Rebirth in a Perfect Era Chapter 1412: Just rich.


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No one knows what Li Mu has complained about Apple. From the perspective of the entire internet industry, the behavior of Li Mu to completely suppress Apple is actually very incomprehensible. Apple itself is a hardware-based and software-assisted enterprise. Muye Science and Technology is an almost pure Software-based companies, and the difference in magnitude between the two sides is not a little bit. If you just sort out the important opponents of Muye Science and Technology in a fair and objective way, Apple ca n’t even enter the top five, and Muye Science and Technology does its best to deal with Google, more so than Apple. People feel reasonable.

However, Li Mu just grabbed Apple and let go.

Like a boxing champion, instead of competing with other boxing opponents, he went to university and picked a basketball player to make a big shot, which was unintelligible.

Jobs is also puzzled. In his eyes, even if iTunes and the online music market are more promising, it is also for Apple. Muye Science and Technology is more profitable than just doing anything. The income-generating ability of "War on Zombie(s)Online" has far surpassed iTunes and even exceeded iTunes + iPod. Why should Li Mu die with himself?

Jobs did not understand, and Li Mu could not tell him.

As a regular user, Li Mu respects the changes Apple has brought to the world; but as a rebirth, Apple must die.

iPhone will be there, iPad will be there, and IOS will be there, but in this life, these products will no longer belong to Apple, but to Li Mu, and Muye Science and Technology, to the China internet industry, becoming the super business card of the China internet industry.

So Jobs did n’t know that this young man far away from China was not going to destroy the current Apple, but the future Apple.

In the Li Mu's world, companies like awesome like Apple are not allowed to exist.

The full strangulation of Li Mu's soon achieved results. The news that Muye Science and Technology and Sennheiser developed MX858-Mango was quickly spread among the music lovers around the world after the news leaked.

After that, on this Sunday, Muye Science and Technology generously released the pre-sale advertisement of Mango-ME2 to the world through the YY network. Since then, Mango-ME2 has finally been exposed online.

The new version of Mango-ME2 is ahead of the iPod3 of the same period in industrial design. The appearance is more Hyundai / modern than the iPod, and it is more perfect. The production process is not lost to the iPod3 at all.

Mango-ME2 is divided into 128MB flash memory, 256MB flash memory versions, and 5GB, 10GB, 30GB hard disk versions, a total of five versions, the corresponding prices of the five versions are: 468, 568, 2288, 2888, 3888RMB, Whether it is a flash memory version or a hard disk version, the price is much lower than the iPod, and similar competitive products in the market.

Mango-ME has always been strong in price wars. At first, relying on the first generation of Mango-ME, Li Mu has consumed most MP3 manufacturers to exhaust all the food, and he quickly relied on Mango-ME to quickly popularize Taobao. Shopping, and Taobao instant kill activities, paved the way for the subsequent large-scale shopping festival.

In the development process of Taobao network, Mango-ME is hard work.

Now, the new generation of Mango-ME2 has started a new round of devastating attacks against all MP3 player manufacturers including Apple in the world.

Once the design and price of Mango-ME2 were announced, it caused a huge shock in the field of music players. After seeing this design and price, many friends and businessmen were basically wailing, and when they saw the first At the time of the two news, I even had a dead heart.

After the price of each version of Mango-ME2 was announced, Muye Science and Technology announced that all models of Mango-ME2 will be launched with MX858-Mango headphones, and users only need to pay an additional 20USD for this headset ...

Headphones with a price of more than 60 USD on the market, after co-branding with Mango, only need to increase the price by 20USD, which makes consumers feel that Muye Science and Technology is simply the most conscientious company in the world, and it also makes friends feel that Muye Science and Technology is simply the world. The most terrifying devil.

In the MP3 industry, the play of Muye Science and Technology is almost like nuclear destruction. In the eyes of friends, Muye Science and Technology has invested its nuclear weapons into the entire MP3 industry with its ability and reserves to dig deep and accumulate food, and then In the nuclear winter, everyone is killed, and then the world is ruled.

But no one can do it.

When Li Mu sold Mango-ME at a price lower than the cost, the friends had already encountered the same thing. At that time, they had no way, and now they still do n’t.

Even Steve Jobs, who has a great sense in the eyes of future generations, can't do anything at this moment.

