Rebirth in a Perfect Era Chapter 1501: Starting Chinese Network

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The starting point under the stage did not expect the founder to have the opportunity to ask Li Mu at the Li Mu's press conference. Not only did he advertise his brand, he also received the Li Mu ’s commitment to invest, and more importantly, , Li Mu publicly expressed his optimistic view of online novels, which will surely trigger the blowout development of online novels.

At this moment, his mood is extremely excited and excited, sweeping away the haze that has accumulated in his heart recently.

The reason why my heart is hazy is because the starting point is now the founding team, and the days are not easy.

Starting Chinese.com is a pioneer of a new industry, and this industry was divided into cooperation with the author in the early stage, which means that the starting point of the business model is the "consignment system" that sellers in the business field are very envious of.

The so-called consignment sale means that the producer of the goods takes the initiative to send the goods to the seller. The seller does not need to pay in advance, but sells the goods first, and then regularly settles with the producer.

As a result, the largest "purchase cost" is eliminated.

Like Wal-Mart, a large store opened, and tens of millions or even hundreds of millions of yuan worth of goods were put on the shelf. Perhaps Wal-Mart did not spend a penny, which greatly reduced the cost of business operations.

The starting point is now "Walmart" in the field of online literature. Various authors upload their works to website, and then sign a sharing agreement with website for the "consignment system", but the consignment is not actual goods, but digital content created by themselves. , Starting point to put these contents on the shelf for sale, and then create revenue, then divide them with the author by month.

In this mode, the starting point is easy to make money.

However, even though the starting point Chinese website data has always been very optimistic, the paid reading model has a certain foundation, and the company ’s overall operation also has positive cash flow, but the starting point is still lacking a real thrust. It seizes the opportunity to quickly take off the powerful thrust.

It ’s not difficult to run a profitable company. Ten Yuan buy a skin clasp, twenty Yuan printed dog skin medicinal ointment advertisements are posted everywhere, and then you can make money by going to the toilet for people. The cost of ten yuan, through three, up to six toilets will be earned back, even if you pass the net profit.

However, it is too difficult to run a company with broad prospects and strong explosive power.

Like a self-employed person who opens a restaurant, it is not difficult to open a small restaurant and have a surplus every month, but want to turn an industry that earns 3,000 yuan a month into a monthly income of 3 million, 99% There is no such ability. After all, there are very few giant restaurant companies like Haidilao.

The starting team is not satisfied that their company has positive cash flow every month. They hope to seize a wave of opportunities to make the online literature bigger and stronger. However, relying on the current slow development speed and profitability, They need to charge for a long time before they can try to break through.

So in order to seek this breakthrough, the starting point team has been looking for suitable financing and M & A opportunities, sacrificing equity, in exchange for energy.

Li Mu is really optimistic about the potential of the novel industry in the future, but the reason why it has not been done is because this industry still needs a long time to incubate. At least in the moment, it can only be regarded as its own industry. Mosquito thighs are not even chicken ribs. He has so many profitable businesses and so many globally optimistic concepts. There is absolutely no need to do an online literature that no one knows about.

If you did not meet the founder of the starting point team to ask yourself questions today, Li Mu may wait for Shanda or another company to work out a good industry foundation first, and then directly choose the most potential acquisition, Shanda Literature Operation Over the years, the final asking price was only hundreds of millions of dollars.

However, since I met so coincidentally today, and so coincidentally, I selected this company's person in charge from thousands of companies person in charge, then Li Mu feels that the time to arrange ahead is ripe.

In the memory of Li Mu's, the starting point previous life was directly acquired by Shanda in 2004, and the amount of the acquisition was not more than two million USD. According to the exchange rate at that time, it was almost 17 million. From this memory, two Judgment:

First, the starting point of the business model was difficult to finance in 2003-2004. The stories and concepts they created were not recognized by capital during this period of time. Otherwise, the starting point will be carried out for at least one round. Financing, gradually release equity, gradually absorb capital, instead of directly packaged and sold to Shanda in one go;

Second, the founding team of the starting point itself has low expectations for the return of this project, otherwise it will not agree to sell it for only two million USD;

With these two points of judgment, Li Mu can basically determine the appetite size of the starting team during this time period.

......

After that, Li Mu picked a second questioner, this time, he chose a Western-faced reporter.

