Rebirth in a Perfect Era Chapter 840: Be close to capital
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Before coming, Li Mu and didn't expect, Zhao Xianliang can teach so much experience to himself.
The Taobao network has been highly recognized by the government for its potential in stimulating domestic demand and promoting economic development, and thus has also received many favorable macro policies, including "computer into the city", including corporate tax relief, vehicles Convenience conditions such as reduction of import purchase tax and land requisition, but this is the support given by the Economic and Trade Commission on behalf of the country. Li Mu has never asked the local government for milk.
Macro-beneficial nature naturally requires at least the country to formulate, but things like land must still be communicated with the local government. After all, the local government is the parent official of the enterprise.
Li Mu remembered some anecdotes seen in the previous life. Some listed companies that had lost money for a number of years announced financial results. They unexpectedly realized profit that year. The reason for the profit was that the company sold a piece of land in Yanjing or some high-priced properties. This news although makes people feel a bit crying and laughing, but it is indeed very inspiring to think about it carefully.
Later generations of Yanjing, a set of properties with a slight first-year university student point will always cost tens of millions. If it is a school district house, it is not a problem to buy a 20 million for a small apartment. Then the question arises, how many companies can achieve annual profits of more than 10 million. of? Except for a few companies that make money like printing money, a considerable number of companies seem to be very large, but after keeping the entire plate running as usual, it is already remarkable to be able to make little or no profit. In this case, The sale of a house by a company is a profit of tens of millions, which is naturally prominent in the financial report.
Li Mu although has also penetrated into the real estate field through Wan Ying, but all this has nothing to do with office use. While Yanjing Zhongguancun has not developed outside the Fifth Ring Road, quickly find the city government to request two plots within the Fifth Ring Road. Solve the office problem once and for all, but also add a thick sum to the fixed assets of the enterprise. You must know that the Yanjing land price will be bound up with the rocket in the future, and now open, the Yanjing municipal government may still be able to give a little more, after the equivalent price is high Reopening, I am afraid that the Yanjing municipal government itself is also in pain.
I made up my mind. Li Mu has a little more admiration for Zhao Xianliang. The person who came is the person who came, and the experience in many fields is much deeper than himself.
At this time, when Zhao Xianliang saw Li Mu, he mainly listened to what he said, seldom talked, and barely expressed any personal opinions. See? "
Li Mu said modestly: "I do n’t know much about these two industries. Coal is still affected by some parents’ ears. I know that coal prices have started to rise since last year, and others are not very clear. As for steel, I I do n’t know anything. "
Zhao Xianliang said with a laugh: "It doesn't need you to understand very much, you just need to roughly analyze the prospects of these two industries according to your existing knowledge."
Li Mu thought about it and said, "Then I think it should be relatively optimistic as a whole. After all, the overall economic situation in China has been developing well in the past few years, and the demand for energy is definitely rising, and the real estate industry In this way, fiery/popular, coupled with the blossoming of infrastructure, the demand for steel must be increasing. If you do not consider the level of national regulation, the overall should be getting better. "
Zhao Xianliang nodded: "That's true, everyone is optimistic about the overall trend of the industry, but the policy level is somewhat unclear. The macro-control of these two industries is very complicated, and once the control is made, the intensity is very strong. "
He said, Zhao Xianliang said: "In contrast, the steel industry is more complicated than the coal industry. Our domestic coal reserves are large and the mining volume is also large. Almost all of them are self-sufficient; but steel is different. We The country is low in iron ore, low in grade, and overall dependent on imports. In addition to national control, it is also subject to the iron ore supply side, and the whole is very passive. "
Li Mu suddenly remembered the very well-known iron ore negotiation event of previous life. China lost in negotiations with the iron ore giants for six consecutive years. The entire China steel industry therefore paid at least 700 billion yuan in additional costs. Li Mu although did not know the item(s) body. The situation, but generally speaking, the main reason is that the China steel industry lacks the right to speak in front of the Big Three.
Thinking of this, Li Mu asked curiously: "Uncle Zhao, if you want to control the price of iron ore, what kind of strength do you need to have?"
Zhao Xianliang laughed: "Become a big three, or control the big three, there is no other way."
Li Mu couldn't help but ask: "The big three you said are so powerful?"
Zhao Xianliang nodded: “Big Three refers to Australia ’s BHP Billiton, Brazil ’s Vale, and the British Rio Tinto Group, of which BHP Billiton was formed by the merger of BHP and Billiton last year. These three companies not only control a large amount of iron ore The most important thing for production capacity is that they have long-term control over the pricing power of iron ore international trade. As long as the pricing power is in their hands and is not weakened, we have no way. "
Li Mu asked him: "Is it possible to acquire the Big Three?"