I hope for the anti-dumping policy of the US government? The possibility is basically insignificant. Muye Science and Technology only deals with the sale of iPods, not the sale of iPhones. The volume and magnitude are far below the level that will be targeted by the US government, and even if the US government increases Mango-ME2 Anti-dumping duties are also useless. In the face of such a price gap, smuggled goods will spread across the streets of the United States.

Smuggling car arms to the United States may not be so easy, but smuggling small, pollution-free electronic products is too easy. The price gap after a Mango-ME2 is tax-free and has increased anti-dumping duties will inevitably exceed 100 USD. The profit of smuggling a Mango-ME2 will be higher than the profit of smuggling a big bag of hemp. At that time, every American who goes abroad may bring one or even a few Mango-ME2 back to the country, and from Mexico, The group of Canadians who smuggled goods to the United States by land will certainly not let go of hugely profitable goods like Mango-ME2.

At that time, the price of Mango-ME2although that Muye Science and Technology normally exports to the US market will increase due to anti-dumping duties, but that does not matter, as long as Muye Science and Technology makes a commitment in the US market, regardless of Mango-ME2 purchased in any country or region, it can be The United States carries out UNPROFOR, and the smuggled Mango-ME2 will be even more unscrupulous.

In short, with this price of Mango-ME2, Apple wants to rely on the US government to come forward to help, but it has little effect.

If Jobs just felt angry and puzzled when he heard that Muye Science and Technology was collaborating with Sennheiser, then now he even has the heart to kill.

The strong and strong feelings of Steve Jobs for Apple are by no means within the reach of general corporate CEOs. Apple is more important than everything in his eyes, and now, Li Mu has been devoted to his life. A butcher knife is out!

The hateful Steve Jobs made a direct call to the Muye Science and Technology public relations office. He was filled with indignation and asked to talk to Li Mu. After Li Ziwei received the message, he instinctively felt that Li Mu would not take care of him, but professionalism still drove her to Li Mu The office reported this matter to Li Mu.

Unexpectedly by Li Ziwei, instead of refusing Li Mu, he smiled excitedly: "OK, take his phone in."

Li Ziwei asked with a surprised expression: "Do you really want to talk to him?"

Li Mu nodded and smiled: "Yeah, why not?"

Li Ziwei said: "I'm afraid he will attack you personally on the phone with his head hot ..."

"No fear, no fear." Li Mu said with a smile: "I don't care even if it's a personal attack. Take it in, let me hear how he wants to scold me."

When Li Ziwei saw the Li Mu with a serious expression, he nodded: "I just told the public relations department to reply to him later, and since you are sure to talk to him, I will let the public relations department call him back and then receive the call. Your office. "

Li Mu waved his hand: "Do n’t, you let the public relations department call him to tell him first, that I agree to talk to him, and then let him call him, understand?"

Li Ziwei said helplessly: "Well, I will arrange this."

At this time in the United States, it was just over one o'clock in the morning. Jobs was sitting in his home with outrage. He did not know whether Li Mu would be willing to talk to him, but he held a strong resentment in his heart and longed for it. Can find a vent.

Received a call from China, Jobs was shocked, picked up the phone and asked: "Who are you?!"

The other party said: "Hello Mr. Jobs, I am person in charge of the public relations department of Muye Science and Technology. I called to answer you. Our Chief Li has agreed to talk to you."

Jobs immediately said: "Okay, then quickly get the phone to him!"

"I'm sorry Mr. Jobs." The other party said: "We Chief Li agreed to your call request, you can call back later, and I will help you get to the Chief Li office."

Jobs asked angrily: "Now it is not that's alright to directly transfer the phone line to his office?"

Public relations person in charge said: "Wouldn't it be our Chief Li to call you? Mr. Jobs, this matter needs to be made clear to you, we Chief Li did not want to call you."

Jobs was angry and just wanted to drop the phone.

But a moment later, he was back to his senses, he hung up the phone first, then swore Son-of-bitch, and then they pick up the phone and re-broadcast back to back.

"Hello, Muye Science and Technology Public Relations Department, what are your needs?"

Jobs heard the voice of the public relations, and pressed down the anger in his heart, saying: "I am Jobs, from the US Apple company, want to talk to your company ’s chairman Li Mu."

"Okay Mr. Jobs, please don't hang up, this will help you transfer."

