Rebirth in a Perfect Era Chapter 622: Build a burst of Dongfeng

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As an important part of the Muye Science and Technology product ecosystem in the future, Portal website has always been an important part of Li Mu. For Portal, he spent a lot of energy on the stubborn Chen Tong, enough to show that he is good at doing Portal network determination.

After experiencing the Zu Yaoting incident, Li Mu's emphasis on Portal has been raised to a higher level, either YY or Tieba (Post It). Their although is a platform product that gathers a large number of users from Muye Science and Technology, but they only provide certain products. Level-level services, such as instant Instant Messenger and interest exchanges, but they cannot provide information services. Without their own information dissemination, these two products have not become the potential and attributes of the media at all.

A Portal website is a comprehensive media information platform. Muye Science and Technology not only creates a internet news communication channel, but also creates an information release and communication channel. The current Muye Science and Technology only has products and users, but in the internet world, there is no own the opinion of! Even if there are opinions, there is no platform for clearly publishing your opinions, so your opinions cannot be clearly expressed to users, but with Portal, this problem can be fundamentally solved.

With the powerful Portal, Li Mu can do: what I want to push, push it in a big way; what I want to black, it is a big black; what I want to change, what I want to imperceptibly, can pass through myself Portal platform to release, this is the first strategic significance of Portal.

YY Portal The first version of has been developed, and the external name is "YYnet" Muye Science and Technology 'S main domain name www. YY .com , website The design is avant-garde and refreshing, and the various categories are detailed and clear. The first waterfall reading function is a highlight of the user's browsing experience. While browsing and consulting, the user will be more convenient to comment and interact, because in this version of YY network , Li Mu Started something like NetEase Follow-up reply mode makes the interaction between users more direct.

More importantly, in order to make up for the lack of content, Li Mu has already proposed multiple solution channels with Wang Nan. First of all, Muye Science and Technology has obtained many vertical Portal content reproduction rights through payment, such as the now popular IT category, Bubble Network, Zhongguancun Online, and Pacific Computer Network are all partners of YYPortal, so the content reserve of YY Network is now sufficient.

In addition, YY.com also has very favorable conditions for soliciting submissions. Once it is online, it will push through the submission channels through YY, calling on all people to submit contributions for YY.com, constantly adding new content.

Several sub-channels including Lu Xinyi and person in charge have prepared a lot of content for the sub-channels they manage after this period of preparation, especially Lu Xinyi. She has rich resources in the entertainment industry and directly contacts Hong Kong Several paper media talked about cooperation, and their manuscripts will be shared with her in time after they have passed internal review. She will publish them on YY network, and then work with a full-time entertainment editing team. The content and personnel and channels of the Lu Xinyi entertainment channel The reserve is already very strong.

After a day of meetings, everyone has touched through and sorted out all the issues. Now, YY.net is ready to go online at any time, and the only thing missing is a Dongfeng and a suitable time.

The idea of ​​Wang Nan is to go online as soon as possible. When it goes online, it quickly starts to promote and divert through YY. It first establishes its reputation and then continuously transforms and retains users.

Li Mu thinks that going online directly is not grand enough, it is better to have an opportunity to make it pay attention as soon as it goes online.

So Li Mu said his thoughts, I hope everyone can brainstorm and think about what good incidents there are, so that YY Net can be used to make articles as soon as it goes online.

Everyone was thinking hard for a while, and the Wang Nan proposed: "The World Cup is almost over, and the last two games will soon be over. Should we seize this opportunity and make a special rush?"

Li Mu waved his hand: "The day after tomorrow is the finals of the third and fourth places. The final day after the big day after tomorrow, the whole World Cup is over. Now it is obvious that the topic is no longer able to keep up with the opportunities, and it is not long."

Lu Xinyi suddenly proposed: "Yes, Chief Li, I heard that Mei Gu will come to Mainland as a student ambassador for 3321 with his brother?"

Li Mu nodded: "They arrived on the 1st, and Mo Wenwei also happened to be with them."

Lu Xinyi asked curiously: "Mo Wenwei also came to Yanjing? Is n’t she going to Xiangdu to participate in the recording of Happy Base Camp?"

Li Mu said: "Her agent said that she wanted to visit Yanjing. It happened that Zhang Guorong and Mei Yanfang had to come over too, so the three of them got together and a flight to Yanjing."

