Rebirth in a Perfect Era Chapter 843: Strategic complementation

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Li Mu's Happy Farm started from stealing vegetables, after its own continuous development, and rapid update iteration with the death of "QQ Fishery", the whole game is now basically the same as fiery/popular's "Hay-Day" in the mobile games of later generations. (Cartoon Farm) Almost.

Actually, in Li Mu's opinion, this kind of game that seizes the user's fragmented time is the most suitable for operation on the mobile platform, but the current smartphone is just a little bit of germination, and there is no mobile phone environment to support it. Such a game mobile game.

Not to mention the mobile game. Judging from the current domestic expensive GPRS tariff, 90% of mobile phone users will not have any data transmission requirements.

So in Li Mu's opinion, the most practical upgrade path is to develop the end game. Open the childhood friend type end game. The overall volume is controlled within 100MB. As long as most of the material is localized, a small amount of material is sufficient to load online. This will not only be more conducive to the improvement of Happy Farm's gaming experience, but most importantly, it will be easier to integrate into the YY ecosystem in the future.

Once the development of terminal migration is completed, YY will follow up and update, add a "Happy Farm" button to the product interface, just like the YY game lobby, the user will automatically open the client and click on YY Complete the login and play that's alright directly.

In this way, the viscosity of YY users to the game will inevitably have another improvement, not only for overseas promotion, but also for the domestic strategic layout.

Not only Li Mu has this idea, but Kong Lingyu and other technicians also have this idea.

The importance of Happy Farm to Muye Science and Technology is well understood by everyone. With its continuous development, the way of carrying page games has indeed become its development shackles. If you want to upgrade to the same level on the basis of page games, There are many difficulties, so this time it is indeed an opportunity to break the shackles and rebirth.

The idea of ​​Happy Farm terminal migration has been unanimously agreed by everyone. Kong Lingyu adds a concept, saying: "Boss, I think that after the development of the end game of" Happy Farm "is completed, we can advance the page game and the end game simultaneously. Take the end game created by refinement as the most perfect solution, while gradually weakening the degree of refinement of the page game, make it thin and make it a lightweight solution, the two are common at the data level, so, Our users have more choices. "

"Good idea!" After listening to Li Mu, it really shined!

A product of great significance must give users more choices. Page games have the advantages and disadvantages of page games. Endgame page games have their own strengths and weaknesses. The two can only complement each other with reasonable deployment.

If the future of "Happy Farm" is just to keep the page board while developing the client version, it is not enough to form a clear strategic complement to the client version. You have to do the client version as Kong Lingyu said. Is more exquisite, making the page version lighter, that is to say, after the future client version goes online, not only does not improve the image and material quality of the page version, but also continues to reduce on the original basis to improve the loading of the page version speed.

The complementary purpose is to allow the user to have the download(ing) client as much as possible, but not to force him to have the download(ing) client. In this way, the user can freely choose the deployment according to his own situation. The direct log in client is the most convenient to play; but if there is no client, or you just want to open it and have a look, the page version is more convenient and faster.

Another advantage of doing this is that even if the client version is done well, after all, some users will still be reluctant to use the download(ing) client. In this case, you can continue to retain users by retaining the page version, reducing users as much as possible. Churn.

So, Li Mu immediately set a specific strategy: "Immediately build a" Happy Farm "end tour team within Muye Science and Technology to client-end Happy Farm, and also set up a game planning team on the existing Happy Farm On the basis, the game is further upgraded. The upgrade direction is: expanding the map, expanding the entire system of planting, breeding and agricultural product processing, and at the same time further developing the task system to make the game more fun. "

Lin Qingya said: "Exactly, we have just recruited a group of game talents who can let them practice with this project."

Kong Lingyu said with a laugh: "Qingya, Boss is going to use this game to expand overseas markets. We ca n’t let everyone use this project to practice, but we should let everyone use this project to prove their strongest strength!"

Lin Qingya pursed her lips and smiled: "I made a mistake, I basically mean what you mean."

Li Mu asked her: "When will the Seasun people arrive at the game?"

Lin Qingya said: "You can come to work next week. They have already applied for resignation on Monday, and they have begun to prepare for Yanjing. If Kingsoft does not approve this Friday, they will be forced to resign and come to Yanjing directly."