After a few prompts, the phone heard the sound of Li Mu's: "Hello, Mr.jobs"

Jobs watched videos of several Li Mu speeches and recognized the voice of Li Mu's. When even angryly accused: "Lee, what you did is unethical and unscrupulous! You cannot use this An unfair competition to suppress such a great company Apple! This is ridiculous! "

Li Mu smiled and said, "Mr. Jobs, I do n’t know why you said that?"

“YYtunes and Mango-ME2 are all targeted at supply chain of Apple, are n’t you specifically suppressing Apple?”

Li Mu laughed: "Mr. Jobs, Muye Science and Technology has its own strategic plan. When we execute this strategic plan, it is very likely that it will overlap with certain routes of certain companies. This is something that cannot be done. This world There is no industry on the world that is unique in the world. You can make music software, online music stores, and music players. Why not Muye Science and Technology? Your iTunes is not the first music software, nor is it really the first An online music store, your iPod is not the first music player, I would like to ask you, the owner of the first music player company, have you ever called you to accuse you? Bill Gates has developed MacOS because of you Did you call and accuse you of targeting MicrosoftWindows? "

Jobs didn't know how to answer all of a sudden.

Li Mu is right. Most companies do not have original business. In this case, as long as they do not actually constitute infringement, no one can accuse the other party. To be precise, what Li Mu's did For although to let myself hate, but Li Mu has no infringement on Apple anywhere, so Jobs's accusation can only be emotional, and can not constitute any actual reasonable reason.

Jobs can only say indignantly: "Your Mango-ME2 pricing is too vicious, which violates normal business ethics! It violates the anti-dumping bill!"

Li Mu smiled and said: "Be calm. Whether Mango-ME2 violates the anti-dumping bill is not up to you. When it is listed and declared to the United States for export, the US Department of Commerce will naturally judge it. I believe The US government will make a fair and just decision. "

Li Mu is not afraid of anti-dumping. If the United States really imposes anti-dumping duties on this product, it sells it directly to Mexico and Canada at a lower price. There are many ways to fight the price war with Apple. The US government comes Not a problem at all.

Not to mention, Li Mu believes that Mango-ME2 is unlikely to be subject to anti-dumping duties. On the one hand, the player market is already small, and it is only a small amount of money at the trade level. On the other hand, Muye Science and Technology ’s YY and YY nets It is the product with the largest number of users in the world, and the one with the most influential online media in the world. The US government will never be idle to fight against Muye Science and Technology. It is about to start a new general election. At this time, it is too late for all parties to win over Muye Science and Technology. Who will fight Muye Science and Technology for Apple?

What's more, the current Apple is not Apple with a market value of 890 billion USD. Its market value is not even 8-9 billion USD. It has fallen for two consecutive days on Thursday and Friday. Now Muye Science and Technology has released the sale of Mango-ME2 The price of Apple's stock price will continue to fall during the daylight hours in US time, which is Monday morning.

Jobs also knew the Li Mu's hole card and knew that anti-dumping did n’t mean much to him.

Anti-dumping duties have a good effect on low-end and low-end products, large-size products, and high-volume products. Low-end and low-end products such as clothing, shoes, hats, and small crafts have low profits and the possibility of smuggling. There is almost no existence. If the anti-dumping tax is increased, the selling price will inevitably increase;

Because of the difficulty in smuggling large-scale commodities such as automobiles, the anti-dumping tax coverage is also very good. China has always had a certain anti-dumping tax rate on imported cars;

The increase of anti-dumping duties on large-volume products is also very effective. After all, the market demand is huge, and smuggling cannot solve the market demand. For example, Apple mobile phones, whether purchased from Hong Kong or from Europe and America, seem to be more than the mainland small advantage, and such parallel imports The influx of mobile phones is indeed very large, but no matter how large, it can not reach the scale of tens of millions of billions of units, so most products must still enter the market through normal channels.

However, even if the sales of high-end music players such as iPod, even in the United States, are much lower than that of mobile phones, although is now the lifeblood of Apple, but looking at the entire electronics hardware market, this The proportion of things is not big.

The angry Mr. Jobs can only hate and say to Li Mu: "Lee, this kind of targeted action not only violates basic business ethics and human ethics, but also brings a huge to a great company. Hurt! I hope you will be able to get lost, do not go further and further on the wrong path! "

Li Mu is not angry at all and smiles slightly, saying, "Mr. Jobs, I am not targeting anyone ..."

Speaking of this, Li Mu smiled faintly and said, "I’m-just-rich!"

I just have money!


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