Rebirth in a Perfect Era Chapter 1504: Super weapons on both sides

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Twitter itself is a pure Web product, the core is to publish information and display information flow through the Web, the overall development difficulty is not high.

If you are developing a novel website, you generally need to create a front desk and two to three backstages. The front desk is the display page of the novel website itself, an author backstage for authors to upload works, and a backstage for editors to manage works and website major recommendations There is also a background to monitor website data.

Twitter is within Muye Science and Technology ’s own big data architecture, so in addition to the front desk, only an additional management backend needs to be developed.

Muye Science and Technology already has several large-scale Web products such as YY Net, YY Space and Blog, so it not only has strong advantages and accumulation in product development and technology construction, but also saves a lot of effort in the underlying architecture, and It also has a powerful data processing center, so it is very easy to support the launch of such products.

Overall, Chen Tong told Li Mu that Twitter only needs to wait for more than a week, no more than ten days, to start the internal test.

previous life and Sina decided to develop Weibo in July 2009, and the beta version was launched in August of the same year. From this, it can also be seen that for large companies, the development of a Web product is actually nothing. big project.

After Li Mu got this time node, a bad idea came up in his mind. He said to Chen Tong: "Microsoft is plotting to take the social route again. I guess they want to take out MSN and its series of associated products again. , Based on your understanding of Microsoft, from what point do you think they will cut in? "

Chen Tong asked in surprise: "Is Microsoft really going to do MSN again?"

Li Mu said: "I ’m not 100% sure, but at least 80%."

Chen Tong nodded lightly, meditated for a moment, and said to Li Mu: "Microsoft although is powerful, but there is no strong internet product delivery channel. If you directly push MSN, in front of YY, it looks like it is under the Five Elements Mountain. Sun Wukong, the pressure is too great, so I feel that Microsoft may find an entry point that can be used for four or two pounds from other aspects. "

Li Mu said: "In other respects, what I can think of now is social games, Portal network, online music, and blog platforms. Social games require social software as the soil, so it is impossible to develop this first. Portal network traffic The accumulation is very full, the information explosion era, the homogenization of the content is also very serious, MSN's Portal is difficult to develop in a short time, as for online music, I think it is even more drama, YYtunes is supported by the Mango-ME player, Microsoft can't be shaken at all, so I think Microsoft may be cut from the blog, or from other areas that we don't know yet. "

"Blog ..." Chen Tong said: "Actually, after this period of operation, and the data comparison of your last short blog, you can already conclude that it is difficult to fully popularize the blog. Microsoft is doing blogging at this time. , A little deviation in direction selection. "

Speaking of this, Chen Tong asked Li Mu: "Do you think that Microsoft may also choose the same direction as us and lighten the blog?"

Li Mu smiled and said: "Every company has its own exploration stage. The pit we stepped on when we crossed the river is only clear to our hearts. They still have to walk again to find out. The routine of doing things with Microsoft, I I do n’t believe they can cross the blog at this stage and directly launch Weibo. ”

Chen Tong nodded lightly, slightly relieved, and said: "I have been busy with the stereotypes and development of Twitter during this time, and I increasingly feel that this is a new social product direction, and it is relatively fast-paced. , The comments and opinions of all users all over the world are gathered on Twitter, just like everyone has made a dish for users to choose, and each user is equivalent to eating a fully customized buffet, such The product model has a huge sense of freshness and appeal to users, so it is extremely important to seize the opportunity. If we lose the opportunity, even if we have YY to support it, it will be difficult to rise against the trend. "

Li Mu very much agrees with Chen Tong ’s statement. The strength of TencentQQ is 10,000 streets away from Sina. However, on Weibo, the status of Sina Weibo cannot be shaken by life and death. This is the importance of opportunities.

In addition, the reason why Sina Weibo can stand undefeated in the era of Weibo fiery/popular is another very important reason, that is, their star resources.

As early as in the blogging era, Sina has many star bloggers. These star bloggers are basically big fans of the entertainment industry. Even if they are not in the first line, they will at least stay on the quasi-first and second lines, so When Weibo starts from the media, this opinion leader with its own traffic can play a very strong effect. Each one is like a sponge with a strong water absorption effect, which can quickly and massively absorb users.

When Tencent wants to catch up again, the stars are basically all rooted in Sina Weibo, so they are extremely passive as soon as they come up, plus the product experience is not good enough, and the subsequent operations can not hit the point, so do n’t say Catch up with Sina Weibo, it is difficult to connect to the sky, and in the end it can't be done.

However, Li Mu has a very good foundation right now. The stars of mainland China, Hong Kong, Macao, and Taiwan, as well as neighboring countries such as Malaysia, Singapore, and Japan & South Korea, are very closely related to Muye Science and Technology. They have begun to operate their own Tieba (Post It). It also runs its own blog and has a large number of fans in the Muye Science and Technology product system. If Muye Science and Technology's Weibo is Twitter, these stars can be converted into Weibo's big V users at the first time.