The other party stood up, nodded slightly to Li Mu, and said politely: "Hello Chief Li, I am a reporter from the Los Angeles Times. When Google announced the merger and acquisition of Muye & Baidu, there were many media in the West and internet, economic fields. Experts have expressed a concern that Muye Science and Technology will take a negative attitude towards the follow-up cooperation after acquiring Google shares. I would like to ask your question, how will Muye Science and Technology cooperate with Google after today? What priority does Google place? "

After listening to this question, Li Mu raised her lips slightly, and answered in fluent English: "Your question feels a lot like the question that the relative or friend of the woman asked the groom before a wedding, such as: She is going to marry you today, will you treat her well in the future? How will you treat her well? Will you tolerate her at all times ... "

When Li Mu said here, the audience laughed, and the reporter who asked the question laughed himself, but he had n’t thought about it before, but Li Mu said that it felt really the same.

At this time, Li Mu's expression gradually became serious, saying: "Actually, I don't think it should be a party's responsibility or obligation, whether it is cooperation or marriage, whether the two people can last for a long time, does not depend on the man's Whether the woman is good or not depends on whether the woman is good to the man, but depends on whether the two can work together and work together to maintain closeness with each other. The cooperation between Muye Science and Technology and Google is the same. For us, We will do everything we can, for example, we will search for diversion of Google in each product link, bring more users to Google, and realize the appeal of Google to us. At the same time, Google must also cooperate with Muye Science and Technology's grand strategy It is good to realize the appeal of Muye Science and Technology to Google. Only in this way can everyone maintain a close cooperative relationship for a long time. "

The reporter who asked the question nodded very seriously and said, "Thank you Chief Li."

Li Mu smiled slightly: "I have one more point to add to the question you just said."

Reporter busy: "Please say Chief Li."

Li Mu said: "China has a folk name called" Long Tongue Woman ". The original intention is to describe those gossip women who particularly like to talk about others behind their backs. Of course, I do n’t have any sexism here. This is just the China folks that have been circulating for many years. The old saying, so now, what kind of talent is a typical portrayal of a "long tongue woman"? "

Speaking of this, Li Mu paused and smiled: "It's the media and experts who just said that we will have a negative attitude towards Google! Their irresponsible empty speeches are like a girl. Married soon, a bunch of gossip long-tongue women would say to her in her ears: Your fiancé doesn't actually love you at all, in fact, he married you with your money instead of your person , In fact, he already had other women out there, and it would n’t be nice to you to marry you ... "

"To tell the truth, this kind of person is very unscrupulous in terms of our three views of China people."

The audience laughed again and again. In fact, every company with a certain scale has encountered the media and so-called experts. Today I said that you ca n’t do it, tomorrow I said that you are not good, so I ’m up and down like this Everyone who dared to speak out with a lip in his mouth didn't have any good feelings. Li Mu just said what everyone always wanted to say, but they never had the opportunity to advertise.

After applause, Li Mu chose another entrepreneur representative. After the other party stood up, they could not wait to ask Li Mu: "Chief Li, you have been emphasizing the era of internet2.0, and you have always emphasized that Muye Science and Technology should enter the 2.0 era first. Transformation into an open platform, so I would like to ask, what is the core gap between the 1.0 era and the 2.0 era? "

Li Mu replied with a smile: "The core difference between the 2.0 era and the 1.0 era is actually the difference between the big growers and the landowners. The big growers grow themselves no matter how much land they have. Workers come to help planting, and what, how to plant, and how to deal with the harvest after planting are all responsible for themselves. Workers are only responsible for the contribution and receiving wages; and the landlord is no matter how much land he has, he grows part or none at all. The others are contracted to other people to plant, what to plant, how to plant, and how to deal with after planting, the landlord does not care, he only collects rent according to area, or according to harvest. "

Finally, Li Mu said again: "You should have heard of our YYtunes. We have created a platform dedicated to the sale of music. We will open this platform to record companies, music studios and individual creators all over the world. They can upload their work to our platform, provide it to our users, and allow them to make money for our users. At the same time, they can also convert our users into their fans. This is the concept of the platform in the 2.0 era. It's just that in the next 2.0 era, Muye Science and Technology will open all the platforms and turn the entire group ecology into an open platform with hundreds of rivers! "