Return To 1977 Chapter 683: Open
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On November 16, 1981, a major victory occurred that could be recorded in the history of Chinese sports.
In the "Third Women's Volleyball World Cup Final" held in Tokyo, Japan, the Chinese women's volleyball team relied on unity and perseverance to successfully counterattack despite losing the battle.
Finally defeated the previous champion Japanese team and won the championship. Achieved a breakthrough of "zero" gold medals in my country's three major sports in world competitions.
The match that day lasted for more than two hours, and the fierce competition between the two sides almost reached a fever pitch.
At the last decisive moment, many housewives in Beijing who stayed behind the TV to watch the game were so nervous that they covered their eyes with their hands and did not dare to face the success or failure of the game.
As the women's volleyball team scored a smash and finally won at 17:15, countless men picked up the belongings around them, stepped on the stools, and kept banging in excitement.
On this night, the crowds of people spontaneously celebrating in Beijing, like on stimulants, even poured into Tiananmen Square.
Some people set off fireworks, some played gongs and drums, and some held hands and danced in a group, or performed the Yangko dance.
Under the shining colors, the excited faces and dancing figures in front of the Monument to the People's Heroes undoubtedly prove the people's strong yearning and confidence in "revitalizing China."
This is an extremely rare situation throughout history, where all people can feel the same happiness at the same time. Moreover, everyone's happiness is not for self-interest, but purely out of patriotism.
How lovely and valuable this cohesion is!
Therefore, this scene is destined to become the back cover of the 1981 calendar, a group memory that will never fade from the contemporary generation!
It just so happens that in the early morning of November 17th, people who commuted through Xidan North Street every day were pleasantly surprised to find that at the entrance of the "Xidan Shopping Mall", a row of iron sheds that had just been built were actually lighting up Colorful decoration.
The gorgeous colored silks and hydrangea were connected hundreds of meters around the outer edge of the greenhouse by a dozen people on ladders, and red lanterns were also hung. It was really grand and joyful.
Because yesterday's excitement has not dissipated, many people can't help but mistakenly believe that this is probably the shopping mall celebrating the women's volleyball team's championship. What a timely response!
But in fact, it has nothing to do with it. All these people are just arranged by Hong Yanwu.
Because this day actually happens to be the day when the first "clothing night market" in Beijing opens.
Of course, looking at it from another perspective, it cannot be said that it has nothing to do with it at all.
At least in Hong Yanwu's view, the scene of universal celebration in Tiananmen Square yesterday was an extremely auspicious omen. It seems to indicate that he has single-handedly managed the market and opened it today, which will surely make a good start.
But for Song Guofu, the feeling on this day was the same as when watching the game yesterday.
He was not as sure as Hong Yanwu. He spent almost the whole day in fear, always worrying that he would be in trouble today.
This cannot be blamed on his poor mental quality, nor can it be said that he is not optimistic about the clothing night market at all.
Mainly because the above-mentioned people paid more attention to this matter than he expected. The district leaders unexpectedly decided to come to the site to inspect the situation that evening. Then he will definitely accompany you.
But what does the capital look like at night?
Although Xidan is the core business district of Beijing, all shops are closed to thank customers when they get off work. As a result, this place will quickly turn into a cold street without any commercial atmosphere.
This scene of ice and fire has been vivid for many years. During the day, you can see crowds of people queuing up everywhere, but when night falls, the streets immediately become deserted. Only the dim street lights reflected the desolation and loneliness.
Although Hong Yanwu printed 20,000 opening flyers in advance in order to attract customers, and in the last three days before the opening, he sent people to distribute them all in the Xidan area.
And the flyer also stated that within a week of opening, as long as you buy something at any stall, you can get a pair of chopsticks for free.
But who can say for sure how effective this new and unique trick will be in the end?
Think about it, winter is coming soon. How many people are willing to come and visit in such cold weather just for such a small benefit?
Not to mention there are so many stalls. It would be ugly if there were more sellers than buyers.
In short, the more Song Guofu thought about it, the more afraid he became, and the more he thought about it, the more worried he became.
But no matter what, time passes by inadvertently, and the time that ultimately determines success or failure will always come.
Fortunately, when the real thing came to pass, the situation at the scene was much better than Song Guofu expected, and he knew that he had indeed been overly concerned.
Because at six o'clock, the bright lights in the greenhouse and the red lanterns on the periphery lit up. This extremely bright and happy color has become the highlight of the entire street.
Even though the self-employed tricycles haven't arrived yet, they still attract the attention of many passers-by after get off work.