As for Europe and the United States, Muye Science and Technology has YYtunes, an online music hegemony product. It is sure that there is no problem with the singer, and the movie star is not worried at all. After all, there is the Spielberg line, and most of the Hollywood stars You have to give some face, so that the stars of the entire Asia and Europe and America will join Twitter as soon as possible, and they will establish an undefeated position directly from the beginning. By that time, Microsoft will not even have to turn around to catch up.

......

At this time, Microsoft is still trying every means to explore the true meaning of "Twitterproject division".

The reason why I always miss the Twitterproject division of Muye Science and Technology is because the situation that Microsoft is most worried about and least want to see at the moment is the identity of Twitterto go on stage, which is a social product. Microsoft is much worse than Muye Science and Technology socially. In the current situation, it is very difficult to steal a wave. If Muye Science and Technology has new products in this field, the preparation of Microsoft may be defeated.

Microsoft although is a giant in the field of software and operation system, but the foundation in the internet industry is really very ordinary, compared with Muye Science and Technology, it is almost a day.

If the entire computer industry is projected to the physical industry, hardware manufacturers are like real estate developers. Every netizen ’s residence is closely related to them. Whether it is renting or buying a house, it is inseparable from the buildings built by these developers;

Microsoft, an enterprise focused on the development and operation of system and the underlying software, is like a leader in the home furnishing industry. Netizens ’homes must use the floors they provide, the lighting they provide, kitchen appliances, and bathroom toilets;

A pure internet company like Muye Science and Technology does not participate in the competition in the above links. Muye Science and Technology provides users with TVs, phones and mobile phones at home. After all, the house is more important to users. However, it is undeniable that the closest to the user is the mobile phone, phone and TV, because these include the entertainment, social and information needs of people in daily life.

Muye Science and Technology, as the godfather of the entire internet industry, no company is closer to users than they are, and no company has a better relationship with their users. Therefore, Microsoft executives attach great importance to Twitter and think of various ways. But none of them have been able to explore the true identity of the Twitter project.

However, they never dreamed that their social plot had been insightful by Li Mu, all of which benefited from their vice president. If it was not that he showed too much attention to the Twitter project in front of Li Mu, Li Mu also No doubt about Microsoft's current intentions.

In the Microsoft internal seminar, the new person in charge of MSNproject division reported to Bill Gates: "We have deeply studied the blog business of Muye Science and Technology at this stage, and we can basically conclude that at present Muye Science and Technology is not exerting force globally. Blog, their main market is in China locality, at most Chinese users market, has not actively promoted to the non-Chinese market, the current overseas users are basically natural, because there are not enough non-Chinese well-known bloggers, Their foundation in overseas markets is still very weak, which is a good opportunity for our blog products to enter. "

Bill Gates took a closer look at the current development of Muye Science and TechnologyBlog, and very much agrees with the view of MSNproject division person in charge. At present, the product line of Muye Science and Technology is too wide. There are weak links. It seems that the weak link of Muye Science and Technology is on Blog at this stage.

Microsoft's preparation on Blog this time can be described as very sufficient. They not only developed MSN-Blog, but also developed a supporting blog editor. This editor is really very good for Blog. Easy to use, it is undeniable that Microsoft is definitely the world's top in terms of tool software research and development capabilities.

The most awesome is that the Microsoft team has also made this editor into a plug-in that supports Office. Users can directly import the original office file into the editor, and the editor can directly convert it into a blog post. Go out, and all the formats, pictures, tables, hyperlinks and other information can be completely restored on the Web. Whether it is WWord, Excel or PPT, the effect is very perfect.

The internal editor of Microsoft is very satisfied with this editor and the office plug-in, and thinks that this thing is simply a magic pen. However, if you let Li Mu see this thing, Li Mu will definitely give it all the contempt.

The routine of a group of engineering men doing things is indeed like this. They like to use a complete set of engineering solutions to solve all needs. The simplest, liberal arts students do pet market, they will want to design cute pet clothing, leashes, pets Toys and other pet supplies, and the research direction of engineering men is completely deviated from the skill tree. They will develop automatic water dispensers, automatic feeders, automatic litter boxes and automatic dog walking robots, and go further and further on the road of automation ......

Microsoft did n’t understand one thing. People ’s enthusiasm for blogs is not high enough, not because the blogs are too cumbersome in specific operations. The two points that hinder the development of blogs most are the authors ’too troublesome ideas and the readers’ reading It's too troublesome. Neither of these two points can be solved by tools alone. The automated editor is solved, but it's just scratching the ground and unable to find the point.

Muye Science and Technology's Twitter, and Microsoft's Blog collocation editor, respectively, have become secretly developing super weapons in both hands, and at this time, the time since the super weapons of both parties are put into the battlefield has been infinitely close ...