Lu Xinyi said in surprise: "Otherwise, we will give them a special report on the whole track. From the time they get off the plane, our full-time reporters will follow you all the way. Instant interviews and instant releases to the platform can also be arranged. In an interview, arrange for them to watch and play around Yanjing. All three of them are first-line stars in Hong Kong. The influence of Mainland should still be great. After they finish their journey in Yanjing, we will send a team to follow brother and Meigu went to study in poverty-stricken areas, and then followed the reporting process in this way. "

Li Mu's eyebrows frowned slightly, and I thought to myself, what Lu Xinyi said is indeed a good idea. Netizens need first-hand consultation and need to understand the rolling information of hot events. A few superstar to Mainland should be a hot news that attracts more attention. In addition, if you use this method for exclusive "live broadcast", the enthusiasm for users to follow should be very high. After all, there are so many live broadcast platforms and live broadcasts in the future generations that the degree of popular participation is enough to prove that the netizens have this demand subconsciously. However, there is no suitable opportunity to stimulate this demand.

Conversely, Chen Tong can use 24 hours to broadcast major news to help Sina succeed. In fact, it also uses the user ’s psychology to a considerable extent. The entire carpet-style continuous reporting provides users with a smooth and continuous attention experience. It captures the user's subconscious craving for information about events.

However, the only concern of Li Mu is technical issues.

Li Mu cannot be satisfied with the live broadcast of text, so it is too lacking in visual impact. For an Portal website, the best use of pictures and videos is the way to success, but do n’t talk about live video for now. If you really do tracking reports, once you enter In the outdoor environment, even the live broadcast of text and pictures is very difficult. The biggest limitation is the speed of the network. MainlandGPRS has only just started, the speed of network transmission is slow, and the cost of traffic is scary. If you follow the live broadcast, the information transmission will be Is a big problem.

Li Mu has recruited employees from the technical department that are specifically responsible for JAVA development and mobile dreamnet business, and asked them for network solutions for outdoor news live broadcast. Employees in both directions should have a deep grasp of the mobile network software and hardware. .

The two discussed for a moment, and the final solution was: using a GPRS adapter card and a laptop computer, you can use the mobile network to achieve information transmission with an average speed of about 20KB / S. The picture is a little harder, but The text is definitely stress-free.

Li Mu asked the two: "Is the speed of 20KB per second stable?"

The employee in charge of the Dreamnet business said firmly: "Basically stable."

Li Mu nodded and said: "This way can basically solve the demand. We sent two photographers and two reporters with the team. They were combined with more than three laptops and GPRS adapter cards. The picture is divided into three. The efficiency of the computer can be much higher, and it can also improve the quality of the picture to deal with the clarity of website. "

Lu Xinyi said excitedly: “That ’s great. We organized a team of follow-up interviews. We can return graphic information no matter where we go. After our editors retouch, typeset, and process, we can directly in the Released on website. "

Li Mu looked at Wang Nan and asked him: "What do you think?"

Wang Nan nodded without hesitation and said, "I think it's very feasible. In this case, the topic of our follow-up report can last at least a week or more. Through the users' attention to these stars, we continue to give Their latest and exclusive star dynamics will surely attract a lot of users to continue to pay attention and become a hot event. "

Li Mu nodded and said, "Okay, Wang Nan, I will worry about this matter here. After you have created this Dongfeng, the rest will depend on your cooperation with Lu Xinyi. The YY network is yours The top priority of the work, the first hotspot on the line, you must be the best. What kind of resources do you need? Despite the opening, the company will definitely help you coordinate arrangements. "

Wang Nan and Lu Xinyi immediately expressed firm determination, and then Lu Xinyi reminded Li Mu: "Chief Li, you have to confirm with your brother and Mei Gu in advance, in case they do not want this kind of follow-up report, it will be difficult to handle."

Li Mu said: "I will communicate as soon as possible, but I think there should be no changes."

Li Mu can be sure that Zhang Guorong is a person who knows the good news, he helped him in the nursery fund, he took the initiative to publish the video of the day to clean up the scandal for Du Wei, and he himself was blessed by the disaster. Because the shamelessness of Zu Yaoting was exposed in front of the people of Hong Kong, Zhang Guorong received unprecedented support in Hong Kong, and even the media supported him in the end. In the past, those who often followed him and seized his sexual orientation issues The media no longer dared to continue now, otherwise it would be a risk to the world. The example of Zu Family is in front of us, and it is extremely intimidating.

After the two incidents, Zhang Guorong is actually the real winner. Li Mu believes that he should also be very clear in his heart, so he should not refuse such things as tracking reports and live news broadcasts, and speaking of Mei Yanfang, she can It is enough to see that the relationship between the two is good enough for Zhang Guorong to put down the work at hand to accompany him on Mainland. Such a sacrifice should be no problem, not to mention, Muye Science and Technology is still somewhat influential for Hong Kong and Taiwan stars, Mei Yanfang It is also a big sister and a big character who has been in the entertainment circle for so many years, and is proficient in human relationships, so how much must I give some face? As for Mo Wenwei, Li Mu is not worried at all. After all, she has eaten huge sweetness from Muye Science and Technology. It is estimated that this high-density continuous report must be sought.

(To be continued.)