There were even many pedestrians who couldn't help but stop their bicycles and look around at the entrance of the mall. Let’s see what this unusual light and pomp is all about.
Anyway, at least this brightly lit greenhouse looks really presentable. The actual effect is far better than the drawing, and it is attractive enough.
For this reason, when he and Song Guofu were waiting for the district leader, his immediate boss couldn't help but praise him first.
This shed is really well built. It didn’t cost much, but it looks and works well. I'm sure the district will be satisfied and will never find fault with this.
As for later, by around 18:20, Song Guofu was almost really relieved.
Because right now, it’s not just the self-employed who are carrying tricycles loaded with goods. It started to arrive as expected, like flowing water, and they entered the stalls that they had planned for a long time. At the same time, there were also many customers holding flyers gathered around the greenhouse.
These people kept asking the self-employed people whether it was true that the flyer said that they would receive chopsticks when they bought something. Is it true that it’s cheaper than in the store if you don’t need a cloth ticket? There are even people who can’t wait to open the market as soon as possible and keep urging them.
Just looking at this meaning, the popularity will not be too bad in the future.
As for Hong Yanwu's people, they were unwilling to violate the rules because they had been instructed long ago. Regardless of asking or urging, they ignored each other. They just pushed the cart to the prescribed position and slowly placed the goods. Not affected at all.
In fact, there are three assistants in blue coats and red armbands who are responsible for comforting customers.
Their answers to these questions are all true, saying that everyone please be patient and wait until the market opens, so you can come and buy at will.
Just at this time, several vehicles from the district leaders arrived. They saw this scene just as they got out of the car.
The leaders were all happy now. They not only admired the application effect of the greenhouse, but also praised the uniformly dressed coordinators. More importantly, they are satisfied with the performance of strictly implementing their words.
So when they met and shook hands, the leaders first gave Song Guofu an evaluation of his organizational skills and his reliability in doing things.
Song Guofu quickly expressed his humility and attributed all the credit to the branch leaders.
The deputy director of the branch looked very good, and naturally he also praised Song Guofu.
This is Sir Wei's famous saying, a sedan chair is used to carry people, and I am afraid this will always be the case in officialdom.
Of course, where is this?
In order to make these district leaders happy, Hong Yanwu also prepared a trick. He had already arranged for several pairs of scissors and a piece of red silk with hydrangeas to be specially used for these leaders to cut the ribbon.
In addition, he also asked Song Guofu to bring a camera to take photos of the leaders.
Don’t forget that these links are just bad practices nowadays. But in 1981, it was an innovative move that was decent, revealing, thoughtful and had a sense of grand ceremony.
How many people at that time had seen this? Unthinkable.
So when the leaders saw a coordinator taking out these things, and then listened to Song Guofu's explanation, they understood the arrangements. Sure enough, they all smiled. Almost everyone looked at Song Guofu as being very kind, and looked very much like themselves. A biological son.
At 18:30, the ribbon-cutting ceremony finally officially began.
As the colorful silk was cut into several pieces in public by the leaders, the sound of "cracking" firecrackers started. There were at least a thousand customers waiting to enter the market, witnessing a memorable scene in the capital's commercial history.
But just when Song Guofu was taking pictures of the leaders, he suddenly felt that something was wrong, because there were other "long guns and short cannons" in the crowd of onlookers who were pointing at the leaders who were posing, and it was difficult to take pictures. Very happy.
This unusual situation was also discovered by the entourage in the district. After asking, I found out that it was several reporters who took the photo. And there are all our own people, including Hong Kong people.
The reporter from the "Beijing Evening News" was attracted by the novel advertising form of the opening flyer and the promotion method of giving away chopsticks.
Because this is the first store promotion event after my country's reform and opening up. You know, every first time will always cause a sensation and is naturally worthy of an interview.
Hong Kong reporters are more sensitive to news. They can connect this matter to a higher level by using the word "night market" on the flyer. This is considered to be a substantial change in commercial services in Beijing since the reform and opening up.
They thought that maybe the government had noticed that the capital became bleak at night. Perhaps the ancient city of Beijing will become increasingly prosperous even at night in the near future.
To be honest, this result is really dumbfounding. Because the district had originally discussed whether to invite newspaper reporters to publish an article.
But later on, the district was a little worried that the opening scene was not prosperous enough and would not be conducive to publicity, so they rejected it.
Who would have thought that these reporters would come to their door just because they got the distributed leaflets?
Fortunately, the scene was pretty good. Looking at the surging flow of people, the shopping scene started in full swing after entering the market. It was actually quite lively. The district leaders don't have any objections to this, so let's just do the interview.