, then only Cinema will be left to them.
However, Cinema is different from the copyright owner and issuer. The copyright and distribution concern not only the box office, but also word of mouth, influence, brand awareness and corporate image, but Cinema only cares about the box office.
If it is a completely neutral Cinema that is not disturbed by any publisher, his operation routine will always be only one: give the most films to the most profitable movies.
In North America, the issuer ’s share ratio with Cinema is not fixed, and a step-by-step method is adopted. Generally speaking, the issuer ’s share ratio at the box office is the highest in the first week, and then, with the extension of the release timeline, The issuer's share ratio continues to decline, and the Cinema's share ratio continues to increase.
The reason for this splitting mode is to increase the willingness to arrange Cinema after the film has been released for a period of time, the popularity has dropped, and the attendance has dropped. This also shows that Cinema ’s business awareness, all seating resources are It is fixed, what they want is the maximum seat utilization, which is the same as airlines.
If both the publisher and the copyright owner are willing to transfer part of their ratio to Cinema, it will be a huge motivation for Cinema, which will allow them to contribute more film resources spontaneously.
Lucas ’decision makes Li Mu very satisfied. His consciousness proves that this person is a smart person, and he is very good at it. Cooperating with such a person is better than those who only know to fight for himself. It is much more comfortable for people with greater interests to cooperate.
Combined with the future release of "Flying Tigers" and other follow-up works, and considering that North America is still the world's largest box office market in the next decade, Li Mu needs to find more powerful cooperation in North America partner.
Spilberg and DreamWorks are now their own production partners, and they need to expand other powerful partners for distribution and Cinema.
Lucas is a good friend of Spielberg. He was able to fly over from the United States for this cooperation to prove his determination and attitude to do things, but he gave up the one he drew without blinking his eyes. The 10% share proves that this person's thinking model is very appetizing to him, so he has become the best partner for his future North American film distribution.
After the decision, Li Mu said to Lucas: "I can sign a copyright sublicense agreement with you today. How long do you think it will take for the film to be released in the United States?"
Lucas said: "After signing the contract, if the source does not have English subtitles, then we have to quickly arrange the production team to produce it. This is faster and can be done in a few days. If there are English subtitles, I need to directly The copy is sent to the US movie Association for rating. At the same time, I will contact the major Cinema person in charge to watch the movie, and then privately talk to them about the specific conditions of the film arrangement. After the rating is released, we will formulate a release date, and then start publicity. By the time it is officially released, if the whole process is normal, it will take about two months. "
"Two months?" Li Mu frowned slightly, and said: "The time is a bit too long, can it be faster?"
Lucas said: "Chief Li, in fact, under normal circumstances, the introduction and release of a film will usually take more than two months. The more the film has greater expectations of commercial value, the more it needs to be promoted. Set aside, the promotion cycle is generally about two months, or even longer. "
Li Mu said: "We have already pre-heated the game for this movie, and there are many netizens on the Internet who are volunteering to promote, and already have a good audience base. In this case, there is no need to lengthen the promotion cycle. It ’s been two months, when you started submitting the ratings for the film, I started online promotion on the one hand, and you started preparing for offline promotion. We strive to compress the promotion cycle to 7-10 days, and then you think about it in other links. To speed up, see if you can reduce all timelines to about 20 days from today. "
"20 days ..." Lucas was hesitant and frowned for a long while before saying: "Chief Li, if all links are accelerated, 20 days should be no problem, but this will test the propaganda work."
Li Mu nodded and said with a smile: "Since there is already a strong mass base, then do n’t worry about the development of publicity work. You have offline's publicity channels. I have publicity channels on the wire, including YY, Including the YY network, and also including "Plant Wars Zombie(s)Online", our information delivery ability is unquestionable, but if we pull the promotion line too long, if the players of "Plant Wars Zombie(s)Online" lose the elements of China Zombie(s) With curiosity and freshness, if you want to pull them to the cinema, it will be much more troublesome, so we might as well make the movie as fast as possible to ensure that the movie is released as soon as possible to ensure that most users have not lost their curiosity. "
Lucas has never done such a film release before. The Hollywood is fiercely competitive. Even if the film has a top star lineup, it must start warming up publicity a long time in advance. Various offline advertisements and TV advertisements continue to bomb. It has repeatedly deepened the audience's impression of this movie, and there has never been a movie that was released immediately after 7-10 days of publicity.
However, if you think about it carefully, Li Mu is also very reasonable. After all, the popularity of the game is time-limited. There are countless superstars that can be popular for more than 20 years or more,
However, there are very few games in fiery/popular for more than ten years, so we must seize this rare time window to ensure that this movie is put on the big screen before the audience ’s curiosity disappears!
