Rebirth in a Perfect Era Chapter 165: User behavior analysis
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In order to guide parents not to blindly pursue high-priced and high-weight students, Li Mu built a simple user behavior analysis in 3321. For example, users such as Xie Tingfang started bidding on the page of a student from the second foreign country. In the price range of 50 yuan, her willingness to increase prices is strong and the time of hesitation is short, the user analysis logic will automatically determine that she has special attention to this student, and then analyze the concerned student tags in the background.
For example, the second foreign girl she followed, she has some special tags that will be screened by system, such as her gender, college, department, system record this information, and then combine Xie Tingfang to bid on the girl After breaking through 100 for a long time without bidding, she decided that she had reached the bidding ceiling, and then system would immediately prompt her to recommend five students of the same gender, same school and same department, and the price was still around 50 yuan .
Xie Tingfang is staring at the computer at the moment and is annoyed. The price of one hundred yuan an hour does make her feel a little powerless. She and her husband although are TV Station employees, but they are behind the scenes and are not popular programs. The income is actually not counted. Very high, she and her husband's monthly income is probably 7-8 thousand yuan, in Yanjing although is already considered a high-income group, but combined with family expenses, mortgage and car maintenance, their family's cash flow is not very generous She could not pay the tutoring fee of one or two thousand Yuan.
Xiao Jie saw his wife lost and frustrated, patted her on the shoulder, comforting: "We are not sure if university tutoring is really suitable for our girl. Besides, the price is really too much. It ’s amazing. It ’s one hundred dollars an hour and more than ten classes a week. It ’s almost two thousand Yuan a week. Who can afford it? ”
Xie Tingfang said: "There are still a lot of rich people in Yanjing. You have n’t watched the college entrance examination top scorer of Yanjing and Tsinghua, and it ’s almost two hundred dollars an hour."
Xiao Jie smiled slightly and said: "freshman things. Everyone is curious and expects the experience to be understandable, but after the heat passes, everyone will certainly be more sensible, or we will wait and see. Students on 3321 Is n’t it a weekly bidding session? Let ’s take a look next Friday. "
Xie Tingfang nodded and sighed: "I hope the price will drop a little next Friday."
So, Xie Tingfang is ready to turn off 3321, didn't expect. At this moment, 3321 suddenly popped up a prompt: "3321 is recommended for you ..."
The two of husband and wife took a closer look, okay, website recommended five students in one breath, and they are all female students of first-year university student, and the current price is still between 30-50.
"My God, why is this website so powerful! How can it know what we want, you see what they recommend to us, they are all second foreign students who meet our requirements, but their weight is more important than I just The girl I liked was slightly lower. "
Xie Tingfang does not have much contact with the Internet. In addition, the current internet has not yet reached the future product era. The user behavior analysis developed by Li Mu has not been popularized in the internet field. Even such a simple recommendation logic makes users feel amazing.
Xiao Jie is also very surprised, but calm down and think about it, he guessed the approximate logic, said: "This website must have a set of its own logic, we have been in the individual of the female student just now Page bid, it analyzes our needs and sees that we are no longer bidding. I think we may think that the girl was just too expensive, so we recommended these students to us. "
Xie Tingfang nodded in agreement, but also laughed self-deprecatingly: "Look, this website is also really smart. It can also analyze whether we have money or not, knowing that we ca n’t afford one hundred per hour, just give We recommend these around fifty per hour. "
Xiao Jie said with a laugh said: "This is not website smart, it's website developer smart, this idea is already very powerful, and their certification, auction, on-site verification and other processes are also very thoughtful. The consideration is extremely thorough, Now website even has this kind of anti-celestial function, it is simply god! "
Xie Tingfang nodded and said: "I was about to give up just now, and it suddenly popped up this prompt, giving me hope at once, I don't know how many parents are like us."
Xiao Jie hummed and said seriously: "It will keep all users as much as possible. When it finds that you ca n’t afford a hundred dollars in class fees, it will recommend fifty to you if it finds you. If you ca n’t accept fifty, you will definitely be introduced to twenty or thirty. If it does n’t work, it will introduce you to fifteen. In short, it wo n’t let you leave easily. ”
Xie Tingfang said with a smile: "You are right, so I am going to look at these prices at small advantage now. Anyway, they are all students from the Second Foreign Translation College. The weight of although is slightly lower, but the entrance to the Translation College is enough to prove them Ability. "
"Yes." Xiao Jie nodded and said: "Let's find a 50 or so, first take a week of class time to see, if a lot feels right, then we will use it for a long time."