Li Mu nodded and asked again: "When was the Xu Bo I asked last time?"

Lin Qingya said: "Xu Bo is also in the resignation stage, and should be able to join the job as soon as possible. I will talk to him again after the meeting is over."

"Uh." Li Mu nodded lightly, thinking that if Xu Bo can get to the post as soon as possible, then this project can let him participate. He is good at game architecture, especially in system setting and There is a set of task settings. Whether a game can last forever, the task system setting must be the most critical part. Otherwise, it will make people feel amazing. If there is no excellent task system, it will also make users feel. When the content of the game is gradually boring, then give up.

However, it is okay to let Xu Bo participate, but his resume is too general. How to make him have a certain right to speak in this project becomes a problem. If Li Mu directly names him, he will do it. It must be lacking in theoretical support, and it will appear exceptionally abrupt.

After a while, the Li Mu flashed, and said with a laugh said: "I remember that Xu Bo is from the NetEase team." Westward Journey Online "itself is a Q version of the cartoon-based game, thinking about the entry point and the way of presentation There should be a certain point of agreement with our "Happy Farm", so this person can try to use it. If he joins earlier, he can let him participate more in this project to see if he can use "Westward Journey" Extract some of the essence of it into our "Happy Farm". "

When Li Mu said this, other people did n’t think much about it, but just thought that Li Mu was quite reasonable. The design style of Dahua Xiyou is relatively close to that of “Cartoon Farm”. NetEase people should be able to have a deeper understanding. .

In the Li Mu's plan, Xu Bo should play a major role in the project of "Happy Farm" terminal migration. In this way, you have enough reasons to promote him and communicate with him directly, once you have enough Reason to believe him and communicate with him directly, he can guide him to design a game architecture independently.

And Li Mu also made up his mind. At that time, no matter what game structure Xu Bo takes, as long as it is not "Fantasy Westward Journey", he will call him back to redo, and continue to guide him to "Fantasy Westward Journey". Xu Bo polished a "Fantasy Westward Journey" game structure, as long as he can make it, he immediately invested money, invested people, and fully developed.

As a result, the idea of ​​quickly promoting the globalization process of YY after financing has been fully determined. Take the investment of American capital, launch YY in the United States, and increase the influence of Muye Science and Technology in the United States. Finally, it will be listed in the United States. This is the situation that Li Mu is most eager for now.

If this series of strategic plans can be realized, then YY can become a world-class software, and occupy an absolute advantage in the world of real-time Instant Messenger field, as long as you have this foundation, you can definitely become the world's top The internet company.

When it comes to the game "Happy Farm", it already has a complete material library, so if it wants terminal migration, the overall workload is relatively low, the speed should be very fast, and if the capital is in place by then Then, you can now push a wave in the US market and conquer the US market, which is at the top of the internet industry.

After talking about more than 50% of the funds for YY globalization, Li Mu then started to discuss with you how to allocate the remaining 50%.

New business R & D and expansion is a very important field for a internet company, and it is also the key to the continuous improvement of the YY ecosystem. You must ensure that the YY ecosystem continues to have new members to join, and the new members also To operate a sufficient product base in a short time.

For example, new products that are currently being developed, blogs.

The development of the blog belongs to the new business R & D stage, but how to operate, how to promote, and how to make it become the banner of China's self-media concept after the development, it needs the follow-up overall expansion work. This is the same as the promotion of Happy Farm. It costs money, and it takes skill.

Li Mu inquired about the current development progress of the blog. This pure page product is a piece of cake for the Muye Science and Technology development team, not to mention that most of the technical codes are common to the YY space, and the development speed is faster. .

Now that the blog has been developed for more than half of the time, it will be fully developed after more than a week, and the internal test can be conducted at that time, and it will be online in a short time.

Chen Tong also participated in the meeting today as person in charge of the future blog. Talking about the future of the blog, Li Mu deliberately explained to him: "Brother Chen, the star Tieba (Post It) is the mother of the blog. For the development of the blog, all the resources of the star Tieba (Post It) will send you Opening up is up to you, this is a huge advantage for bloggers in the future, but it is also a huge test for you. The higher your starting point, the higher the height you have to reach, so you must make good use of the cash Some resources, incubate this new product of blogging well! "

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