Immediately, Lucas agreed immediately, saying: "Chief Li rest assured, I must find a way to speed up, and let" Mr. Zombie(s) "be released in North America as soon as possible!"
Li Mu nodded: "There are still many excellent Zombie(s) films in the Hong Kong film industry. The copyright is in my hands. If" Zombie(s) "is on fire, we will immediately release one or two Zombie(s) films and wait for the summer. Coming, choose a Zombie(s) film to hit the summer box office, and take all the remaining Zombie(s) films to release DVDs. "
"Okay!"
......
But within a day or two, all the Zombie(s) movies on Muye Pictures have already created nearly 100 million yuan of copyright fees in China. The copyright of a single film of tens of thousands of yuan is very small advantage, but there are indeed many domestic TV Station. The combined number of satellite TV stations and local county and urban stations exceeds 2,000, and the number of channels is even greater. Now is the time when the Zombie(s) film is hot. If it is usual, they have already broadcasted pirated DVDs on TV, but Because the copyright of all Zombie(s) films is in the hands of Muye Pictures this time, everyone has begun to respect the copyright, and find Muye Pictures for authorization before broadcasting.
More than two thousand TV Stations, of which TV Station, which proposed to buy screening rights from Muye Pictures, accounted for half. Most of them took more than one film screening rights. Nearly one hundred TV drama copyrights were bought. At any time, in the TV Station that the TV can search, there must be at least one movie or TV series broadcasting the Zombie(s) theme.
The phenomenon of a swarm of bees although is not very healthy, but fortunately, the audience is now particularly used, and the enthusiasm for the obsession with type movies was reignited. The various types of Zombie(s) films are almost never tire of.
Any amount of copyright is authorized at will, and tens of millions of net profits of RMB are earned. The move of Muye Pictures has made film companies from both sides of the strait look jealous.
How many companies have worked hard to make several or even a dozen movies all year round, and it may not be able to make so much money. Hong Kong film and television companies ca n’t make several movies with a box office over 10 million a year, but Li Mu is leaning on the low Buying high and selling for a few days has already earned a net profit that other companies may not be able to make for a few years, which really makes peers envious and jealous.
Li Mu did not know that he had a witty nickname in the Hong Kong film circle, Zombie(s) director ......
The reason why Li Mu is the director of Zombie(s) is because it wipes out all the Zombie(s) movies in Hong Kong. All the movies with Zombie(s) in it are completely beheaded by Li Mu. He is the contemporary "Zombie(s) director" , Specializing in the "Road Leader" of Zombie(s) films.
Many Hong Kong film companies found out that they were pitted by Li Mu, in addition to their indignation, they also had the idea of re-shooting Zombie(s) film, because in their view, this is the first Zombie(s) film rejuvenation. Erchun is a good time to seize the opportunity to make money.
Soon, a lot of gossip came out of the Hong Kong film industry. At least six film companies are currently preparing to invest in Zombie(s)-themed films, and projects have been established and are in the stage of script creation.
A routine that Hong Kong movies have n’t been able to escape for decades. It ’s just that everyone makes a lot of money when they make money. It ’s not just Zombie(s) movies, gangster movies and gambling movies are all on fire. The people who keep up just want to make quick money, do not need good scripts, good directors and actors, so the rate of bad movies is so high that the audience can't avoid it, and in the end can only accelerate the life of a series early. Until death.
So at this time, I saw the Zombie(s) film suddenly rejuvenating the second spring, and I was desperate to shoot more Zombie(s) films to follow the trend and make money.
The most **** of these companies that have launched the Zombie(s) film project is Huanya.
Huanya feels that it has suffered a lot because they think that Muye Pictures defrauded the copyright of all Zombie(s) films including "Zombie(s) Mr.", they simply stole all their hens that can lay golden eggs. If Muye Pictures is just An ordinary film and television company, they will tear up the agreement, and then use various methods to deny the authorization, and may even use many dark means to achieve their goals.
Unfortunately, Muye Pictures is a steel plate. With their fists and feet, they ca n’t kick at all, so they can only bite their teeth and prepare to launch a "Mr. Zombie(s) 2003". The script is saved, and they are completely looking for new actors. Remake "Mr. Zombie(s)" and use a better production team. The visual effect will be much better than the old version. The only problem is the cast. Huanya is preparing to find a star to shoot this remake. the film.
Li Mu After learning this news, I did n’t take it seriously, anyone can shoot Zombie(s) Piece, after all Zombie(s) The patent of the film is not in his own hands, his real purpose is to put Zombie(s) The film is sent abroad, if Zombie(s) The popularity of the film overseas is not only a victory for Chinese movies, but also China Victory of cultural output!