"Okay! If their model is really reliable, then I will definitely give them a publicity in the evening news. If nothing else, this idea and model are great."
......
What happened to Xie Tingfang also happened to many parents of Yanjing students this evening.
Kong Lingyu has been monitoring the data and clearly sees the effect of the recommendation logic Li Mu. Among all users who received the recommendation, almost 90% of the users will be interested in the recommended content and click to view the details, just this A function that can have such a strong retention effect for users who have intentionally given up, he admires the Li Mu's five-body investment.
He does n’t know where this young man has contacted and learned internet. Why is his understanding of internet always higher than his own?
When I have n’t figured out the process and logic of a project, others have been able to sort out the logical relationship between the foreground, multiple backgrounds, and the entire project of the entire project; When it is clear how to retain users, they will come up with a logic of user behavior analysis, which greatly enhances the user's transaction probability.
Kong Lingyu feels more and more that choosing to follow Li Mu is the most correct decision that has been made in more than two decades. If you stay in Yahoo or go to any company, you will never have the opportunity to get in touch with this. With so much fresh internet thinking, Li Mu's has almost everything in his head that can cope with the traditional internet cognition. Following him, regardless of how much money he earns, his personal growth alone is inestimable.
awesome! awesome is extremely extreme! A young man less than 20 years old can play internet so thoroughly. Kong Lingyu has already had a strong personal admiration for him. He even feels that Google and Yahoo are not necessarily Li Mu awesome.
Not only 3321, but also the current Tieba (Post It). Registered users are approaching 10 million, and daily active users have exceeded 1 million. Not to mention that they have already invested in Baidu and have millions of operating funds. Moreover, Li Mu is early. As I said to him, Baidu must be obliged to divert Tieba (Post It) on the search engine. All keywords related to Tieba (Post It), Tieba (Post It) must be ranked in the top few on the home page. In this case, the flow and users will definitely produce blowouts. , The future is simply unimaginable ...
Kong Lingyu does n’t know, the logic used by Li Mu is only a very common user behavior analysis of later generations internet, it is like a Taobao Alliance advertisement on webpage, analyzes the user ’s cookies, and understands what the user has done when using the computer and internet , Followed something, searched for something, and then analyzed and filtered the information to find what the user might be most interested in, and then recommended it to the other party.
For example, someone searched for the keyword belt on Baidu or Taobao, and when he looked at other website, he would be surprised to find that the dog is going away! Why do these website ads interface recommend various belts? At the beginning, for people who do n’t understand internet, this thing is amazingly scary, but after it is popularized, everyone will know, oh, in fact, it is just analyzing its own behavior. If you do n’t actively search for the belt, then The probability that it actively recommends the belt to itself will be so low as to be negligible.
After the rise of electronic Business, this kind of technical means will use the fastest speed to rotten the street, but now it is definitely a awesome logic system, and the logic of awesome is now even brought by the people of Google and Apple , They may not understand, for example, WeChat in the future, not only the ultimate in user behavior analysis, but also the ultimate user profile, so that its advertising is much more accurate than other channels, not only WeChat The world-class super APP, even news app like "Toutiao", has a set of top logic algorithms in the industry to ensure that the content it pushes is of interest to users. Even if Li Mu thinks about these algorithms now, it is very It is difficult to figure out the key points.
At Yucheng Garden, staring at the data until more than ten o'clock, Li Mu rubbed her eyes and looked at the Zhao Ziqiu around her. She was now staring at the computer screen with her chin intent, her eyes redden.
Seeing Li Mu looking at himself, Zhao Ziqiu smiled shamefully and asked, "Why do you want to see me?"
Li Mu micro-said with a laugh: "Looks like you are tired, what time does your bedroom close?"
Zhao Ziqiu said: "The bedroom is not closed on Friday, should you be the same?"
Li Mu nodded.
Zhao Ziqiu said: "Surely there are still many things to do tomorrow?"
Li Mu stretched his waist and said: "After tomorrow ’s noon auction, we will give parents who have successfully bid for two hours to send money. After two in the afternoon, according to the situation of the money transfer, we will spread out. The user who has paid has verified the information at home. "
Zhao Ziqiu asked curiously: "There are more than 1,500 students who will remit money by then, how to verify the distinction between Ah?" (to be continued.)
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