Zhao Xianliang said with a smile: "In theory, but it is extremely difficult to operate, let ’s not say that these three companies have huge net profit space. The most important thing is that the scale of capital they can pry behind can reach the scale of trillion USD. It is simply not possible for any individual or enterprise to shake and intervene. Behind these three giant companies, there is capital from all over the world. Wall Street bears the brunt. Goldman Sachs, a company with powerful control capabilities, is particularly terrible. In addition, there are The powerful Japanese chaebol, Australia, Brazilian chaebol and the government are among them, and the game of interests behind them has already jumped out of the category that companies can control. "
Speaking, Zhao Xianliang also introduced: "Actually, many steel companies in China have tried to intervene in iron ore prices. Some companies have even tried to buy iron ore companies, but this is useless. , Only the most basic investment shares, can interfere with the operation of the enterprise at most, but there is no right to speak about iron ore pricing. "
Li Mu nodded and said jokingly: "Then, if you want to control iron ore, you have to control Wall Street ..."
Zhao Xianliang smiled and said: "There is another way, that is the worldwide economic crisis, and the most feared entity enterprises are the economic crisis."
Li Mu subconsciously asked: "What should I say?"
Zhao Xianliang took out a box of cigars from the drawer and handed it to Li Mu, and lit one of them. Then he smiled and said, "What do you think, how much does it cost to maintain the operation of a coal mine? Government costs, before it goes into production Loan costs, hardware costs, equipment depreciation and labor costs ... these are all in front of your eyes. Roughly assume that if your coal mine produces 1 million tons per year and the annual hard cost is 400 million yuan, then coal When the price is more than 400 yuan per ton, you make money; the coal price of 400 yuan is the critical point of the operation of your coal mine. If the coal price breaks through the critical point and falls to less than 400 yuan? What do you think, I just Which of these costs can be reduced? "
Finally, Zhao Xianliang paused and replied: "The fact is that the cost of any link is indispensable! Not only can the cost not be reduced, but you still have to start the operation in the case of a loss, and you cannot stop production, because once you stop production, Your workers are going to run, the bank will worry that you will not be able to repay the bandwidth to seal up your coal mine, your other creditors will also come to the house to collect debts, and then there will be a mess, and your coal mine will die soon, so even if you lose money They can only stick to their heads and continue to lose money while looking forward to the industry picking up. At this time, everyone is fighting for the foundation, and the coal mines that cannot support will be closed down one by one. "
Li Mu thoughtfully said: "A coal mine has such a large cost pressure, and the giant ore mining company such as the Big Three has higher costs ..."
"Yes." Zhao Xianliang said: "If the iron ore market falls below the critical point of the Big Three, their loss room will be very large, do n’t look at it now just a billion USD profit a year. If the market is really broken, a year of loss of 7-8 billion USD is possible. "
Zhao Xianliang has come to this point, the words turn around and shrug: "But it does n’t make much sense, even if the iron ore market is really broken at a certain time point, it ’s nothing for them, their The foundation is too thick to afford ... "
Li Mu has basically given up on the obscenity in the brain when I heard it here. I was still thinking about whether I have the opportunity to reverse the huge loss that China will eat on iron ore in the future, but now it seems that this idea It is too unrealistic. Even the country with the world's largest steel production and the highest iron ore imports has failed to cure the three giants. Instead, it has been slashed by the three giants. What is this little shrimp?
Zhao Xianliang said jokingly to Li Mu at this time: "If your business can grow quickly and gain a firm foothold in the US capital market, at your speed of development, you may be able to gain a pivotal position on Wall Street in the future. Sometimes, maybe one day you really have the ability to influence the steel industry on another level. "
Li Mu could not help laughing: "This goal is really too big."
Zhao Xianliang smiled and said: "Gossip, nothing is impossible. You can create so many MU Online / miracle in more than a year. I believe that if you go to the overseas capital market, you will still be able to get fish."
Speaking, Zhao Xianliang reminded: "However, there is one thing I want to remind you about."
Li Mu busy said: "You said."
Zhao Xianliang said meaningfully: "To be more exposed to capital, not only to be exposed to capital, but also to understand the entire capital market and cooperate with capital. In short, In short, be close to capital! Treat capital as a lover!"
although does n’t understand internet, but Zhao Xianliang also sees that Li Mu is extremely cautious in financing. Muye Science and Technology has n’t moved after two rounds of meltdown. The Taobao network has n’t melted down for a round. In his view, although Li Mu can do more Equity is in the hands, but this is not a really healthy model.
At this time, Zhao Xianliang took a sip of cigars and continued: "A truly healthy model must be purposeful to find a capital that will help you for a long time in the future to cooperate, sacrifice some of the equity, and exchange a lot of cash, while For example, if you accept the capital of Wall Street, then if you want to list in the United States in the future, capital will definitely use all its strength, mobilize all channels and relationships to help you promote. When you are familiar with capital Circle, there are enough funds and resources in your hand, when you change, you will become capital! "