Technology Bigshot Chapter 485: ：Break the record]

In the early morning, Ren Hong was sitting on the open-air platform of the villa and thinking with his eyes closed. A new day was about to begin. It has become common to think quietly for a while every morning. A short meditation can make the thoughts of the whole day clear.

"Honey, the first week of the film's release is over, won't you pay attention?"

When Ren Hong opened her eyes and looked at the scenery on the reservoir, she heard Gao Yue's lazy voice behind her. She obviously knew Ren Hong very well, and she knew that he didn't want anyone to disturb him when he was thinking. She has mastered the rhythm very well after getting along for so long, and she started asking questions shortly after the other party opened his eyes.

"Hmm..." Ren Hong let out a nasal sound.

Gao Yue was wearing a white long-sleeved dress, which just covered her upper body. Her exquisite figure was looming, and a pair of white snow-like eyes was particularly attractive. She stood behind Ren Hong, leaning her back against the wall post lazily. , "There are a few interesting movie reviews, I'll read them to you."

Ren Hong looked back curiously when he heard the words. Gao Yue smiled, then raised his head and said: "When I watched "Jurassic World 7", I kept thinking about a question, what power can drive so many people to be so close to danger, cultivate extreme Dangerous Dinosaurs... This is the New York Times' evaluation of the film, which is a bit intriguing, which is tantamount to implying that the public dinosaur park is dangerous, and I suddenly found that this newspaper always does not deal with us."

Gao Yue raised her eyebrows lightly, and quickly passed this paragraph, then turned to look at another media, "The Hollywood Reporter" commented: "Ten minutes into the opening of the movie, I already knew that those few would fail, The plot is really nothing new, but the special effects and dinosaurs are cool enough to occupy half of the entire film, which may be the biggest highlight. But no matter any sequel film, it can't escape the so-called 'old-fashioned' vicious circle, Ben The film is no exception. I believe that the first "Jurassic Park" 34 years ago will definitely make many fans remember it, but the reason why it is a classic is because it cannot be copied, even if it is 34 years of lurking. "

"Please, can you say goodbye early in the morning?" Ren Hong looked at Gao Yue helplessly and said angrily.

"There are bad and good, but the bad ones are reported first and then the good ones." Gao Yueyan smiled, very charming, "The film's evaluation on imbd is average, giving it a 6.9 out of 10, and Rotten Tomatoes. 74%, not bad, especially for a popcorn-style commercial."

"The film critics don't contribute many dollars to my park. I still pay more attention to the public's feedback." Ren Hong said.

"The box office revenue is the best reflection. The first three-day release has ended, and Universal has sent a copy of the box office data. As expected, the box office exploded, leading many markets in all directions, among which the North American box office No suspense at the top, and broke the $238 million first-week record set by "Star Wars 7", reaching $280 million. But North America is not the first-week box office market."

"Local?" Ren Hong asked curiously. For Hollywood movies, China is the second largest ticket warehouse, but for the global film market, China has already surpassed North America to become the world's largest. In the movie market, except for the local area, it is impossible for other markets to surpass North America.

Gao Yue nodded lightly and agreed with his guess, saying: "Jurassic World 7 also reached the top in China without any suspense. It won 1.93 billion yuan in one fell swoop in the first weekend and three days, which is 2.969 yuan when converted into US dollars. The difference is that the box office revenue in North America, offline theater companies surpassed virtual world online theater companies by a slight amount. However, in China, on the contrary, online theater companies not only surpassed offline, but also accounted for The quota has also reached 66%, of which the emerging online theater companies under Youku/Tudou have contributed the most, of which the 640 million yuan box office is contributed by them, accounting for more than half of the online theater box office.”

The fact that such data is obtained in China has to be attributed to the popularity of virtual worlds. Greater China is the fastest and most efficient in the popularization of virtual worlds, and the government fully supports it. Compared with foreign regions, it is reasonable. But in general, the gap between online and offline box office revenue is not too big, and many viewers have watched it repeatedly, on the one hand in the virtual world, on the other hand, taking family members to offline cinemas to watch. Knowing that underage children cannot enter the virtual world is also one of the key factors in the film's popularity.

"How much was the global box office revenue in that first week?" Ren Hong nodded and asked again.

"The film was released simultaneously in more than 40 countries and regions. Except for the North American and Greater China markets, the rest of the regions earned US$227 million globally in the first three days, and the total global box office reached US$803.9 million. It broke 50, 6, 7, and 800 million U.S. dollars, breaking a new summer record, and broke 59 records including 200 million and 250 million U.S. dollars for the first time in mainland China.”

Ren Hong listened to this series of data, and suddenly said regretfully: "It's a big loss!"

"Huh? What's wrong?" Gao Yue looked at him suspiciously.

"I should have raised the revenue share from the negotiation with Universal to 30%, but I even gave up a few percentage points. As long as the film doesn't take a big dive in the later stages, it's not a problem to get a total box office of 2.5 billion, which is equivalent to a loss of 2%. A hundred million, it's a big loss!" Ren Hong shook his head and said to himself.

Gao Yue laughed and said, "You'll be content, you can get 500 million without doing anything, plus the 300 million licensing fee is 800 million."

"That would have to be 2.5 billion at the box office."

"We won't lose if we can't take it."

"If it's not a hidden loss, then it is!"

At this moment, Thomas Tull, the CEO of Universal Pictures, was laughing almost in his dreams after getting the box office data for the first week. The box office exceeded 800 million US dollars in the first week, an unprecedented world record, which is more than stealing money. Efficient.

A total of 800 million US dollars were fired on the first three days, and the entire Hollywood and film industry was shocked by this series of numbers. "Jurassic World 4" was generally not well-received by the outside world before its release, but it exploded with $511.8 million worldwide on the first three days, and finally stepped on the same year's "Avengers 2". The unpopular monster movie caught everyone by surprise.

After a lapse of 12 years, this scene is repeated again, but this time thanks to the exaggerated box office pre-sale amount as a benchmark, the outside world is unanimously optimistic about the "Qian Jing" of "Jurassic World 7", but Even so, it exceeded everyone's expectations.

The explosion of the movie has also increased the value of the entire dinosaur IP. Universal Pictures took a huge risk this time and not only spent 300 million US dollars in licensing fees, but the production of the film was also fully borne by the Universal family. I have to say Thomas' boldness is impressive, and the risks involved are self-evident. The only profit that Universal paid such a large price for is the box office of the movie. Only when the movie is a big hit can it make a profit. redeemed.

Now this big bet has begun to pay off, with more than $800 million at the box office in the first three days, the production and distribution costs of "Jurassic World 7" have been recovered, and the box office in the second week will certainly be able to recover 3 Billion dollars in licensing costs, and then the box office is a massive profit.

There is no doubt that Universal Pictures has become a big winner, but the biggest winner is Matrix Technology, which basically does nothing. The company not only used the movie to promote it for free, but also at the box office. Get a share, and the biggest benefit is undoubtedly the ip association authorization.

The big brands headed by Coca-Cola have paid a high licensing fee one after another, and the "dinosaur" industry chain has gradually begun to show its power.

Under the influence of this year's summer phenomenon-level movie, dinosaur theme parks around the world also ushered in a new peak period of new tourists. Driven by strong related industries, the value of dinosaurs has been developed unprecedentedly. With the passage of time, it finally gradually converged on the realistic version of the dinosaur park on Diaomen Island.

(To be continued.)(To be continued.)

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